Post on 21-Jul-2016
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JOIN US FOR THE 2015-16 SEASON
MATCHDAY HOSPITALITY BUSINESS PARTNERSHIPS
SPONSORSHIP AND ADVERTISING
#redANDwhiTEarmy
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
03THE ULTIMATE MATCHDAY
Sunderlands magnificent Stadium of Light offers you
and your guests the ultimate matchday experience. A
winning combination of some of the finest facilities, our
first-class service and all the excitement of live football,
you are guaranteed an event to remember.
From as little as 795 per person for a whole season, you
and your guests will be at the heart of the action, taking
advantage of some of the best hospitality in football. An
unrivalled combination of panoramic pitch views with
access to private executive boxes, stunning suites and
contemporary bars, are complemented by our award-
winning service and sumptuous dining choices - at a price
to suit any budget.
A range of advertising and sponsorship opportunities,
tailored to your exact requirements, are also on offer,
giving you the chance to deliver your company message to
a huge audience, regionally, nationally and internationally.
#RedAndWhiteArmy
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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Whether you wish to relax in the luxurious
James Herriot Suite or soak up the lively,
vibrant atmosphere of the Black Cats Bar
and Quinns Sports Bar, the Stadium of Light
has a matchday hospitality option to suit
your needs.
Take advantage of our personal host service
in a private executive box or relax with high-
class dining in the contemporary Riverview
Brasserie. Whatever option you choose, all of
our suites are sure to impress your guests and
provide an unforgettable experience.
The Executive Business Lounge combines
sumptuous cuisine, unrivalled service and
great vantage points afforded by the Stadium
of Lights unique design. You will be welcomed
by a Champagne reception with tapas canaps
and our dedicated staff in this contemporary,
yet informal lounge are on hand to ensure you
and your guests enjoy a fantastic day.
Reserve a seasonal private box and your
company will get a prominent branding panel
in front of your balcony, giving you just a taste
of the power of advertising at the Stadium
of Light. We also offer Gold and Platinum
upgrades, allowing you to maximise the
opportunities for your company to stand out
from the crowd.
Demand for 2015-16 is high, with many
members having already signed up for next
season, so we would recommend that you
reserve your hospitality as soon as possible
to avoid disappointment. Book by 5pm,
Wednesday 8th April, 2015 and you can enjoy
a discount on our standard prices. Prices will
increase after this deadline.
Being a seasonal member gives you priority for games where there may be a limited
allocation of tickets available, such as cup semi-finals and finals, along with away games.
MATCHDAY HOSPITALITY
PRIORITY TICKETS FOR SHOWPIECE GAMES
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
06 PRICES AND PAYMENTWe offer an easy payment scheme,
whereby you can spread the cost of your
hospitality, sponsorship or advertising
package across eight months, with four
direct debit payments in May, August,
October and December. We also have a
monthly instalment plan, allowing you to
pay for your seasonal hospitality over six
months. Please ask a member of the team,
who would be happy to discuss this in more
detail with you.
Reserve your seasonal hospitality for 2015-16
at the discounted price listed simply by paying
a 10% deposit before 5pm on April 8th, 2015.
Childrens places (under 12 years of age) are
available at 50% of the standard price (limited
numbers available in each suite).
Further information on the range of options
available to you can be found at
www.safc.com/hospitality.
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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*All prices are subject to VAT unless otherwise shown. Prices will increase after this date.
HOSPITALITY PRICE VALID UNTIL 5PM, WEDNESDAY 8TH APRIL 2015*
James Herriot Suite 3,795
Riverview Brasserie 2,795
Executive Club 2,595
Business Lounge 2,200
Quinns Sports Bar 1,395 (inc VAT)
Legends Lounge/Drumaville Suite 1,550
Executive Box 10 seater 23,000
Executive Box 12 seater 24,500
Executive Box 10 seater (Centre Line) 27,000
Executive Box 25 seater (Box 48) 2,050 per person (shared box with individual tables)
Executive Box 25 seater (Box 7) 2,050 per person (shared box with individual tables)
Black Cats Bar 795 (inc VAT)
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
09ADVERTISING & MARKETING OPPORTUNITIES
There are a wealth of advertising and marketing opportunities at the Stadium of Light to
make your company name or brand stand out from the crowd.
Whether its advertising in club publications, such as the award-winning matchday programme,
Red and White, from only 500 + VAT, to pitchside TV or crowd-facing boards, there is
something for everyone and every budget.
We can create a package tailored to your needs, aimed at increasing the profile of your business
by combining matchday hospitality with advertising. When booking a combined package,
discounts will be applied to the costs published above. Please ask your account manager for
more details.
To take advantage of our range of advertising opportunities please call 0871 911 1555 or
email hospitality@safc.com. Additional details are also available at www.safc.com
ADVERTISING / BRANDING PRICE VALID UNTIL 5PM, WEDNESDAY 8TH APRIL 2015*
Programme advert Category A game 950
Programme advert Category B game 750
Programme advert Category C game 500
LED Minutes Prices available upon request
Legion of Light full page advert 1,500
TV perimeter board 15,000
Non TV perimeter board 3,500
Crowd facing perimeter board West Stand 4,500
Crowd facing perimeter board all other areas 2,500
Other branding opportunities are also available. Please ask for more details. All prices are subject to VAT unless otherwise stated.
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
As well as saving money on buying
individual match tickets, a season card at
the Stadium of Light gives you a host of
additional benefits, with your brilliant SAFC
Rewards scheme.
Did you know that if you had taken advantage
of the great offers over the course of the 2014-
15 season, you could have saved over 500?
Thats more than the cost of a season card and
in 2015-16 therell be a whole range of new and
improved benefits and discounts.
This season we have added a number of new
partners, with more to follow, including:
Topman
Xercise4less
Frankie & Bennys, Durham
Diggerland
Of course, you can still take advantage of our
original offers listed below:
Wear On Our Way an exclusive travel pass
for Sunderland season card holders, which
includes travel to and from home league
and cup games from anywhere in Tyne and
Wear*, up to three hours before and three
hours after the match.
To sign up or find out further details, simply
log on to wwww.safc.com/redandwhitearmy
and download an application form.
Alternatively, call 0191 551 5004 with your
debit or credit card details.
Money-off vouchers for the stadium
concourse kiosks
Discounts in club retail stores during
selected periods
Discounts on events at the Stadium of Light
- whether youre planning a celebration,
christening, anniversary, birthday party or
private dinner, book it at the Stadium of
Light and enjoy our latest offers**
Monthly exclusive prize draws, including
matchday hospitality, concert tickets and
the chance to win your 2015-16 season card
YOUR FANTASTIC SAFC REWARDS SCHEME
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#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
Savings on match tickets for family and
friends
Priority booking for concerts at the Stadium
of Light***
Exclusive offers and discounts at a range of
hotels, restaurants, bars, leisure attractions
and other partners
Plus, exclusive new additions for 2015-16.
Further details on SAFC Rewards for the
forthcoming season will appear on
www.safcrewards.com from August 1st 2015.
*valid on the Metro, train, ferry and most buses **subject to availability and minimum numbers ***subject to availability and promoter approval
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2015-16 Season Cards
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
STADIUM SEATING PLANEnjoy the match from your executive
padded seats on the halfway line, the
private balcony of your executive box or
one of our many stunning suites, bars and
lounges wherever you choose, you are
guaranteed some of the best views in
the house.
So, whether its business or pleasure,
the Stadium of Light offers the ultimate
destination for a memorable match day.
Our membership scheme offers great
incentives and added value for you and
your business. Become a silver, gold or
platinum club member and you will receive
complimentary match tickets for selected
games during the new season. You will qualify
for our silver membership package if your
company spends 5,000 or more with us on
hospitality in the 2015-16 season. Gold and
platinum details available upon request.
Theres also a range of incentives for match
to match customers, along with conferencing
and events clients who place their business
with the club.
A member of our team would be delighted
to discuss this option with you further,
simply call 0871 911 1555.
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James Herriot Suite
Riverview Brasserie
Legends Lounge
Drumaville Suite
Heineken Lounge
Executive Boxes
Black Cats Bar
Quinns Sports Bar
Business Lounge
Executive Club
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
14 SPONSORSHIPOur range of match day sponsorship
opportunities afford the unique
combination of first-class hospitality, fine
dining, exemplary service and of course the
excitement of live football. Add to this the
opportunity to have your brand message
exposed to up to 49,000 fans and TV
viewers across the world and you have the
ideal recipe for a perfect day.
As match or team sponsor you can entertain
40 guests in the luxurious surroundings of The
Montgomery Suite. Fully embrace the Stadium
of Light experience with a pre-match tour of
the home dressing room, group photographs
on the pitch and the chance to meet former
Sunderland greats including the 1973 legend
himself, Jimmy Montgomery.
Indulge your guests with a sumptuous four-
course meal including wine, a complimentary
bar and host service. Enjoy the match from
your executive seat on the halfway line and
top off a fantastic day with the man of the
match awards, where the top performers of
the day are honoured.
Match ball sponsorship gives you the
opportunity to take away a piece of history
the actual match ball from the game you
attended. Alternatively, if you would like
to get up close and personal with one of
your Sunderland heroes, then sponsoring a
players kit for the whole season gives you
that opportunity when your favourite SAFC
player presents you with his match-worn shirt,
personally signed.
Give a child an unforgettable day with our
mascot sponsorship and watch them walk out
of the tunnel with their heroes, or why not
sponsor the home team dressing room for
a game?
Our unrivalled range of sponsorship
opportunities can also be tailored to meet
your business needs. Call 0871 911 1555,
email hospitality@safc.com or contact your
account manager.
RESERVE YOUR CHOSEN GAMES NOW IN
ADVANCE OF FIXTURE CONFIRMATION TO
AVOID DISAPPOINTMENT.
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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HAVE YOUR BRAND MESSAGE
EXPOSED TO UP TO 49,000 FANS
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
17BUSINESS PARTNERSOur business partnership scheme is aimed at
helping companies raise their profiles and maximise
opportunities to align themselves with Sunderland AFC.
Each business partnership is tailor-made between the
club and partner to provide mutual benefit. To discuss
how a business partnership could work for you and your
company please call 0871 911 1555 or email
hospitality@safc.com.
We also have premium sponsorship and business
development opportunities available. Please email
clare.wilson@safc.com to discuss your options.
#RedAndWhiteArmy
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
18 CONFERENCE & EVENTSAway from a matchday, the Stadium of Light
offers one of the largest conference and
events venues in the region.
Versatility and flexibility are key to the
stadiums success, so whether it is business
meetings, conferences, exhibitions, social
gatherings, weddings, party nights or other
celebrations, it provides the perfect venue.
Our modern and stylish suites can
accommodate anything from 10 to 1,000
guests and the range of delicious food and
beverage options, specially created by our
team of top chefs, make the Stadium of Light a
venue unrivalled anywhere in the North East.
Added to this our ability to tailor your event
to your exact requirements, with our expert
event management skills and you have the
perfect solution to all your conferencing and
events needs.
In addition, our Whats On at the SoL guide
includes a range of exciting events throughout
the year, including our bespoke Sporting
Dinners, SAFC Golf Day at Rockliffe Hall,
Play on the Pitch and Gourmet Evening at
the Stadium of Light. For more details on
forthcoming events please visit
www.safc.com.
We are now taking bookings for Christmas
2015 and there are a range of party
nights, exclusive private packages and
incentives available.
The National Glass Centre in Sunderland and
The Beach House at Roker are also part of our
portfolio, so if you are looking for a venue
with a difference for your event, party or
conference weve got the solution for you.
To view our facilities, arrange a visit with
a member of our team or book an event,
please contact us on 0871 911 1500 or email
conf&banq@safc.com.
Please ask about the special offers and
incentives currently available.
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
21HILTON HOTEL, SUNDERLAND
In the spring of 2016, the world famous Hilton Group will open a brand new
Hilton Garden Inn Sunderland.
The 141-bedroom hotel, located at Stadium Park, Sunderland, will afford a whole
host of opportunities for visitors and businesses alike. The hotel will include a
feature bar, grill restaurant, meeting spaces and private dining areas, offering great
value for business or leisure.
The hotel will be adjacent to the Stadium of Light, providing excellent opportunities
for businesses to host show piece events combined with the finest quality overnight
accommodation.
Interest in the venue is already gathering pace and initial enquiries are
now being taken for 2016. For further information please email
hotelenquiries@safc.com.
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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Foo Fighters, May 25, 2015
CONCERTS AT THE SOLWorld Class Acts, World Class Venue.
Beyond football matches, the Stadium of
Light carries the enviable reputation of
being one of the best stadium music venues
on the worldwide stage and has played host
to some of the biggest acts in global music -
and 2015 will be no different.
Enjoy the summers biggest music shows,
from the relaxed comfort of the Stadium of
Lights fantastic hospitality suites.
Seasonal hospitality members will receive
priority booking options for concerts at the
Stadium of Light (subject to the concert
promoters approval).
Concert Hospitality
Enjoy one of the biggest rock events the North East has ever staged, from the relaxed
comfort of the Stadium of Lights fantastic hospitality suites.
Brand new American-themed hospitality packages for this summers must see show.
TO BOOK OR FOR FURTHER INFORMATION PLEASE CONTACT A MEMBER OF OUR CONCERT
TEAM TEL: 0871 911 1555 OR EMAIL: FOOSHOSPITALITY@SAFC.COM
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
23GOLD PACKAGE
The informal GOLD PACKAGE option offers concert goers:
Red carpet entry
Reserved prime concert seat
Reception drink on arrival - cocktails and bottled beers
A range of American-style sharing food/tapas (equivalent to a buffet)
Private bar facilities
Access to post-show bar with music
175 per person + VAT.
PLATINUM SUITES PACKAGES
Enjoy the show in true American style with hospitality in one of the
stadiums fantastic platinum suites.
Red carpet entry
Reserved premium concert seat
Professional photographer to provide group shots of your party
Specially crafted Champagne cocktails from mixologist on arrival
Grazing tapas and sizzling platters (equivalent to three-course menu)
Table service bar facilities and host service
Access to post-show bar with music
235 per person + VAT (please note, tables of 10 or less will be
grouped together).
VIP PRIVATE PLATINUM BOXES
Rock the night away from the comfort of your own private balcony
with our VIP PRIVATE PLATINUM BOX package.
Red carpet entry
Exclusive seat on the balcony
Professional photographer to provide group shots of your party
Champagne cocktails and tapas canaps on arrival
Menu of grazing/sizzling platters (equivalent to three-course menu)
Table service bar facilities and host service
Mini bar stocked on request (additional cost)
Two bottles of table wine to accompany menu
Access to post-show bar with music
285 per person + VAT (minimum of 10 guests).
DIAMOND VIP SUMMER BBQ PARTY
The DIAMOND VIP SUMMER BBQ PARTY, hosted in the stadiums
Riverview Brasserie and James Herriot Suite, featuring stylish garden
party balconies, provides concert-goers with the perfect pre-party
atmosphere.
Red carpet entry
Exclusive high level seat
Professional photographer to provide group shots of your party
Specially crafted Champagne cocktails from mixologist and Pimms on arrival
Complimentary pre-show beers/house wine and soft drinks
Pre-concert feast
> Starter-style snacks/tapas/bowl food
> Specialist BBQ food including steaks, fish and chicken served
with salads, breads, potatoes and a range of accompaniments
> Canap desserts
Exclusive outdoor balcony garden, with table service bar facilities and host service
Cloakroom facilities
Post-show food snacks including corn on the cob, chilli dogs and tacos
Access to post-show bar with music
325 per person + VAT (please note, tables of 10 or less will be
grouped together).
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
1879 EVENTS MANAGEMENT1879 Events Management is a leading, all-
encompassing event management solution
that will turn your vision into reality.
Tailor-made to suit you wherever you are,
on-site or off-site, locally or nationally, 1879 is
there to guide you every step of the way, no
matter what your event.
With vast experience within a variety of
industry sectors, from corporate and heritage,
to the arts and culture, 1879 has the know-how
to make your event stand out from the crowd.
From intimate fine dining, corporate
gatherings, on-site contract catering,
wedding and celebration events, to full-scale
festivals with public catering and hospitality,
1879 can be as much or as little of your event
as you wish.
1879 ticks all the boxes and more, providing
you with an entire one-stop, bespoke,
event management solution for any
event, including:
Private parties, weddings, dinners,
conferences, award ceremonies, festivals,
corporate events, charity fundraisers,
Christmas parties and music concerts.
For more details call 0871 911 1269 or
email info@1879events.com or visit
www.1879events.com.
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#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
Foundation of Light is the registered
charity of Sunderland AFC, which uses the
power of football to help more than 40,000
course participants on its award winning
programmes every year.
Financially and structurally independent of the
football club, the Foundation needs to raise
over 3million every year for its life-changing
work across Sunderland, South Tyneside and
County Durham.
The Foundations corporate membership
programme is a network of more than 100
local businesses pledging their support to
their local community, whilst receiving some
great SAFC benefits.
Corporate Members gain access to exclusive
Sunderland AFC events including Tip Off
Lunch (featuring a Q & A with the SAFC head
coach), Fixtures Breakfast with SAFC senior
management/directors and our Top Scorer
awards ceremony attended by members of
the SAFC first team. Corporate members
also receive brand expose on a corporate
members web page and thanks in the
Foundations annual yearbook.
For just 250+VAT per year, members
receive:
Access to exclusive SAFC events
Brand exposure and excellent networking
opportunities
Demonstrate your Corporate Social
Responsibility and commitment to the local
community
Foundation of Light also deliver Corporate
Social Responsibility community
programmes for some of the North Easts
biggest organisations, working with them
to ensure stakeholder expectations are met
and exceeded.
Call Foundation of Light on 0191 551 5191 or
email info@foundationoflight.co.uk to find
out more.
COMMUNITY AND CORPORATE SOCIAL RESPONSIBILITY (CSR)
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#RedAndWhiteArmy Sunderland Association Football Club 2015-16 Season Hospitality
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ELEVEN START THOUSANDS FOLLOWSAFC.COM SUNDERLANDAFC SUNDERLANDAFC SUNDERLANDAFC SUNDERLANDAFC SUNDERLANDAFCOFFICIAL
JOIN US FOR THE 2015-16 SEASONVISIT SAFC.COM/REDANDWHITEARMY
CALL 0871 911 1555 OR EMAILHOSPITALITY@SAFC.COM
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