Ruud de Jonge Nordic Seed Capital Summit 2012

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Transcript of Ruud de Jonge Nordic Seed Capital Summit 2012

Finding new Opportunities

A great time to be a Startup

Opportunities Are Driven by…

productivitydevelopment

Security and management

Microsoft Is Embracing the Opportunities We have four components to our strategy:

Windows

Windows Reimagined

Application Development One Platform

Today… ► Award-winning Windows Phone ► Broad selection of compelling devices and applications

With Windows 8… ► Touch-first user interface ► Always on, always connected ► Runs Windows 7 apps on Windows 8 x86 Desktop

Today… ► User experience at the heart of development ► Write once, run many: one development environment

With Windows 8… ► Apps are at the center of the Windows 8 experience ► Build Metro-style apps using what you know ► Run Metro-style apps on ARM and x86 Windows 8 devices ► Built-in Windows Store (plus enterprise side-loading)) ► Seamless integration/contracts

500M

234M 112M

40M 13M

247M 152M

30M

As of December 2011

0

100

200

300

400

2009 2010 2011 2012 2013 2014

Consumer Enterprise

All-up Windows Annual Sales Volume Worldwide (based on historical trends) – Consumer/Enterprise (millions) Source: IDC Worldwide Windows Client Operating Environment 2011–2015 Forecast

IDC Windows Forecast Based on Historical Trends

Opportunities for Startups

Addressing the Needs of Startups

BizSpark BizSpark™ is a global program designed to support Startups with resources and provides :

BizSpark Plus : Support your business for selected Startups

Windows Azure : Up to € 45,000 over two years • All the Windows

Azure you need to run your business for the first year

• 50% off Windows Azure retail for the second year

Support : Tech support and training • Azure Days • Office Hours • Online

Distribution : Online Marketplace to sell your services or solutions

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How to Get Started

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