PORTFOLIORitika Bohra

Graphic design UG-3rd Year

ritikabohra2@gmail.com

Hello!!I am Ritika Bohra, currently a third year student pursueing Graphic Design from Maeer’s MIT Institute of Design , Pune. I am always hungry for knowledge and learning new techniques /skills. If I believe in something, I give my full potential.Taking up challenges is what excites me and increases my energy level.

ritikabohra2@gmail.com

Curriculum vitaeRitika Bohra21yrs oldGraphic Design studentlooking for 4-6 weeks internship

Education:- Currently pursueing third year undergraduation course from MAEER’s MIT Institute of design,PUNE.- Studied in Amity International School, Noida (CBSE)

Areas of Interest:- Illustrations, Visual Identity, Branding, Publication design

Software Skills:- Adobe Photoshop, Illustrator, Indesign, Flash(basics), After effects,Premiere Pro.

Hobbies and Achievements:- Passionate about Dancing, Trekking, Photography, Craft work- I love Travelling and exploring new places.- Adventure sports get my adrenaline rushing.- Proficiency in art throughout schooling.- Participated in Enduro night trek competition- Won the best waltz dance in Firodiya Karandak competition.

Contact me:- call me : 09158114097 - email me : ritikabohra2@gmail.com

ritikabohra2@gmail.com

LONELY PLANETPublication design

Classroom projectDuration- 4 weeks

Brief- To redesign the existing Lonely Planet magazine keeping in mind the users and redressing the problems in the existing magazine. And understand the suitability of different grids according to the magazine type.

ritikabohra2@gmail.com

For a photo based magazine like the Lonely Planet, perfect measurement grid using the 12 columns is quite appropriate. Master head: Font- Frutiger(black condensed) 60pt.Header- Univers font family or FrutigerBody text- Bulmer font family

Gutter space: 4.5mmMargins:Top: 8mmbottom:20mmInside:13mmOutside:11.5mm

ritikabohra2@gmail.com

COPIESCopywriting

Classroom projectDuration- 1weeks

Brief- To make deliverables( bill board ad and direct mailer ) for Shoppers stop annual sale and a newspaper ad informing the public about extra cost of cylinder.

ritikabohra2@gmail.com

ritikabohra2@gmail.com

WOMEN TRAFFICKINGDesign project Awareness campaign

Classroom projectDuration- 4 weeks

Brief- The main objective of this project was to come up with solutions to redress / make people aware of Women issues under which i had taken women trafficking by following the design process.

PROTECT WOMEN

ritikabohra2@gmail.com

01 Background study and Brainstormingstudy analysis + associated words + mindmapping

02 Synthesis / 360 analysiscreate problem statement + analyse all aspects

Victims Countries/city Forced into:

Effects

-Poor family background-Bad marriage-Devdassi-Kidnapping-False job assurance-Illiterate-Family economic problem

NepalIndiaBangladeshPakistanPhilippinesMiddle eastChinaCambodiaThailandUSE. EuropeS. AfricaKenya

ProstitutionForced labourAgriculture + embroidery factoryservants

RapeVirtual imprisonmentTortureSexual assaultSuicidesStarvationHIVTuberculosisPregnantdepression

Prevention

Strict lawsRural edu.CounselingAwareness

Involved people

BrothelsPimpsPoliceForeign touristMafiaFamily

Categorization

Why ? Who ? By whom ? What ?

Geneeralised concepts to create an urge amongst all towards the issue

ritikabohra2@gmail.com

03 Creative thinkingon basis of specific problem

Concepts put forward are genralised due to the sensitive topic.They all aim at awareness campaigns and might provide solutions towards redressing the problem. In form of posters, animations, movies, billboards, net ads,etc.

APPLICATIONS

T shirt design Magazine cover

Bus graphics

The concept of the woman’s face is made from words related to women trafficking and the effects of it. The bus graphics is for Ladies special buses, with newspaper clippings on trafficking covering the whole bus. The entrance of the bus has the graphics of torn out paper so whenever anyone gets down it looks like they are tearing themselves out to freedom.

ritikabohra2@gmail.com

An optical illusion poster

The concept is to use optical illusion poster for billboards or for internet advertisement.One can see the silhoutte of a girl and ‘SOLD’ written from far. But as you keep coming near it starts to fade off into lines.

This is to make people realise that its about time to take a step forward to help these girls rather than just watch from afar.

ritikabohra2@gmail.com

ILLUSTRATEDDigital illustrations representation

Classroom projectDuration- 2 weeks

Brief- The main objective of this project was to come up with digital illustrations to represent the one natural and manmade forms along with their supporting words.

ritikabohra2@gmail.com

Manmade form: Magnifying glassSupprting word: Clarity

Natural form: Bald eagleSupprting word: Attitude

ritikabohra2@gmail.com

PHOTOGRAPHYCollection from different places.

ritika.bohra@mitid.edu.in

ritikabohra2@gmail.com

ETHNICITYVisual thinking Illustrations on paper

Classroom projectDuration- 2 weeks

Brief- The main objective of this project was to visually represent the word ‘ethnic’ in both direct and indirect manner.

ritikabohra2@gmail.com

Ethnic

01 Brainstorm / studyassociated words + analysis

culture

madhubani

warli

gods/goddess

animals associated with culture

banyan tree

superstitions

traditions

tulsi

paan

diya

kumkum

traditional ornaments

rice handi

puppets

indian wear

lotus

traditional games

shivling

02 Conceptualization

traditional colors

inspired by key words

1. Traditional turban with moustache (pride of men)2. Banyan tree is associated with guatam buddha, krishna and shiva in Madhubani art style.3. Lotus is a symbol of divinity, fertility, wealth, knowledge and enlightenment and associated with goddess laxmi.4. National bird- Peacock and traditional usage of paan.

ritikabohra2@gmail.com

5. The Indian elephant in traditional Motifs.

6. Superstition- Tieing the dupatta on the banyan tree will bring the husbands back home soon. The different prints and colors symbolise the diversity in Indian culture.

ritikabohra2@gmail.com

Transforming a portrait into an abstract meaningful form.

SKILLSMiscellaneous work

ritikabohra2@gmail.com

Converting a photograph into an illustration.

Graphically representing Gorilla

ritikabohra2@gmail.com

Converting a photograph into stipling painting and stylising it using reference of another artists style.

ritikabohra2@gmail.com

Imagining forms out of tea stains.

Solarisation of a photograph and its B/W version

ritikabohra2@gmail.com

Contact me:- call me : 09158114097 - email me : ritikabohra2@gmail.com

RITIKA BOHRA

Graphic Design, 3rd yearMITID,pune