Reinventing Learning Content for Next-Generation Learners

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Transcript of Reinventing Learning Content for Next-Generation Learners

REINVENTING LEARNING CONTENT

TODD TAUBER | Degreed

VP of Product Marketing

degreed.com/ttauber

@toddtauber

@degreed

July 23, 2015

ERIC VAN DER SLUIS | Comcast

Sr. Director of Talent & Professional Development

@thevandersluis

WEBINAR

TODAY’S AGENDA

HELLO. 3 Big Shifts in Learning Habits From Evolution to a Revolution How Comcast is Reinventing Learning Content Q&A

We’re Degreed. And Comcast.

12310 min

13 BIG SHIFTS IN LEARNING HABITS

WHAT WORKERS THINK IS ESSENTIAL FOR LEARNING 1: 3 Big Shifts in Learning Habits

Source: The Centre for Learning and Performance Technologies (C4LPT), Learning in the Workplace Survey, July 2015

15%

16%

16%

18%

27%

39%

40%

48%

56%

Internal company documents

Job aids / performance support

Company training / e-learning

Self-directed study / courses

External news feeds and blogs

Professional networks/communities

Meetings and conversations

Web search for resources

Sharing knowledge with my team

Instructor-led

FROM INSTRUCTOR-LED TO SELF-DIRECTED

FROM UNIFORM TO FRAG- MEN-TED

Source: Degreed, 2015!

1: 3 Big Shifts in Learning Habits

THE NEW LEARNING ECOSYSTEM

Source: Degreed, July 2015

FROM SOMETIMES TO EVERY DAY

Fewer than one-in-four workers have completed a course, of any kind, since college…

But nearly ¾ say they learned something for work from an article, video or book in the last 24 hours.

1: 3 Big Shifts in Learning Habits

23%

71% vs

Source: Degreed, The Importance of Informal Learning, 7/2014

THE TAKE- AWAY

70% of L&D is still instructor-led. + Learners have already moved on. = Workplace learning needs to adapt.

1: 3 Big Shifts in Learning Habits

Source: ATD, 2014 State of the Industry, 11/2014

2FROM EVOLUTION TO A REVOLUTION

MICRO-LEARNING, MOOCS AND MORE 2: From Evolution to a Revolution

Source: Degreed, July 2015

INNOVATION TAKES MORE THAN SHINY NEW TOYS

YESTERDAY TODAY TOMORROW

2: From Evolution to a Revolution

Source: Degreed, July 2015

NEW WAYS OF THINKING, WORKING AND MANAGING

New leadership mindsets

New processes and practices

New capabilities

+ +

New tools and technology

=

+

Innovation

2: From Evolution to a Revolution

Source: Degreed, July 2015

If you want something different, do something different.

“ ” Chief Talent Development Officer

Comcast

MARTHA SOEHREN

2: From Evolution to a Revolution

THE TAKE- AWAY

Source: Kineo blog, Martha Soehren on Career Development #ASTD2014, 5/2014

3HOW COMCAST IS REINVENTING LEARNING CONTENT

40% OF OUR CONTENT NEEDS TO BE DIFFERENT

Live as if you were to die tomorrow. Learn as if you were to live forever.

“ ” MAHATMA GHANDI

3: How Comcast is Reinventing Learning Content

COMCAST’S CHALLENGE

HOW DO WE… 3: How Comcast is Reinventing

Learning Content

Keep up with the business? Build experiences that are more accessible? Make learning more social and extend beyond the classroom? Move the learner to the center of our universe?

4 FUNDAMEN-TAL QUESTIONS

3: How Comcast is Reinventing Learning Content

How do we curate learning journeys using formal and informal means?

How do we build experiences that are more social and extend beyond the classroom?

How does learning keep up with the business?

What does it really look like with the learner in the middle?

????

LEARNING IS A JOURNEY

3: How Comcast is Reinventing Learning Content

Segmentation started simply: Tenure Role

DRIVE PERFORMANCE TODAY B

UIL

D F

UTU

RE

CA

PA

CIT

Y

Prep

are p

eopl

e for

pas

sage

s to

next

leve

l

P1

P6

P5

P4

P3

P2

Develop capabilities to perform at current level

Source: Ram Charan / Stephen Drotter / James Noel, The Leadership Pipeline: How to Build the Leadership Powered Company, January 2011

LEARNING HAPPENS EVERY-WHERE. HOW DO WE SHOW UP THERE?

3: How Comcast is Reinventing Learning Content

The world is fragmented, we needed to bring some

sense of order.

Infrastructure needed to be implemented.

TRANS-FORMATION NEEDED

3: How Comcast is Reinventing Learning Content

Learning needed to be more than a transactional event.

DESIGN IMPERATIVES

Our designers needed to learn how to curate content

+

+ Our marketing and communications needed to be less about learning and more about the experience.

SEGMEN- TATION PROFILES

3: How Comcast is Reinventing Learning Content

We want to understand what are your learning preferences?

What content is most relevant to you?

To the business?

Where do you sit?

How do you access your learning?

•  Still More To Do •  Learning Happens

Everywhere •  We Want To Learn More

About Your Preferences •  And Meet You Where You Are

Learning never stops.

3: From Evolution to a Revolution

THE TAKE- AWAY

ABOUT DEGREED Degreed is the world’s first continuous learning platform. We make it easy for organizations and their people to discover, curate, and track all learning.

INTERNAL RESOURCES +

PARTNER CONTENT +

INFORMAL LEARNING RESOURCES

CATCH US AT AN EVENT.

HCI Learning & Leadership Development Wed, September 16 - Fri, September 18th

Sun, September 27th – Tues, September 29th CLO & Talent Management Forum (Tucson, AZ)

Sun, November 1st – Wed, November 4th Elliot Masie’s Learning (Orlando, FL)

Mon, November 9th – Thur, November 12th Corporate Learning Week (Dallas, TX)

Sun, December 6th - Tues, December 8th CLO Exchange (San Diego, CA)

QUESTIONS?

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