Post on 09-Apr-2018
8/8/2019 Recycle Reel
1/21
RECYCLE REEL
By:Garima Shroff
Rajdeep Majumdar
Rohit Krishna
Saloni Mohta
Under the guidance of:
Mrs. Purba Rao
8/8/2019 Recycle Reel
2/21
What is Recycling? collecting used materials/waste and reprocessing them.
using the core elements of an old product as raw material
plastic, glass, paper, batteries, aluminium etc.
8/8/2019 Recycle Reel
3/21
Why Recycling?
Pollution
Preservation
Power
Place
Price
8/8/2019 Recycle Reel
4/21
Exploratory Analysis
Greening the Supply Chain by Mrs. Purba
Halady Rao
http://en.wikipedia.org/wiki/Recycling
http://www.buzzle.com/articles/help-the-
environment-by-recycling.html
http://www.buzzle.com/articles/positive-and-
negative-effects-of-recycling.html
8/8/2019 Recycle Reel
5/21
Descriptive Analysis
Identified the factors and variables as
per the exploratory research
- Qualitative : search
- Quantitative : market survey, statistical
analysis
SWOT Analysis on the factors for
recycling/treatment of the wastes
8/8/2019 Recycle Reel
6/21
Questionnaire
Sample size (N) = 100
Demographics : Age
Gender
General views on the treatment/recycling
of wastes
Importance and satisfaction levels inrecycling of waste products in a movie
theatre.
Price above which people will supposedly
not pay
8/8/2019 Recycle Reel
7/21
We focusedupon:
Gap Analysis
Pricing
Chi-Square Test
Anova Test
Cluster Analysis
Regression Analysis
8/8/2019 Recycle Reel
8/21
Gap Analysis:
Various factors like pollution, economy
control etc
Likert scale : 4, hence m=2.5 Ho 2.5
H1 > 2.5
Significance level = 5% = 0.05
t(Z) value = (sampling error)/(std.
error)
where,
sampling error = (X-m)
8/8/2019 Recycle Reel
9/21
0.0000
0.5000
1.0000
1.5000
2.0000
2.5000
3.0000
3.5000
4.0000
naturalresour
energy
greenhouse
pollution
economy
space
marketshare
costeffective
rawmat
pdtdiff
eniron and pdtsustain
accidents
relations
competition
IMPORTANCE
SATISFACTION
8/8/2019 Recycle Reel
10/21
Results ofGap Analysis
Significantly Important:
- all factors were considered important
Significantly satisfied:
-raw materials
-energy
-relations
-competition
8/8/2019 Recycle Reel
11/21
Concluding thoughts:
MajorConcerns are:
-natural resources -greenhouse gases
-pollution -economy
-space -market share
-cost effectiveness -product differentiation
-environmental and -accident
-product sustainabilty
8/8/2019 Recycle Reel
12/21
Pricing:Price Ranges: 150-200
200-250
250-300
300-350
350-400
400-450
450-500
500-550
Maximum Revenue in the range of150-200
Hence, price should not exceed 200
8/8/2019 Recycle Reel
13/21
0
2000
4000
6000
8000
10000
12000
14000
150-200 200-250 250-300 300-350 350-400 400-450 450-500 500-550
REVENUE
PRICE
8/8/2019 Recycle Reel
14/21
8/8/2019 Recycle Reel
15/21
Anova Test Ho = all means are equal
H1 = all means are not the same
ConclusionHo is rejected for:
-pollution importance-economy satisfaction
-market share satisfaction
-competition satisfaction
8/8/2019 Recycle Reel
16/21
Cluster Analysis
No. ofclusters =3
Importance and satisfaction on 4 point scale
1 1.5 2.5 3.5 4
8/8/2019 Recycle Reel
17/21
Results:Cluster1 Cluster2 Cluster3
49% 25% 26%
Young people Mid Ade group Mid age group
Male dominated Male dominated Male dominated
Somewhat highly satisfied satisfied
Satisfied in energy
8/8/2019 Recycle Reel
18/21
Regression Analysis Dependent variable : age
Independent : all except demographics
Final Regression Equation:1.696 + 0.273 (competition satisfaction)
Durbin-Watson Value: 2.431
F-value: 8.859
Significant value of :0.004
8/8/2019 Recycle Reel
19/21
Recycling ourresults!!
8/8/2019 Recycle Reel
20/21
We will be back with the
final conclusion soon..!!
8/8/2019 Recycle Reel
21/21
THANK YOU..!!