Rebecca Arthur Novogradac - Demographics & Mapping ... Arthur, Understanding... · Demographics &...

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Demographics & Mapping -Novogradac & Company LLP2008 NCAHMA Annual Meeting

Hyatt RegencyChicago, Illinois

September 22-23, 2008

Presented by:Rebecca Arthur, Principal

rebecca.arthur@novoco.com

Novogradac & Company LLPOverland Park, KS 66204(913) 262-3500www.novoco.com

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Part 1

Internal Business Solutions with ESRI Business Analyst

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• Demographics within a Market Study are used to Analyze/Compare:– Primary Market Area (PMA)– Secondary Market Area (SMA)

• Usually the Metropolitan Statistical Area (MSA)• County is often used in rural areas

– Comparison to the State or the USA• ~500 individual demographic variables used for each market area

– Core set makes up the basis for every report– Many clients require supplemental information

Intro

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• Analyst submits their estimated PMA– Usually a boundary

drawn in Microsoft Streets & Trips

• PMA is recreated in ArcGIS at a higher detail level

• Data is generated and imported into Excel for demand analysis

Setup

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• Fully Automated Process– Run all reports once with

process flow designer (Model Builder)

– Data is imported with VBA into a standardized Excel input sheet

Execution

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Execution

• Output– Completed Excel

workbook with demographic data linking into

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• GO Zone DDAs

Custom Mapping Products

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• AMI Analysis

Custom Mapping Products

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• QCT Maps

Custom Mapping Products

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Part 2

Customer Facing Services with ESRI ArcWeb Services

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• Back to Market Studies– Comparables analysis

• Survey data is collected from surrounding properties• Data is stored in an internal database

– Qualified Census Tract (QCT) lookup– Demand Analysis

• Expected demand based on income-qualified renters

http://compsmart.novoco.com

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• CompsMART+® — a new, web-based Comparable Market Analysis and Research Tool designed for housing professionals looking for timely and accurate rental market information.

http://compsmart.novoco.com

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• Location and search radius are selected

• Additional criteria is specified to narrow search

http://compsmart.novoco.com

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http://compsmart.novoco.com

• Results are displayed on the map• Markers expand to reveal key characteristics

• List view allows for easy browsing of results

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http://compsmart.novoco.com

• Quickly identify Qualified Census Tracts (QCTS)

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http://compsmart.novoco.com

• Allows for drawing new search areas• New results are narrowed to custom study area

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http://compsmart.novoco.com

•Free ‘Quick Facts’provide key market indicators•Additional demographic reports available

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http://compsmart.novoco.com

Compsmart Questions or Inquiries – Contact Info

Evan CaldwellGIS Manager

Novogradac & Company LLPEvan.Caldwell@novoco.com

4520 East West Highway, Suite 615 Bethesda, Maryland 20814

Tel: (240) 235-1701

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? QUESTIONS ?

www.taxcredithousing.com

www.novoco.com

http://compsmart.novoco.com