Quotation for Online Marketing and Advertising for the Publicity of YPTP & YWETS of the Labour...

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Transcript of Quotation for Online Marketing and Advertising for the Publicity of YPTP & YWETS of the Labour...

Quotation for Online Marketing and Advertising for the Publicity of YPTP & YWETS of the Labour Department 2010/11

Media Package

Media Cost

Production Cost

Production of banner

1 creative version

Dimension:SWF: 430 X 80 (Yahoo HK)SWF: 350 X 60 (JUMP)

Cost: HK$ 1,500

Display Banner Ad

Yahoo! HKHomepage

PAM 430 x 80

Conversation Window / Buddy List

MSN Messenger

Half Banner 234 x 60

Text link

JiuJikMain Page

Super Banner 728 x 90

JobMarketMain Page

Super Banner 578 x 90

Jump (Mingpao)Main Page

Banner 350 x 60

RecruitMain Page

Right Button 150 x 120

Maximizer Network (over 100 websites)

Run of Network

FacebookRun of Site

Social Ad 110 x 90

Search Engine Marketing

Yahoo! HK

Listings shown on top

Listings shownon the right

Yahoo! HK

Scrolled to bottom

Listings shown at the bottom

Google Hong Kong

Listings shown on top

Listings shownon the right

Yahoo! HK

Scrolled to bottom

Listings shown at the bottom

Site Profile

Yahoo is one of the most famous portal in Hong Kong.

Its Comprehensive channels include News, Finance, Entertainment, Sports, Style, Auctions, Blog, Movie, Travel, Games e.t.c.

Yahoo HK

TrafficMonthly Pageviews: 375 millions

Monthly Unique Users: 6.4 millions

GenderFemale 49%

Male 51%

Age<13 10%

13-17 11%

18-24 23%

25-34 29%

35-54 23%

>54 4%

Level of Engagement

Avg. time spent per user per

month: 127 minutes

Monthly Hong Kong sites market share

- Portal Frontpage

Yahoo HK

JiuJik

JiuJik is a powerful website for advertisers to post their recruitment ad for attracting talent candidates. Our effective job search tools facilitate jobseekers to find their best match jobs easily according to their job preferences.

JiuJik

Gender

Education

Age

TrafficMonthly Pageviews: 6 millions

Recruit

RecruitOnline.com is a powerful website for advertisers to post their recruitment ad for attracting talent candidates. Our effective job search tools facilitate jobseekers to find their best match jobs easily according to their job preferences. Job Alert is sent to relevant members’ email accounts regularly to increase the reach of the advertisements.

Recruit

TrafficMonthly Pageviews: 24 Millions+

Registered Members: 260,000+

42%

12%

46%

Secondary School

College/ UniversityGraduates

Post Graduates or above

77%17%

6%

0 - 4 years

4 - 8 years

8 years or above

4%21%

20%

13%15%

11%

5%

4%

7%

Design & Communication

Merchandising &Purchasing

Sales & Marketing

HR, Admin, Clerical &Secretarial

Accounting, Auditing,Banking & Finance

Retail & Catering

IT & Engineering

Design & Communication

Others

Education Level

Working Experience

Occupation

Maximizer Network

Website

www.aastocks.com www.lalulalu.com www.getjetso.com www.talktradecentre.com

www.amymagazine.com www.lemonforumhk.com www.goalgoalgoal.com www.teenradio.hk

www.atchinese.com www.lemonmusic.com.hk www.hacken.cc www.thaiaholic.com

www.asiadog.com www.lemontutor.com www.hitechweekly.com.hk www.thailandfans.com

www.avbuzz.com http://dig.livpage.com www.him.com.hk www.topgearhk.com

www.bb-land.hk www.lisahk.com www.hk-basecamp.net www.toysdaily.com

www.beautylife.hk www.livpage.com www.hkdailynews.com.hk www.travellife.org

http://bee.newmonday.com.hk www.lovelyish.hk www.hkgoodjob.com www.ufood.com.hk

www.bobeboo.com www.marieclaire.com.hk www.hkheadline.com www.umpcfever.com

www.businesstimes.com.hk www.mingpaoweekly.com www.hkreporter.com www.unwire.hk

www.c9web.com www.moobi.com.hk www.hksport.com.hk www.uon.cc

www.capitalceo.com www.morehk.hk www.hk2love.com www.up4food.com

www.capitalentrepreneur.com www.musichk.org www.hkci.net www.u-soccer.com

Website

www.capital-hk.com www.myradio.com.hk www.hkisee.com www.webshare.cc

www.capitalmoney-hk.com www.newmonday.com.hk www.hkml.net www.weekendhk.com

www.capital-weekly.com http://bbs.ocqq.com/ www.hkyoula.com www.we-sport.hk

www.carplushk.com www.openrice.com www.hk-pub.com www.wholehk.com

www.cueasy.com www.orientalsunday.hk www.imotor.me www.whoms.net

www.dchome.net www.petsay.com www.jacksodaily.com www.wmoov.com

www.datingish.hk www.board.phonehk.com www.jessicacode.com www.xanga.com

www.digital.xy.hk www.property.hk www.jessicahk.com www.xmami.com

www.eatwise.com.hk http://go2tutor.com/ www.jessicasweekly.com.hk www.xpweekly.com

www.ec2japan.com www.qk123.com www.jetsoguide.com www.yoho.hk

www.ec2thailand.com www.qooza.hk www.livpage.com/jetso/ www.2000fun.com

www.ecfoto.net www.sckid.com www.jetsotimes.com http://2020.hk/

www.edigest.com.hk www.scmedia.com.hk www.jmen.com.hk www.28hse.com

www.ectutor.com www.singtao.com www.kongsolo.com www.3boys2girls.com

www.scmedia.com.hk/esquire www.property.singtao.com www.koreastardaily.com www.3weekly.com

www.foodpara.com www.sportsoho.com www.koreanstorm.com www.lady-first.com

www.fnb.com.hk www.style-tips.com www.ktzhk.com www.takungpao.com

Maximizer Network

Facebook

Traffic

Monthly PVs: 900,000,000 (Regional)270,000,000 (HK)

Monthly Unique Users: 2.9M HK users (72% reach)

Contact

Apple ChanPhone: 9811-0191Email: apple.chan@tetris-media.com