Post on 22-Jan-2015
description
Your partner for pharmaceutical and medical
marketing in Ukraine
Pharmaceutical and medical marketing in Ukraine
Ukraine - a rapidly growing pharmaceutical market. This long-term investment for your business!
country level 1 and 2
country level 3
Level 3 new countries
Emerging pharma markets:Level 1 China
Level 2 Brazil Russia India
Level 3 Algeria (new) Argentina Colombia (new) Egypt Indonesia Mexico Nigeria (new) Pakistan Poland Romania Saudi Arabia (new) South Africa Thailand Turkey
Ukraine Venezuela Vietnam
Ukraine, drugs, billion USD (sale in + hospital): Ukraine over the past 5 years
demonstrates the dynamics of emerging pharmaceutical market. In order to continue to be in this category of countries, the volume of the pharmaceutical market of Ukraine in 2017 should not lower profit to 4.4 billion USD
2013 – 3.8 billion USD
Source:Global pharma market outlook; IX Annual Forum Analytical Pharmaceutical market in Ukraine 2014
Pharmaceutical and medical marketing in Ukraine
Quick start - pharmaceutical marketing company, follow the philosophy of partnership in the complex solving business problems in key areas:
- sales and marketing - opening of offices - search and recruitment - assessment, training, motivation - general management and optimization of business processes - strategic planning
About Us
Field Force
••
• Formation of a marketing strategy
••
•
•
• Registration of drugs, dietary supplements, medical devices
•
•
•
Pharmaceutical and medical marketing in Ukraine
•
Structure and business objectives
Marketing
Analyzing marketing information
Determination of sales and distribution channels
Planning and monitoring visits FF
BTL-actions, advertising, PR
Working with OL, preparation and participation in scientific conferences
Development / adaptation of promotional materials
Highly skilled and motivated team In Ukraine (Centre, East, West, South)
Partnering with physicians and employees of pharmacies
Modern CRM (Customer Relationship Management) - software for automation control system employees and customers
Regular training and motivational programs that improve sales skills Effective system for monitoring sales
Provides partners with ~ 20-40% savings operating costs
Introducing a full cycle of organizational and marketing services
Pharmaceutical and medical marketing in Ukraine
Advantages of working with us
Optimize the cost of selection, adaptation, training, staff motivation
Reducing administrative expenses (accounting, rent, communications, management, logistics)
Pharmaceutical and medical marketing in Ukraine
Examples of marketing promotion programs among physicians, distributors and pharmacies
Project work with doctors Technology Step by
Step
Pharmaceutical and medical marketing in Ukraine
Stage 1 - Basic master classes (maximum coverage of any medical specialties!)
Stage 2 - Specialty food master classes in core specialties of doctors
Stage 3 - Working with VIP-clients' interest clubs "(specialized trainings, round tables):
Leaders (medical management)
Regulatory and legal support assignments and procurement
Pharmaceutical and medical marketing in Ukraine
Project work with distributors and pharmacy chains
I. Approval of the list of distributors and pharmacy chains participating in the project , the format of the event and filling
II. Quick Start Project design develops and provides its full logistical support:Invitations Provides " Event "Diploma of the participant Conducts surveys and customer base formation of the Project Participants
III. Quick Start provides:1. Negotiations with the networks for the Program2 . Schedule of Programs3 . IMAGE support (banners, corporate tablecloths, pens, bags, samples )
Pharmaceutical and medical marketing in Ukraine
Project examples for distributors and pharmacies
Pharmaceutical and medical marketing in Ukraine
With respect and hope for cooperation