1

> QR codes

QuickTime™ and a decompressor

are needed to see this picture.

QuickTime™ and a decompressor

are needed to see this picture.

5

QuickTime™ and a decompressor

are needed to see this picture.

QuickTime™ and a decompressor

are needed to see this picture.

8

QR ?

Toyota

Bar vs QR

How?

What for?

URL text phone number SMS / text message vCard geolocation wifi login social

9

Who has a smartphone?

Who has a 3G enabled smartphone?

Who has a QR code reader?

Who has already used it?

Who has already created a QR code?

Where did you scan / publish your code?

What about you?

13

QRule # 1

QRule # 2

QRule # 3

http://m.ralphlauren.com/default.aspx?ab=nym

QRule # 4

23

http://bit.ly/YfekXT

24

25

QuickTime™ and a decompressor

are needed to see this picture.

QRule # 5

29

http://www.unitaglive.com/qrcode

http://www.qrstuff.com/

QuickTime™ and a decompressor

are needed to see this picture.

QuickTime™ and a decompressor

are needed to see this picture.

QuickTime™ and a decompressor

are needed to see this picture.

45

QuickTime™ and a decompressor

are needed to see this picture.

QuickTime™ and a decompressor

are needed to see this picture.

QR, OK… but

what’s next?

NFC

QuickTime™ and a decompressor

are needed to see this picture.

QuickTime™ and a decompressor

are needed to see this picture.

QuickTime™ and a decompressor

are needed to see this picture.