PYRAMID CONSULTANTS

Improve the food security and quality of life for the people involved in agriculture.

MBA StudentLavanya

AdvertisingQuinn

Agricultural & Biological Engineering

PratikIndustrial DesignSadie

Mechanical EngineeringBrian

MBA StudentSreekant

Meet the Team

Global food demand is predicted to increase 70%

by 2050

110 million tons of rice is grown in India yearly

Around 25% of food grown in India goes to waste

Around 30 million tons of rice are going to waste

consumption

distribution

processing and packaging

postharvest handling and storage

agricultural production

Post-Harvest Loss Estimates in India

consumption

distribution

processing and packaging

postharvest handling and storage

agricultural production

27%

32%

17%

9%

15%

Focus is on harvest, handling and storage phases.

Physical loss ranges from 15-25% of crop125 kg per capita per

year is wastedAround 30% of fruits and vegetables cannot be consumed due to loss of quality

Food loss is measured in quality and quantity

UsersFarmer, transporters and millersLocated in the southern state of Tamil Nadu, India

Problem Areas

Poor quality bags

Use of hooks

Pests and moisture

Open Drying

Machine threshing

9

Filled by farmer

80 kg Transportation 74 kg

jute bag Supply Chain

Storage

If the use of hooks contributes to

Opportunity

potential savings of

150,000 TONS

of rice in Tamil Nadu

there is a

10%

of the storage/transportation loss

Farmers don’t understand that they are losing sellable crops

Design Criteria

Reduce loss during

transportation and storage

Reduce wear and tear due

to hooks

Increase longevity of

sacks

Create health benefits and

monetary savings

Grain SaverAdding handles to existing jute bags eliminates the need to use a hook, which is the cause for many of the holes.

Training Program

1) Loss = Loss

2) ! Miller !

3) = =

Solutions for: How to prevent

Kg

The training program will be promoted through newspaper, commercials, local self help groups and ads on grain saver bags.

Training Program

Current Products

Grain Savings

Cost

Current Jute Sacks

High Quality Sugar Sacks

PRoduct opportunity

Grain Savings

Cost

Current Jute Sacks

Grain Saver

High Quality Sugar Sacks

Market engagement strategy

Partner with manufacturers for immediate market entry

Market engagement strategy

Partner with manufacturers for immediate market entry

Expand awareness across the supply chain

Market engagement strategy

Partner with manufacturers for immediate market entry

Expand awareness across the supply chain

Increase adoption via word-of-mouth through local communities

Market engagement strategy

Brochures highlighting the benefits of Jute bag and training program

Partner with manufacturers for immediate market entry

Expand awareness across the supply chain

Increase adoption via word-of-mouth through local communities

Brochure distributed to local labor union, agricultural groups, merchant groups.

Promotion

Exchange Model

PYRAMID CONSULTING

LABORERSJUTE BAG MANUFACTURERS

MIDDLE MEN FARMERS

PYRAMID CONSULTING

LABORERSJUTE BAG MANUFACTURERS

MIDDLE MEN FARMERS

New design solution

Manufacturing partnership

Adoption

Grain savings

Exchange Model

PYRAMID CONSULTING

LABORERSJUTE BAG MANUFACTURERS

MIDDLE MEN FARMERSBuyer

Seller

Training for usage

Less physical stress

Adoption

Training for loss recognition

Exchange Model

Local Manufacturing

Jute production hubs

Local distribution system

15% increase in jute inventoryRecycle jute bags

COMPETITIVE ADVANTAGE

Outsourcing manufacturing

Direct selling to middlemen

Influencing the eco-system by training

the end users

Business Model

Year 1

Hub town near Chennai

Villages: 4-5Target: 2000 Grain Savers

Year 2

Half of Tamil Nadu

Target: 800,000 Grain Savers

Year 3

All of Tamil Nadu

1.2 million Grain Savers

Pilot Phase

Target: 1 hub town ~ 5 villagesPilot Phase Cost: Rs.160,000 ~ $2700Prototyping: Design, Material, Stitch Pattern, Testing

Financial Projection

Costs over 5 years: Rs.762,000 ~ $12,700

Break even at year 4

Cumulative Revenue At Year 5 Rs.975,300 ~ $21,700

TOTAL INVESTMENT: Rs.775,000 ~ $13,000

Investment

People Profit

Planet

Bottom Line

Efficent usage of resources

Food shortage Cost of foodNutrition

Farmers Merchants Pyramid Consulting

Thank You

Detailed Financial

Expense Projections Pilot Year 2 Year 3 Year 4 Year 5 Total

Prototyping Cost $₹ 35,000 $₹ 12,000 $₹ -00 $₹ -00 $₹ -00 $₹ 47,000

Consultancy Office Cost $₹ 15,000 $₹ 16,050 $₹ 17,174 $₹ 18,376 $₹ 19,662 $₹ 86,261

Training Module Development $₹ 8,000 $₹ 9,600 $₹ 11,520 $₹ 29,120

Marketing $₹ 20,000 $₹ 22,000 $₹ 24,200 $₹ 26,620 $₹ 29,282 $₹ 122,102

General & Admin $₹ 7,000 $₹ 7,350 $₹ 7,718 $₹ 8,103 $₹ 8,509 $₹ 38,679

Salary Expenses $₹ 75,000 $₹ 78,750 $₹ 82,688 $₹ 86,822 $₹ 91,163 $₹ 414,422

TOTAL $₹ 160,000 $₹ 145,750 $₹ 143,299 $₹ 139,921 $₹ 148,615 $₹ 737,585

Yearly Projections Year 1 (Pilot ) Year 2 (100 per Village) Year 3 Year 4 Year 5 Total

Units Sold 800,000 1,200,000 1,800,000 2,700,000 ₹ 6,500,000.00

Total Sales Revenue $₹ 140,000 $₹ 14,000,000 $₹ 28,000,000 $₹ 56,000,000 $₹ 70,000,000 ₹ 168,140,000.00

Consultancy Revenue $₹ 14,000 $₹ 1,400,000 $₹ 2,800,000 $₹ 5,600,000 $₹ 7,000,000 ₹ 16,814,000.00