Private Company Compensation Planning: 5 Essential Steps

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Transcript of Private Company Compensation Planning: 5 Essential Steps

1Copyright 2017, Advanced-HR Inc., All Rights Reserved. 1Copyright 2017, Advanced-HR Inc., All Rights Reserved.

www.advanced-HR.cominfo@advanced-hr.com

By: Dee DiPietroCEO, Advanced-HR, Inc.

Private CompanyCOMPENSATION

PLANNING:

5 Essential Steps

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Gather

information &

structure

organization

Conduct a

preliminary

executive

review

Meet with

department

heads

Build your

compensation

program

Finalize the

compensation

plan

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Gather Information &

Structure Organization

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Accurate data comparisons, hiring projections,

and company hierarchy are critical for a

successful and affordable compensation plan.

WORKFORCE HIERARCHYDATA

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PRO TIP: Private company base salaries are determined by specific

labor market competition for top talent, not just market data.

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25th

50th

100th

75th

$145K - $170K

Public Company Labor Market Data

$175K - $200K

Apple, Facebook, Amazon, LinkedIn

Estimated at the 75th to 100th ++ Percentile

$190K - $225K

Google

Estimated at the 95th to 100th ++++ Percentile

Market Data Percentile

Mid-level Engineer’s Base Salary (>8 years experience)

Q3 ’17 Private Company

Median Base Salary 3% higher

than Public Company Data

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Conduct a Preliminary

Executive Review

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Present preliminary market analysis and

discuss high-level topics to align expectations

for company compensation strategy:

1. DATA USAGE

2. COMPANY OWNERSHIP

3. EXECUTIVE COMPENSATION

4. STAFF COMPENSATION

5. HIRING PROJECTIONS

6. LOGISTICS &ADMINISTRATION

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PRO TIP: When significant equity is not offered, compare staff-level cash

compensation to public company data to remain competitive in the

broader labor market.

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Meet with the

Department Heads

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Review employees with the head of each

department to assess function, identify key

talent, and make necessary adjustments:

1. JOB FAMILY SELECTION

2. EMPLOYEE LEVEL

3. CRITICAL SKILLS

4. MARKET POSITION

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PRO TIP: If your company values product like engineering, use the

same pay ranges, despite differences in market data.

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PRO TIP: If QA is integral to your company’s development process,

consider paying with the same ranges as the development team.

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PRO TIP: If data is scant, use ranges from other departments based

on value relative to your company.

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Build your

Compensation Program

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Create company ranges to develop a market

strategy and smooth erratic or flawed data.

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Staff-level ranges are generally constructed with

~10% differentials between midpoints. Combine

or link ranges to create as few as possible.

EXECUTIVE TECHNICAL BUSINESS SALES

$

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PRO TIP: Some companies forgo a bonus plan and increase salary

ranges to address total target pay.

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PRO TIP: Consider using the same equity ranges across all departments

for employees in a single country.

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Finalize your

Compensation Plan

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Present high-level overview including budgets,

strategies and messaging for approval from

the necessary parties:

1. PROJECT OVERVIEW

2. EXECUTIVE BUY-IN

3. BOARD OF DIRECTOR APPROVAL

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PRO TIP: Include a statement about strategic market position and targets for pay and equity, including refresh.

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Staff compensation recommendations based

on market analysis and proposed strategy:

• RETENTION / PERFORMANCE STRATEGY PROGRAM

• CASH NEEDED FOR MERIT, ADJUSTMENT, & BONUS

• EQUITY NEEDED FOR REFRESH & ADJUSTMENTS

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Executive compensation recommendations

based on market analysis and proposed strategy:

• SALARY INCREASES & BONUSES

• EQUITY ADJUSTMENTS & RETENTION GRANTS

• CEO COMPENSATION

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Detailed option pool needs for both current

employees and hiring projections:

• TOTAL ESTIMATED OPTIONS REQUIRED

• NECESSARY OPTION POOL INCREASE

• RESULTANT EMPLOYEE OWNERSHIP

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Start on your next

compensation cycle.

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Want help? Option Driver is a platform

designed specifically to guide startups through

each step of a successful compensation plan.

ANALYZE BUDGETBUILDINPUT REPORT

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FROMResources

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