Presents Premier Properties Services Nevada. 2 What is a Premier Property? A Premier Estate Premier...

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Transcript of Presents Premier Properties Services Nevada. 2 What is a Premier Property? A Premier Estate Premier...

Presents

Premier Properties

Services Nevada

2

What is a Premier Property?

A Premier Estate Premier Land A Premier Home A Premier Bed and Breakfast A Premier Condominiums

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How Does a Property Qualify?

First and foremost, it must be an upscale, quality property in a quality neighborhood

Valued at a minimum of $1,000,000, unless it has been pre-approved as an exception.

Premier Estates must be valued at a minimum of $1,500,000, have an estate-like setting or substantial privacy.

Exceptions must be personally viewed by either a broker/owner and a Premier Director or two Premier Directors

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How do I register my listing in the Program?

Complete the Registration form and fax it to Windermere Services Nevada at 702-432-6664. If mailing, send to Premier Properties Coordinator, Windermere Services Nevada, 2200 Paseo Verde Parkway, Suite 160, Henderson, NV 89052.

The $75 registration fee can either be paid by check, or with permission from your broker, charged to you through your office.

The registration and fee is valid for up to 18 months as long as there is not more than a two week lag time between relisting periods within that year.

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What is included in the fee?

Use of the Premier logo in all marketing and advertising materials

Opportunity to advertise in the Metropolitan and Distinctive Homes Premier page

A Premier logo will appear next to your listing on Windermere’s web site

Your listing will appear on the Windermere Premier Properties website

Premier Signage Opportunity to participate in monthly Premier

mailing. Opportunity to advertise your property in Premier

Living Magazine

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Here is the registration form that you complete to get your listings

certified as Premier Properties.

Once complete, fax or mail to

Windermere Services Nevada.

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Here is the Premier Director’s Evaluation Form for the property

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On www.windermere.com website, you can access the Premier

Properties website

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The Premier Properties Website is glamorous and easy on the eye.

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There is a Premier Property Profile

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As well as a section on Premier Communities throughout the

network

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Each Premier Property shows in this upscale format

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When you click on details this pops up

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Here is the remainder of the detail information

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Your Photo Gallery from www.windermere.com is

automatically attached

Be certain to do a bang up

job with photos and

commentary

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It also features a mapping function

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There is a One Sheet available for

www.windermerepremier.com. You can access it online or order

it from the WORC under marketing supplies. It has a

beautiful display of the site and its purpose.

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There is also a One Sheet on Premier

Properties for Special Homes. It details all

of the special treatment that a

Premier Property receives from

Windermere and you.

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Here is another gorgeous One Sheet

about Luxury Properties

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This stunning tri-fold brochure is available for you to

WOW your potential clients.

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Premier Living is a lovely coffee

table magazine in which you can advertise your listings. This is

distributed quarterly to thousands of

potential clients in the 10 state area.

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To get to the information on Premier Living, go to Resources>Premier

Properties

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Then go to Nevada & Southern Utah

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There you will find Premier Living Magazine

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Here is all the information you will need

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The deadlines for the 2007 publications

Here are the

deadlines for ads in

2007

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In the work site you will find all

of the instructions for participating in advertising in Premier Living

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Here is the reservation

form that you will need to

complete if you want your

properties to be in a publication

of Premier Living

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These are the specifications for Ad copy,

Photo requirements

and the submission of

photos

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More specifications

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and more….

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For only $16.00 per year you can

order Premier Living for any of

your clients. They will receive it

quarterly and it will be sent with

compliments from you!

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Here are the ad sizes

available for you to

purchase in Premier Living

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One of these will WOW your client and expose your listing

to thousands of potential

buyers.

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As you can see, there are all

sizes of ads in Premier Living.

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More sizes!

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Premier Living offers such a

wide variety of ad formats that you will surely find one that is perfect for your

listing.

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This gorgeous portfolio is

available for you to purchase for your

Premier listing presentations. It

puts Premier properties above

the others and sets you apart from the

competition.

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Here is a mock up of the Premier Postcard that will be available on

Custom Xpress on a monthly basis

This is currently being designed for

your use on a monthly basis

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In Custom Xpress, you will find more Premier Marketing

Materials

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Here is the front of a Premier Postcard that will really WOW your

clients. It’s 8.5 x 5.5.

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Here is the back. The lines are clean and sharp

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Here is the front of a full page postcard. It’s 8.5 x 11!

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And the back. What a wonderful way to show off Premier

Properties!

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This is the front of the Premier 11 x 17 Brochure

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Here is the top page of the interior brochure

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Here is the lower portion on the interior

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And the back, with your information

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The tools that are now available for Premier Properties are

fabulous!

On the WORC, go to Resources> Marketing>

Premier Properties> Nevada and

Southern Utah.

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Here you will find Community Profiles to use in your listing

presentations!

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These profiles show the last 5 years of $1,000,000+ sales in each

community!

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Here you will also find the 2006 Luxury Home Market Recap

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It is a 6 page report which shows all of the $1,000,000+ sales, as well as Days

on the Market, for the last 5 years

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This tool gives you the ability to go head to head with any agent in Las

Vegas and be better prepared!

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Typically, high end home

owners are interested in

Windermere’s Foundation and the good it does

in the communities

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They will also be interested in

Community Service Day and the

volunteer efforts that the offices commit to

each year

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You will also want to make certain that they know

that Windermere has offices in 10 western states.

This is important in getting the word

out about their Premier Property.

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You will want to share information

about the Las Vegas television show with your high end clients

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When you are dealing with high end homes,

the compensation becomes a large

obstacle to overcome. Be certain to include

this One Sheet in your presentations.

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Don’t forget to include your high end properties in

windermeredestinations.com. It is one other place that you

can showcase the home.

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It is a beautiful website!

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It showcases your properties just like the Premier Website does

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You may want to put your presentation in this padded

Windermere book

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Include this in your presentation and

then let the clients know about

windermerelasvegas.com

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Show them the website

and let them know that their home, if you do open

houses will be here

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We are in the process of

designing a Presentation Sheet

for the Windermere Las

Vegas website

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Hopefully, you now know everything you need to know about Premier Properties and the Windermere tools to help

you market them!