Client  Info  

Your  transforma1on  awaits.  

Target  Market  

•  Primary:  young  women,  18-­‐28    •  Secondary:  mothers  

Strategy  &  Big  Idea  

Magazine  

Magazine  

Newspaper  

Newspaper  

Point-­‐of-­‐Purchase  

In  context  Billboard  (Out  of  Home)  

Billboard  (Out  of  Home)  Billboard  recession  (1  of  3)  

Billboard  recession  (2  of  3)  Billboard  (Out  of  Home)  

Billboard  recession  (3  of  3)  Billboard  (Out  of  Home)  

Facebook  

TwiJer  

Facebook  (Ad  Piece  of  Choice)  

Internet  

Internet  

Mall  Ad  (Ad  Piece  of  Choice)