pilot Screentime Agency Presentation (ENGLISH)

Post on 08-May-2015

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description

pilot Screentime develops content, advertising and technology for digital screen communication. We provide clients with intelligent and efficient digital screen communication in an increasing complex multi-screen world. We have extensive knowledge and experience of the Digital out of Home (DOOH), Digital Signage and Online Marketing business and our ability to integrate both "At Home" with "Outdoor" screens is unique. Whether you are planning a POS screen, Digital Out of Home campaign or a Smart TV app, pilot screentime can help your business grow.

Transcript of pilot Screentime Agency Presentation (ENGLISH)

1pilot Screentime

pilot Screentime GmbH.

pilot Screentime is a full service agency for the growing Smart TV and

Digital Signage business.

Founded in Hamburg in April 2012, owner managed and financed.

pilot Screentime 2

Smart TV

Digital Signage

Content, advertising and technology for Smart TV and Digital Signage.

pilot Screentime offers …

pilot Screentime 3

Platform integration

Digital Signage

(POS/POI)

Research, Optimisation, ROI control

So

lutio

ns

Content Management & Play-OutSmart TV

Content Advertising Technology

Services.

pilot Screentime 4

Smart TVContent, Advertising & Technology

Content, Advertising and Technology for Smart TVs.

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Content &

Production

Advertising

Technology

App Development

App Store Management

HbbTV „Red Button“

Pla

tform

Inte

gra

tion &

Consulta

ncy

TV Design

Video Hosting & Distribution

Portal & In-App

Concepts and Development.

Idea / Layout / Design

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Red Button Campaigns

Portal Advertising

Microsites

Apps

Creative Services & Programming.

App Development / Banner / Microsites / HbbTV / CE-HTML / HTML5 /

Flash /Javascript

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We develop "Smart TV“ Apps and advertising

Content development.

Design / Copy / Video / Games

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Multi-screen app development

Our solutions are conceived to

run on multiple platforms

Platform independent: Samsung,

Panasonic, Philips, Sony, LG,

Google, etc...

AdServer Integration.

Rich Media / Pre Roll / In-Stream Advertising / AdServer Evaluation

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Wallpaper

Banner

Pre, Mid & Post-Roll Ads

App Launch Roll-Ad

Click 2 Video

Certification & App store management.

App store approval & management (Top 5 +)

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Strategy, implementation, analysis.

Content & refinancing models.

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On Demand

Smart TV Portals?Apps?

HbbTV Portals? Red Button (HbbTV)

TV Spots?

1st

Screen

Live TV

Videoplattform

One video platform for all devices.

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All video formats

Online CMS

All devices

Social media integration

Dynamic video player for all browsers

Inhalte, Werbung und Technologie für Smart TV.

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HbbTV „Red

Button“ Werbung HbbTV Display- und Video-Werbung

Kampagnen

Microsites

AWARENESSBekanntheit,

Aufmerksamkeit und

Verständnis

INTERESTKaufbereitschaft &

Interaktion

TRIALProbierbereitschaft

LOYALTYLoyalität

PURCHASERe-purchase

(Wiederkaufrate )

Apps

On-Demand

Live TV

Smart-TV Portal

WerbungIn-App Werbung App-Store

Marketing

Kampagnen

Microsite

Services.

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Digital SignageContent, Advertising and Technology

Full Service Digial Signage solutions.

SoftwareContent & Production Roll-Out ManagementStrategy

1 2 3 4

Service

5

Content- und Formatadaptionen.

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16:9 DooH, 10s

9:16 DooH, 10s

4:3 DooH, 10s

16:9 In-Store, 20s

Creative services.

Screen Design / Content Developmenet / Video Editing / Compositing

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Demo Link

DooH Campaign

Deutschlands

1.

1st Real-Time DOOH

content in Germany

Programming.

Development of individual Digital Signage interfaces to databases or

market leading enterprise software systems.

Scripting / Scala Programming / Python / PHP / Jscript / VB Script / Flash

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In-Store solutions (Menu

Board Systems)Information Systems

Strategy, implementation, analysis.

Content & refinancing models.

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Refinancing via advertisingContent / Advertising / Sales strategy

Evaluation, Certification and Installation.

Integration analysis and certification of hard and software within existing

networks.

Hardware roll-out, AV installation, IT support & service.

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„Digital Signage“ usage.

21pilot Screentime

Video wall

Advertising

Menu boards

Interactive kiosks

Guides

Shop window promotion

Bulletin boards

Produkt demos

Maintenance and training of Digital Signage systems.

Scala certified advanced trainer DACH / EMEA

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Certified Scala reseller

Delivery, tracking and optimisation of inventory.

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TargetingRealtime delivery

Auditing & optimisation via

AdServer

POS / POIDOOH

Digital Signage in practice.

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Outdoor Screens Shopping Screens In-Store Screens Kiosk Screens

AWARENESSRecall, attention and

understanding

INTERESTBuying intention and

interaction

TRIALWillingness to try

LOYALTYDialogue

PURCHASERe-purchase

What we do.

Content, adveritising and technology for Smart TV and Digital Signage.

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Consulting (Strategy, Concept, Integration, Creative Services, Technology)

Screen Design

Production

(Content & Advertising)

Hardware / Roll-Out-Systems / Installation / Approval

Maintenance (SLA)

Training

Programming

Delivery , Research, Analysis & Optimisation

Thomas EschenburgDirector Technology

Award winning Digial Signage producer and

developer for global companies with more than

27 years experience in digital creative

production.

Management.

Damian RodgettManaging Director and Owner

12 years managing partner and creative director

of pilot 1/0, Germany‘s leading digital marketing

agency.

20 years experience in the the digital advertising

business with clients including: ARD, Bacardi,

Direct Line, Mentos, Müller, Mobilcom Debitel,

New Yorker, Paypal, ProSiebenSat.1, OTTO,

and many more.

Expert for digital content production, advertising

and internet technology.

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Contact.

28

pilot Screentime GmbH

Neu Rabenstraße 12

20354 Hamburg

Damian Rodgett

Managing Director

Tel: 040 – 30 37 66 – 17

Fax: 040 – 30 37 66 – 99

Email: d.rodgett@pilot-screentime.de

Web: www.pilot-screentime.de

pilot Screentime