Post on 08-Oct-2020
The largest social network, Facebook is great for sharing photos and images, and accessing a network of all your fans’ friends. Let’s look at how our pet-industry peers are doing on the social network:
Twitter’s ease of use, short & direct conversations, and rapidly growing community meanreaching a large market plus participating in big discussions through #hashtags and trends.
Check out the numbers below to see how pet manufacturers are faring on Twitter:
84% 40%
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Sources:http://www.mediabistro.com/alltwitter/500-million-registered-users_b18842http://newsroom.fb.com/http://www.howmanyarethere.org/how-many-facebook-users-are-there-2012/
Active Facebook users
Friend connections
of Pet Retailers have websites
of Pet Retailers had Facebook
of Pet Retailers are running Google Analytics on those sites
955 million
Over 125 Billion
Average user has
139 friends
Active Twitter users
New accounts areopened each day
500 million
1 million
Tweets are sent daily340 million
On those sites...
62%
have 0-999 fans have 1,000 - 9,999 fans have 10,000 - 99,999 fans have 100,000+ fans
have 0-999 followers have 1,000 - 9,999 followers have 10,000 - 99,999 followers have 100,000+ followers
64% 24% 9% 3%
82% 16% 1% 1%
of Pet Retailers had Twitter
58%of Pet Retailers had
YouTube
7%
Other Networks:
Man’s Best “Friend”
Not Just For The Birds
Social media at a glance
Pet Industry Stats
SOCIAL MEDIAIN THE
PETINDUSTRY
<1% LinkedIn<1% Flickr<1% MySpace<1% Pinterest 1% have blogs on their websites
woof! as many
businesses ar
e advertising
their MySpace as
their
Pinterest acc
ounts!