Perspective on 20th Anniversary of AARP.org

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Transcript of Perspective on 20th Anniversary of AARP.org

Perspective on AARP.org 20th Anniversary

By Mike Lee

DSO All-Staff MeetingJanuary 22, 2015

Adoption rates of consumer technologies in the U.S.9 - 91% penetration vertical, years 1900-2074 horizontal, 2015 in red

Last 20 years of AARP.org in orange

Growth of internet added

Lifespan to date of AARP in yellow

S-curve of technology adoption

Adoption phases

InnovatorsEarly Adopters

Early Majority

Late Majority

Laggards

Stove, 1900-1958, 58 years

Phone, 1903-1976, 73 years

Electricity, 1908-1950, 42 years

Car, 1915-1990, 75 years

Radio, 1925-1948, 23 years

TV, 1951-1964, 13 years

Microwave, 1979-2006, 27 years

VCR, 1983-2003, 30 years

PC, 1985-2015, 30 years

Cellphone, 1993-2006, 13 years

Internet, 1993-2015, 22 years

Smartphone, 2007-2015, 8 years

Tablet, 2011-2015, 4 years

All examples

Human life expectancy overlay

Baby boomers (AARP grew to serve them)

Traced from my boomer birth year…

Mike’s expected lifespan based on 1961 birth: ~71 years

25% chance of making it past age 96 in 2056

Technology and human lifespans. What’s next?

The full Asymco chart.

Will send PowerPoint with your own editable lifespan.

Source of the chart:

http://www.asymco.com/2013/11/18/seeing-whats-next-2/

http://www.asymco.com/2013/11/19/a-way-to-measure-ones-life/

https://www.youtube.com/watch?v=oqgvpitlWJs

A life expectancy calculator:

http://time.com/3485579/when-will-i-die-life-expectancy-calculator/