Outbox Credential 2012

Post on 09-May-2015

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Few of our latest projects in web design, online activations and creative technologies.

Transcript of Outbox Credential 2012

The Digital Agency

service range\

Service range

digital services

integrated projects

strategic planning

Service range

digital services

integrated projects

strategic planning

insight

data

strategy

concept

idea

creative

Service range

digital services

integrated projects

strategic planning

insight

data

strategy

concept

idea

creative

web design

mobile

games

social media

facebook apps

augmented reality

Service range

digital services

integrated projects

strategic planning

insight

data

strategy

concept

idea

creative

consumer promotions

consumer activations

retailer programs

telemarketing

database management

CRM systems

web design

mobile

games

social media

facebook apps

augmented reality

credential\

web designsocial mediapromotionscrm systemscreative technologies

Friskies dogbrand website

Friskies catbrand website

Brand website

Gourmetbrand website

Purina ONEbrand website

•www.ambientalia.ro

Peroni Ambientaliabrand concept website

Peroni Aperitivobrand concept website

Ursus Summer Adventureseaside activation online support

Happy Tourcompany website – corporate travel

•www.happytour.ro

Happy Tourcompany website – leisure travel

Paseste cu dreptul!career guidance social program website

NESCAFE Alegriaconsumer promotion online component

NESCAFE Alegriaconsumer promotion online component

•www.castigzambind.ro

ZUZUconsumer promotion online component

•www.premierele-timisoarei.ro

Timisoreana – Premierele Timisoareiconsumer promotion online component

ZUZUconsumer promotion online component

•www.clubul-excelentei.ro

Trade campaign website

Ursus Breweriesretailer program online support

•www.premiojti.ro

Trade campaign website

JTIretailer program online support

•www.jti-explorer.ro

Trade communication platform website

JTIretailer communication platform

Ursus Party Tourstudents program online component

online campaignssocial mediapromotionscrm systemscreative technologies

NESCAFE AlegriaFacebook page

NESCAFE AlegriaWelcome tab

NESCAFE AlegriaFacebook application

NESCAFE AlegriaFacebook application

ZUZUFacebook page

Dr. Oetker - CioccoLatteFacebook page, app & ads

online campaignssocial mediapromotionscrm systemscreative technologies

NESCAFE AlegriaConsumer promotion

Mechanism: Unique code on the Nescafe cup to be sent by SMS or through the website

Communication:POSM, exclusivelyLive lucky draws every hour on the radio and on the website (live streaming)

Response channels:Web and SMS

Achievements:7 figure no of responses

ZuzuConsumer promotion

URSUSConsumer promotion

National Consumer PromoURSUS

Mechanism: Unique code – under the bottle cap8 trips with the national football team

Communication:TV, Web, POSM, SMS

Response channels:SMS and web

Achievements:

8 figure no codes managed by our servers

device gamesfor on premise activations

device gamesfor on premise activations – Ursus Seaside

device gamesfor on premise activations – Ursus Streetball

device gamesfor on premise activations – Coca-Cola

•Ursus

device gamesfor on premise activations – Ursus Evolution

•Ursus

device gamesfor on premise activations – Ursus Evolution

•Peroni

device gamesfor on premise activations – Peroni Glaciale

•Peroni

device gamesfor on premise activations – Peroni Glaciale

•Peroni

device gamesfor on premise activations – Peroni Glaciale

Coca-ColaRetailer incentive programs

Coca-Cola

Mechanism: Prizes awarded based on sales performance of each traditional trade retailer in the program

Communication:Web support, SMS information channel

Response channels:Web, info-line

Achievements:- 2 figure percent annual sales increase versus the sales increase of the non-participant retailers segment

Ursus BreweriesRetailer incentive programs

National Trade Incentive ProgramUrsus Breweries

Mechanism: Prizes awarded based on sales and visibility performance of each traditional trade retailer

Communication:Trade brochure, POSM, Web, SMS

Response channels:Web, SMS, info-line.

Achievements:- 2 figure percent annual sales increase versus the sales increase of the non-participant retailers segment

Nestle ProfessionalRetailer incentive programs

National Trade Incentive ProgramJTI

Mechanism: Visibility objectives reached by an incentive strategy built as a CRM B2B program for the JTI retailers universe

Communication:Web, SMS, POSM

Response channels:Website, SMS, trade rep, info-line.

Achievements:- invented in 2009; still active today

online campaignssocial mediapromotionscrm systemscreative technologies

Mechanism: Recruiting program for the CRM database, segmentation and long term communication strategy developed and executed.

Communication:WEB only.

Response channels:WEB and off-line

Achievements:- in progress, no data available for publishing yet.

Purina brandsPet food CRM

Creative technologies\

Launching OutboxAugmented reality

Dr. Oetker – Paula In-StoreAugmented reality

Dr. Oetker – Paula In-StoreAugmented reality

VideoOutbox presentation – video producing