Oracle Warehouse Builder Product Update Michelle Bird Senior Product Manager, Oracle Warehouse...

Oracle Warehouse BuilderProduct Update

Michelle BirdSenior Product Manager, Oracle Warehouse BuilderMay 20, 2009

Agenda

• An abbreviated history

• OWB 11.2 beta overview

• Oracle’s roadmap for ETL• Unifying the ODI and OWB products• New OWB pricing

• How to join the beta program

The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions.The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.

Agenda

• An abbreviated history • OWB 11.2 beta overview

• Oracle’s roadmap for ETL

• Pricing and Packaging

Oracle Warehouse BuilderThe ETL and DQ tool shipped with Oracle Database

Unified Metadata

Heterogeneous

Data Integration

In-line

Data Quality

Data Modelingfor Oracle

Oracle Warehouse Builder 11.1

Oracle Database 11g

Unified Metadata

• Oracle Database as transformation engine• Oracle Database as metadata repository

What can OWB do for you? Leverage Oracle like no one else

• Improved productivity over hand coding• easy to change your environment• use the latest features without rewriting your code

• Leverage your Oracle investments like no one else• skills, people and technology• better performance than anyone else

• Shorten your project times while improving data quality• discover problems up-front with data profiling• improve data quality in a declarative way

OWB HOME PAGE http://www.oracle.com/technology/products/warehouse/index.html

Product Highlights An abbreviated history of OWB

Release 2.0.4

Basic ETL functionality

Mapping Editor

Set and row based code generation

Release 9.2

Oracle RAC certified

Mapping Debugger

Name & Address

Match/Merge

Release 9.0.4

Metadata Security

Process Flow Editor

Scripting Language

Multi-table insert

Pivot and Unpivot

Release 10.1

Oracle 10g certified

3,000+ companies

Compete against Informatica and

Ascential

Release 10.2

Data profiling & auditing

Interactive LIA

Scheduling

Improved connector for SAP R/3

EBS and PeopleSoft connectors

OLAP and relational modeling

Pluggable mappings

Non-Oracle targets

Release 11.1

Server components installed w/ Oracle

Connector to Oracle MDM

10,000+ companies

Most new features = priced option(s)Features licensed with Oracle Database

Recognized as a leader in Gartner Magic Quadrant

Recognized as a leader in Forrester

Enterprise ETLWave

The upcoming release OWB 11.2

Release 2.0.4Release 2.0.4

Basic ETL functionality

Mapping Editor

Set and row based code generation

Release 9.2

Oracle RAC certified

Mapping Debugger

Name & Address

Match/Merge

Release 9.0.4

Metadata Security

Process Flow Editor

Scripting Language

Multi-table insert

Pivot and Unpivot

Release 10.1

Oracle 10g certified

3,000+ companies

Compete against Informatica and

Ascential

Release 10.2

Data profiling & auditing

Interactive LIA

Scheduling

Improved connector for SAP R/3

EBS and PeopleSoft connectors

OLAP and relational modeling

Pluggable mappings

Non-Oracle targets

Release 11.1

Server components installed w/ Oracle

Connector to Oracle MDM

10,000+ companies

Most new features = priced option(s)Features licensed with Oracle Database

Orphan management

Release 11.2

Flexible access to non-Oracle sources

Integration with Oracle BI EE

Enhanced web services/SOA

support

New UI + Usability enhancements

Productivity enhancements

Recognized as a leader in Forrester

Enterprise ETLWave

Recognized as a leader in Gartner Magic Quadrant

“DB ETL” features

OWB 11gR1Oracle-centric data integration platform

Unified Metadata

Databases

Applications

Messages

Analytics

Semi-Structured

Web Services

Databases

Applications

Messages

Analytics

Semi-Structured

Web Services

Heterogeneous

Data Integration

In-line

Data Quality

Oracle Warehouse Builder 11.1 Connectivity

Connectors

CDC: Queues / Streams/ Third Party

Odbc / Gateways

Oracle Database 11g

Connectivity

SQL*Loader/ Ex Table

Connectors

Odbc / Gateways

Discoverer (Standard Edition): design & deploy EUL

OBI EE (Enterprise Edition) : design & leverage Oracle objects

BI Tool Integration

Non-Oracle BI : design & leverage Oracle objects

Unified Metadata

Agenda

• OWB 11.2 beta overview • Oracle’s roadmap for ETL

Unified Metadata

Heterogeneous

Data Integration

In-line

Data Quality

Oracle Warehouse Builder 11.2 Connectivity

Connectors

Odbc / Gateways

Oracle Database 11g

Connectivity

SQL*Loader/ Ex Table

Connectors

Odbc / Gateways

Discoverer (Standard Edition): design & deploy EUL

BI Tool Integration

Non-Oracle BI : design & leverage Oracle objects

OWB 11gR2 (BETA)“Plays well with others”

Databases

Applications

Messages

Analytics

Semi-Structured

Web Services

Native Loaders

Native Un-Loaders

Databases

Applications

Messages

Analytics

Semi-Structured

Web Services

Unified Metadata

Knowledge Module Framework

Web Services for data integration and data quality

Service Oriented Architectures

OBI EE (Enterprise Edition) : design & deploy UDML

Native Loaders

Native Un-Loaders

Leveraging the Oracle Database New Database features exposed in OWB 11.2

• Advanced Compression

• Virtual columns

• New partitioning methods

• Data Pump

• Cube MVs for summaries

• And more…

Easy upgrade to OWB 11.2

1. Import existing OWB design to OWB 11.2

2. Select new feature; e.g., Cube MVs

3. Regenerate code

Integrating with OBI EE How it’s done in OWB 11.2

3. In Oracle Answers, browse the data

2. In OWB, generate the metadata for all 3 layers of OBI EE

1. In OWB, derive the model from the dimensional model

Flexible access to non-Oracle sources Enabled by knowledge module framework

• Knowledge modules are snippets of code you can run, compile code in non-Oracle environments

• Choose from a library of existing knowledge modules (KMs)

• Write your own or edit existing KMs

• Originally developed by Sunopsis, now Oracle Data Integrator (ODI)

OWB + knowledge modules

= 1st big step in integrating OWB and ODI

Knowledge Modules for flexible access Limited only by the code you write or find in the library

• Access any new source type: relational, non-relational, message based and content sources

• Rich support of ERP, CRM and MDM on any database platform

• Rich library of Knowledge Modules

Viewing and Editing the KM code Increased Flexibility

1. Modify template

2. Regenerate the code

3. Reuse the template

Using KMs in mappingsEasily change the connectivity methods for a single logical design

1. Complete the logical design (or import an existing mapping)

2. Define “execution units” for each type of source ( 3 shown here)

3. Select the best connectivity method for each execution unit (connectivity can be through ODBC, Gateways, Knowledge Modules, etc.)

Logical view

Execution view

OWB 11g R2Benefits for OWB customers

• More flexible data access to a larger set of sources • Increased developer productivity

• enhanced declarative design • advanced in-line data quality features

• Increased flexibility in deployments• alternative connectivity methods for a single logical design• flexible use of different knowledge modules• tighter control over implemented code

• Extended SOA support for data integration processes• Unparalleled support for Oracle

• seamless upgrade to the newest DB features• support for Oracle BI Enterprise Edition• support for Oracle Hyperion Essbase

Agenda

• Oracle’s roadmap for ETL • Pricing and Packaging

Oracle Roadmap for its ETL tools

• Long Term Direction: Deliver an integrated data integration product

• Short Term:Deliver stand-alone releases with first integration steps• Shared knowledge module framework (OWB 11.2)• Runtime interoperability (future releases)• Same user interface framework (future releases)

• Protect investments for the entire customer base

http://www.oracle.com/technology/products/warehouse/pdf/owb_roadmap.pdf

Unified dev team

High-Level Roadmap (part 1)Unified platform that is a superset of OWB and ODI

• OWB/ODI investments are fully protected

• No forced migrations

• Natural upgrade path

• No regressions in functionality

• Training and support to continue for both product releases

10gR210gR1 11gR1

10gR3 11gR111gR2

“ CY 2012”Common pricing

Oracle Data Integration 12g

Agenda

• Pricing and Packaging • How to join the beta program

Common PricingODI EE pricing bundle = ODI product and OWB Enterprise ETL option

Integration Product

Flagship Data

Heterogeneous, High-

Performance Data

Integration

Modern Java/SOA

Architecture

Flexible Knowledge

Module framework

ENTERPRISE ETL

WAREHOUSE BUILDERDATA INTEGRATOR

ETL ProductFlagship

Extensible Metadata

Management

Wizards for Slowly

Changing Dimensions

Interactive Lineage and

Impact Analysis

OWBEETLODI

• One license at $23k/cpu– “ODI” and “OWB EETL” option are

removed from pricelist– Both are only available in ODI EE

• Two separate installations

• Implement one or both

ENTERPRISE EDITION

DATA INTEGRATOR

OWB Product OfferingsThis pricing applies to OWB 10.2 and 11.1 releases

OWB in

Read from and write to

eBusiness Suite,

PeopleSoft, or Siebel

Metadata Framework

Out of the box support for

Slowly Changing

Dimensions

Interactive Lineage and

Impact Analysis

Fuzzy match/ merge and

Name&Address cleansing

Mapping Editor &

Debugger

Basic dependency managementwith Process

Robust scripting

language & APIs

business views of application

Natively access SAP

R/3 hosted on any database

Reveals algorithms

run in Oracle Database

Profile file,table,

application data in place or stage the

Auto- detectdata rules.Audit, auto-

correct incoming data.

Data quality

ORACLE DATABASE DATA PROFILING & QUALITY APPLICATION ADAPTERS

FOR WAREHOUSE BUILDER

DATA WATCH & REPAIR

DB ODPQ ADAPT

DWRData

quality for Oracle MDM:

Siebel UCM, PIM, CDH

ENTERPRISE ETL

WAREHOUSE BUILDER

ENTERPRISE EDITION

DATA INTEGRATOR

Extensible

OWB EETL

Metadata Framework

ExtensibleODI EE

DBEE+$17.5k/cpu $23k/cpu $2,300/cpu

ODPQ+$23k

OWB EETL in

Warehouse Builder PackagingEffective 30- Jan 2009

Mapping Editor & Debugger

Basic Process Flows

HTML Metadata Reports

OMB+ Scripting

Name & Address Cleansing

Match Merge

Promote from Dev>QA>PROD

Extensible metadata model

Interactive lineage & impact analysis, change propagation

Scheduling and advanced process flow logic

Advanced mapping logic

-pluggable maps, target load order

RAC support

Slowly changing dimensions

XML file targets

Transportable modules

In-Database ETLFree with Database SE, EE, and Database Machine

Enterprise ETL

Part of Data Integration Enterprise Edition, FMW price list

Data Profiling & QualityRequires Database EE license.

Is a Database Option.

Adapters

FMW price list

Data Profiling

Data Rules

Data Correction

Data Auditing

Enable access to data and metadata in:

SAP R/3

eBusiness Suite

Peoplesoft

Siebel

Integrate with Oracle MDM:

Siebel UCM

Customer Data Hub Data Watch & Repair ConnectorRequires Database EE license.

Warehouse Builder Pricing (part 1)DB ETL is included with Database SE, SE1, EE, and Database Machine

Basic Process Flows

OMB+ Scripting

Match Merge

RAC support

XML file targets

Enterprise ETL

Adapters

FMW price list

Data Profiling

Data Rules

Data Correction

Data Auditing

SAP R/3

eBusiness Suite

Peoplesoft

Siebel

Siebel UCM

Warehouse Builder Pricing (part 2)One license for access to OWB EETL & ODI functionality: $23 K /target cpu

Basic Process Flows

OMB+ Scripting

Match Merge

RAC support

XML file targets

Enterprise ETL + ODI = ODI EE

Part of Data Integration Enterprise Edition, FMW price list: $23 K / target CPU

Adapters

FMW price list

Data Profiling

Data Rules

Data Correction

Data Auditing

SAP R/3

eBusiness Suite

Peoplesoft

Siebel

Siebel UCM

ODIKnowledge Modules

Non-Oracle DWH

Native access

more…

Warehouse Builder Pricing (part 3)Data Quality pricing unchanged

Basic Process Flows

OMB+ Scripting

Match Merge

RAC support

XML file targets

Enterprise ETL

Is a Database Option. $17.5K / target CPU

Adapters

FMW price list

Data Profiling

Data Rules

Data Correction

Data Auditing

SAP R/3

eBusiness Suite

Peoplesoft

Siebel

Siebel UCM

Customer Data Hub Data Watch & Repair ConnectorRequires DB EE + Data Profiling & Quality options

Is a Database Option . $23K

Warehouse Builder Pricing (part 4)ERP adapters are now priced per target CPU (instead of per target)

Basic Process Flows

OMB+ Scripting

Match Merge

RAC support

XML file targets

Enterprise ETL

Adapters

FMW price list: $2,300 K/ target CPU

Data Profiling

Data Rules

Data Correction

Data Auditing

SAP R/3

eBusiness Suite

Peoplesoft

Siebel

Siebel UCM

Oracle Data Integration 12g

High-Level Roadmap (part 2)Oracle-centric ETL & DQ functionality continue in the Oracle Database

• Core ETL and DQ functionality in the Oracle Database

• Enterprise ETL for Oracle and non-Oracle in ODI-EE

10gR210gR1 11gR1

10gR3 11gR111gR2

OWBEETL

Oracle Database 12g

ETL & DQ

Agenda

Oracle Beta ProgramOWB 11.2 in the Oracle Database 11.2 Beta

How to qualify?• Oracle employees, go to owb.us.oracle.com/internal/owb112/• Customer with production licenses in place for Oracle SE, EE,

or Database Machineor• Current OPN members

Participate?• Apply at http://otnbeta.oracle.com/bpo/prospects/index.htm • For assistance in forming a test plan, contact

Michelle.Bird@oracle.com

Oracle Warehouse Builder Product Update Michelle Bird Senior Product Manager, Oracle Warehouse...

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