OpenText EIM and Customer Experience Management (CEM)

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Transcript of OpenText EIM and Customer Experience Management (CEM)

What is EIM? technologies that help you build and share a rich and efficient information and work environment, so that people can make insightful decisions and act with speed and precision

What drives EIM?

EIM

Information Governance

Process Velocity

Business Impact

Business Insight

Information Security

What is CEM? CEM is a set of technologies that help you to exceed

customer expectations, reach new markets, and provide great experiences across all digital touch points.

Interactive, personalized, and contextual experience across online and across multiple channels

Business Impact: Create new markets and foster vital relationships

CEM and Business Impact

Influence Customers

Increase Revenue

Improve Customer Satisfaction

Business Insight: Improve business responsiveness and business effectiveness

Web and Social Analytics, Sentiment Analysis,

Online Optimization, Customer Experience

Analytics

CEM and Business Insight

Understand User Behavior

Measure KPIs

Develop Actionable Insights

Process Velocity: Streamline and Control assets for Cross-Channel Distribution

Asset Management, Auditing, Process

Automation

CEM and Process Velocity

Control Your Assets

Managed Interactions and Interoperability

Distribute Information Effectively

Information Governance: Reduce Legal, Compliance and Financial Risks

Out-of-the-box integration modules

with OpenText ECM Solutions

CEM and Information Governance

Optimize Cost of Information Store

Reduce Total Cost of Ownership

Achieve Business Goals

Information Security: Manage Access Control and Ensure Confidentiality

Control roles and group based permissions, content auditing, reporting, and monitoring

CEM and Information Security

Deliver Secured Information Across Channels

Maintain Business Continuity

Increase Return on Investment

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