Open Source CMS TYPO3 at Cisco WebEx

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Dewayne Debbs, IT Engineer at Cisco WebEx presents why Cisco WebEx chose an Open Source CMS Framework (TYPO3) for their global websites.

Transcript of Open Source CMS TYPO3 at Cisco WebEx

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 1

TYPO3 at WebEx

Dewayne Debbs, IT Engineer

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 2

Cisco WebEx in ShortCase Study Cisco WebEx

Founded in February, 1995 in Santa Clara, CA

Worldwide leader in Online Meetings, Online Collaboration and Video Conferencing

3.500 employees worldwide

Acquired by Cisco Systems for 3.2 Billion USD in March 2007

Cisco generates a yearly revenue of 34,9 Billion USD with a profit margin of over 25%.

In April 2000 Cisco Systems came to fame as the most valuable company on the planet. ( 555 Billion USD in stock value)

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Cisco WebEx pre-TYPO3Case Study Cisco WebEx

Static HTML-based content in 9 countries and languages

Manual translation of HTML pages

No “language fallbacks”

No workflows between any of the international teams

New design elements and page templates were often implemented individually and not reusable.

Large web producer team, most content changes required sophisticated HTML knowledge

Very high costs with no flexibility

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Selecting a New CMS and VendorCase Study Cisco WebEx

TYPO3LAMP based environment

Global user-base

Initial demo experience within the team

Cost-efficiency & time-to-market

AOE mediaSelected out of 11 global TYPO3 vendors

Experience with global players and sites

English-speaking team structure

Close involvement in TYPO3 development (funding, core development, extension dev)

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Requirements for the new ArchitectureCase Study Cisco WebEx

Enterprise Web CMS for global maintenance of all Cisco WebEx websites

Direct connection to translation agencies via import and export of XML

Free-to-be-defined “Language-Fallbacks” Complex multi-level workflows through countries,

languages and teams Versatile design flexibilities without usage or

requirement of HTML elements Flash content and A/B Testing Static publishing to Akamai Search engine optimization Reduction of number of producers required to

maintain each site.

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Localization ManagerTYPO3 at Cisco WebEx

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Localization ManagerTYPO3 at Cisco WebEx

Import into TYPO3 Workspace

(eg. China)

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Side by side Translation PreviewTYPO3 at Cisco WebEx

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Flash-driven ContentTYPO3 at Cisco WebEx

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Advanced Template WizardTYPO3 at Cisco WebEx

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A/B Testing and TrackingTYPO3 at Cisco WebEx

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Additional Enterprise FeaturesCase Study Cisco WebEx

Complex multi-language fallbacks in one-tree concept down to the content element basis

Static publishing directly to the Akamai Content Delivery Network

Markup export to external applications

Full flexibility in creating and manipulating the generation of navigation and URLs

Language-based Workspaces

Template Firewall (prevents the mis-usage of elements with wrong templates)

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“The localization and fallback features that AOE media has implemented for us within 4 weeks using TYPO3 cost my former employer 6 months and over 250.000 USD based on one of the leading proprietary Enterprise Web Content Management Systems.”

Aldo Bermudez

Web Globalization Manager, Cisco WebEx

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Q and A

Thank you for your attention