Online presence for designers 1

Post on 01-Nov-2014

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Transcript of Online presence for designers 1

Working as a designer in 2010

Alexandra Deschamps-SonsinoCEO & Co-Founder of Tinker Londontinkerlondon.com

AgendaYour imageYour voiceConnecting to an industrySharing your work with othersNetworking in 2010Finding clientsRunning a businessWorking in a business

Alexandra Deschamps-SonsinoIndustrial & Interaction designer

designswarm.com/blogtinkerlondon.com/now

@tinkerlondon

cph127.comtastythinking.orglifeintalponia.wordpress.com/yesthisreallyisinbrixton.wordpress.com

Alexandra Deschamps-SonsinoWork published in:

New York TimesSurface MagazineLondon Design Festival handbookdesignboom publicationElle Poland

Wired UKThe Evening StandardThe Guardian

Alexandra Deschamps-SonsinoWork shown at:

Milan Furniture Fair 2007, 2008designboom 2008Designersblock 2009C&binet creative showcaseonedotzero adventures in motion

What do you want to do?Work for yourself?Work for someone else?Work with your friends?

Your imageYou are what I can find on Googleor Facebook.

Use privacy settings.

Manage your professional image.

Your voiceWho are you? professionally.Elevator pitch

Your voice IIA professional manifestoYour approachYour ethical stance on the broaderissues of your field.

5 sentences NOW.

A website is a store front•Only as good as you make it and the time you put in it•By definition this is industry / public facing•Don’t be shy about trying out the newest tools•Good source of contacts, references and possible •collaborations

Hosting your voiceGet a free Blog wordpress.com

Get a cheap websitedreamhost.comreguk for .co.uk

Portfolio communities are horrible

Connecting to an industryWhat do your peers read?Blogs, magazines, events

Linkedin

Sharing your work with othersHow do you approach someone for work?

Cold CallingInterviewBloggingEmailGoogle!

Networking in 2010Get a twitter account!

Finding clientsWho are your clients?Where do they hang out?What do they do?Why would they want to hire you?What is your USP?Why you?

Running a businessHard, but a great experience

Think about why you want to do it.

Working in a businessDo not stop speaking

Nothing worse than an old website.

Thanks!alex@designswarm.comalex@tinkerlondon.com