Online 2012 presentation

Post on 08-May-2015

887 views 0 download

description

My presentation for Online 2012

Transcript of Online 2012 presentation

Search, Research and Discovery

Online Conference 2012Phil Bradley

Summer of 2012

Autumn of 2012

The rise of the individual

Authorship in Google

Personalised results

Bing

Blekko

The rise of news curation tools

Zite Pulse

Flipboard

And on the web

Scoop.itCurate.me

Paper.li

And of course...

“A squirrel dying in front of your house may be more relevant to your interests right now than people dying in Africa.”

Mark Zuckerberg

Without forgetting

Validity and authority

• Information skills are need more, not less

• How to we identify an ‘authoritative’ source any more?

• Is it down to gut instinct?

Alternatives to the traditional

Search goes mobile

Search is where you are

And you take search with you

Thank you!

• philipbradley@gmail.com• philb@philb.com• @philbradley

Credits• An internet minute

– http://3.bp.blogspot.com/-mcOn9gGAR6A/UIpLx_1LNBI/AAAAAAAAAM4/DgLVhwCJHbs/s1600/internet-one-minute.jpg

• Skyfall/Lincoln http://www.collegehumor.com/picture/6839594/lincoln-cannot-catch-a-break• Dietcoke http://trendland.com/jean-paul-gaultier-is-diet-cokes-new-creative-director/ • The internet now Tom Cunniff http://bit.ly/IKL3ZZ • Bing http://files.itworld.co.kr/image/u100003/drakehotelbing-11359276.jpg • Search goes mobile http://www.flickr.com/photos/twicepix/5542463825/ • Google goggles http://www.google.com/mobile/goggles/#artwork • Google glasses http://www.flickr.com/photos/azugaldia/7457645618/