NTU Workshop: 03 What Is The Distributed Manufacturing Scenario

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My presentation for the third day at the Open P2P Design workshop organized with Roger Pitiot at IDAS in Singapore. http://www.workshop.colab-design.org/

Transcript of NTU Workshop: 03 What Is The Distributed Manufacturing Scenario

http://openp2pdesign.org

Open P2P DesignEnabling Design 2.0 through Open Processes, Systems, Tools and Projects

Massimo MenichinelliRoger Pitiot

November 25th-27th 2009NTU, Singaporehttp://www.workshop.colab-design.org/

Day 03:Introduction to the Distributed Manufacturing Scenario

01.What is the Distributed Manufacturing Scenario ?

Design for a (Distributed) Scenario

Open projects seem very fascinating, but are they really going to make a change? In order to make Open (P2P) Design a truly changing and problem-solving discipline:

* we need to analyze current problems* we need to define possible new scenarios that address these

problems* we need to design strategic projects to reach these scenarios* we need to metadesign processes for collective and distributed

action

--> May an Open, P2P and Distributed Scenario be the answer?

Design for the current Scenario

We need to recognize the scarcity of some resources: * water/food* oil/energy* materials* money

We need to recognize the abundance of some resources: * knowledge/information* distributed software, hardware and omputing power

--> A Scenario where design is used not to produced more objects but to valorize scarce physical resources and to share intellectual ones

Design for a new, Distributed Scenario

Based on:* energy: distributed generation* physical goods: distributed manufacturing* financial resources: open money

And we need to redefine Design and its:* identity* knowledge* social networks* roles* processes* limits/choices

--> Let's redefine and use Design for enabling Distributed Systems

Problems and Limits of Open Projects

* lack of specific tools/softwares* some hardware/services need to evolve more* we need systems of services and technologies * open alone does not mean a project will be succesful, it needs a

market, businesses models and marketing initiatives * open and p2p processes are very flexible (and can be used for wrong

projects too)* open and p2p dynamics still not so widely understood and accepted* need for education about open p2p concepts first (and tools and

processes then)

--> Let's work on these issues, in an open and p2p way!

But things are evolving really fast!

02.Business Models for Open Design

02.01 Typical Open Source Business Model

You participate in an Open Design without being paid because:* you want to be part of a collaborative project* you want to learn * you want to solve a specific problem* you want to share knowledge and expertise* you want to have more reputation among other designers* you need help for developing a project* you want to showcase your experience as a designer to find a new

job

You participate in Open Design being paid by a company because:* they need a new open design project to profit from* they need an existing open design project but it's not ready yet

This is how participation in an Open Source Software Works!

02.01 Typical Open Source Business Model

A company can profit from an Open Design project because:* it sells the project (yes, you can do it even if you share it!)* it sells the manufactured project* it sells products or contents (books) related to the open design one* it sells projects built from the open design one* it sells services for the project

* support * customized projects* education* ...

* it gets fundings to develop the Open Design project

This is how an Open Design project can profit!

Distributed Manufacturing: 01 of 03 Business Modelshttp://p2pfoundation.net/Category:Manufacturing

http://www.makerbot.com/ http://www.flickr.com/photos/hoeken/3407930569/

Open Hardware!

Distributed Manufacturing: 02 of 03 Business Modelshttp://p2pfoundation.net/Category:Manufacturing

http://www.shapeways.com/

A Web 2.0 Service / Marketplace

Distributed Manufacturing: 02 of 03 Business Modelshttp://p2pfoundation.net/Category:Manufacturing

http://www.shapeways.com/

A Web 2.0 Service / Marketplace

Distributed Manufacturing: 03 of 03 Business Modelshttp://p2pfoundation.net/Category:Manufacturing

http://en.wikipedia.org/wiki/Fablab http://www.fablabbcn.org/

A place / worhshop / service!

P2P Lendinghttp://en.wikipedia.org/wiki/P2p_lendinghttp://uk.zopa.com/ZopaWeb/public/about-zopa/about-zopa-home.html

Crowdfundinghttp://en.wikipedia.org/wiki/Crowdfundinghttp://www.kickstarter.com/

Crowdfunding (Unsuccesful example)http://www.kickstarter.com/projects/1833785894/100k-stray-toasthed-pull-toys

Crowdfunding (Interesting example)http://www.thecosmonaut.org/

02.04 Open Hardware Bankhttp://www.oshwbank.org/http://antipastohw.blogspot.com/2009/03/introducing-open-source-hardware.html

For Free! Freemiumhttp://www.wired.com/techbiz/it/magazine/16-03/ff_freehttp://www.amazon.com/Free-Future-Radical-Chris-Anderson/dp/1401322905http://en.wikipedia.org/wiki/Freemium

Freemium is a business model that works by offering basic services for free, while charging a premium for advanced or special features. The word "freemium" is a portmanteau created by combining the two aspects of the business model: "free" and "premium". The business model has gained popularity with Web 2.0 companies.(source: Wikipedia)

This is how an Open Design project can profit!

Long Tailhttp://en.wikipedia.org/wiki/The_Long_Tailhttp://www.wired.com/wired/archive/12.10/tail.html

The Long Tail or long tail is a retailing concept describing the niche strategy of selling a large number of unique items in relatively small quantities – usually in addition to selling fewer popular items in large quantities. (source: Wikipedia)

And participation shows the same distribution!

Any questions or comments?

Thank you!

Massimo Menichinelli

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