A

PRESENTATION

ON

MUTUAL FUND AS AN INVESTMENT AVENUE AT

NJ INDIAINVEST

PRESENTED TO

S.V.INSTITUTE OF MANAGEMENT

PRESENTED BY

MRUNAL VAZA & SACHIN NANDHA

     

Research methodology Research objective (Primary) To know investor’s behavior regarding mutual fund as an

investment avenue.

Research objectives (Secondary)Research objectives (Secondary) • To identify the objectives of the investors for investing in a

mutual fund.

• To identify the investment patterns of investors.

• To find out which scheme is better according to investors.

Research planData source : Primary and Secondary.Research instrument : Questionnaire (open ended &close ended

questions)

Sampling planSample unit : All the investors who are occasionally or regularly investing in financial assets.Sample size : 100 investorsArea of sampling : Maninagar, satellite, navrangpura, S.G.highwayContact method : personal interview Sampling method : Non-probability, convenient sampling method

Analysis

Gender

Male 84

Female 16

Q-1 What is your age?

Q-2 What is your profession?

Q-3 Do you invest in mutual fund ?

investment in MF(%)

80%

20%

YES

NO

 Q-4 If you are not investing in mutual fund then

where do you invest (in proportion)? Portfolio of 20% investors not investing in MF

35%

32%

21%

9%0%3%

mutual fund

Insurance

Equity market

Government schemes

Real estate

Commodities

Portfolio of 80% investors who are investing in mutual fund

Portfolio of 80% investors of MF

48%

17%

24%

8%1%2%

mutual fund

Insurance

Equity market

Government schemes

Real estate

Commodities

Q-5 Rank the company according to your preference

from top (1) to bottom (11)?

Sum of rank

745

648644605

583395

394359

353

200

342

0

100

200

300

400

500

600

700

800

Reliance Tata Hdfc Birla Sbi Icici FranklinTempleton

Uti Lotus Sundaram Benchmark

Q-7 If you are investing in mutual fund then you

invest in?

invest in MF

52,5

33,75

13,75

0 10 20 30 40 50 60

OPEN ENDEDSCHEME

CLOSE ENDEDSCHEME

BOTH

Q-8 Do you take any reference while investing in

mutual fund schemes if yes then from whom?

financial advisor

76%

6%

1%0%

1%

16%

EXT. IMPORTANT

IMPORTANT

NEUTRAL

UNIMPORTANT

EXT.UNIMPORTANT

NOT. RESPONDED

Broker

24%

28%1%

0%6%

41%

EXT. IMPORTANT

IMPORTANT

NEUTRAL

UNIMPORTANT

EXT.UNIMPORTANT

NOT. RESPONDED

RELATIVES OR FRIEND

35%31%

8%

1%

5%

20%

EXT. IMPORTANT

IMPORTANT

NEUTRAL

UNIMPORTANT

EXT.UNIMPORTANT

NOT. RESPONDED

NEWSPAPER & MAGAZINE

35%

16%

5%

1%

9%

34%

EXT. IMPORTANT

IMPORTANT

NEUTRAL

UNIMPORTANT

EXT.UNIMPORTANT

NOT. RESPONDED

CO. WEBSITE4%

57%

5%

6%

15%

13% EXT. IMPORTANT

IMPORTANT

NEUTRAL

UNIMPORTANT

EXT.UNIMPORTANT

NOT. RESPONDED

AMFI website

3%

63%

5%

4%

19%

6% EXT. IMPORTANT

IMPORTANT

NEUTRAL

UNIMPORTANT

EXT.UNIMPORTANT

NOT. RESPONDED

Mean

Financial advisor

Broker Relatives an friends

News paper & magazine

Company websites

AMFI website

3.55 5.1 4.78 4.99 6.49 6.84

 Q-9 Do you compare the returns or other benefits of

MF schemes before investing?

compare the return

94%

6%

YES

NO

Q-10 which factors do you consider while investing

in mutual fund?

SAFETY

69%

13%

4%

1%

0%

13%

EXT. IMPORTANT

IMPORTANT

NEUTRAL

UNIMPORTANT

EXT.UNIMPORTANT

NOT. RESPONDED

TAX SAVING

44%

21%

5%

0%

1%

29%

EXT. IMPORTANT

IMPORTANT

NEUTRAL

UNIMPORTANT

EXT.UNIMPORTANT

NOT. RESPONDED

RETURN

69%

6%1%0%

0%

24%

EXT. IMPORTANT

IMPORTANT

NEUTRAL

UNIMPORTANT

EXT.UNIMPORTANT

NOT. RESPONDED

LIQUIDITY

66%

6%4%0%

0%

24%

EXT. IMPORTANT

IMPORTANT

NEUTRAL

UNIMPORTANT

EXT.UNIMPORTANT

NOT. RESPONDED

Mean

safety Tax saving

Return Liquidity

3.36 4.125 3.2 5.0125

Q-11 How do you monitor the following.

NAV

45%

3%13%

22%

3%

14%MONTHLY

QUARTELY

HALF YEARLY

YEARLY

NEVER

NOTRESPONDED

RISK FACTOR

20%

9%

13%47%

0%

11% MONTHLY

QUARTELY

HALF YEARLY

YEARLY

NEVER

NOTRESPONDED

PORTFOLIO OF SECURITIES

13%

3%

13%

52%

6%

13% MONTHLY

QUARTELY

HALF YEARLY

YEARLY

NEVER

NOTRESPONDED

PROFILE OF FUND MANAGER

21%

41%

30%

0%5%

3% MONTHLY

QUARTELY

HALF YEARLY

YEARLY

NEVER

NOTRESPONDED

Q-12 Are the following information relevant to

analyze the performance of your investment?

MONTHLY RESULT

20%

10%

14%

21%

9%

26%

EXT. RELEVANT

RELEVANT

NEUTRAL

IRREVENT

EXT.IRRELEVANT

NOTRESPONDED

QUARTELY RESULT

10%

10%

24%

16%

13%

27%

EXT. RELEVANT

RELEVANT

NEUTRAL

IRREVENT

EXT.IRRELEVANT

NOTRESPONDED

HALF YEARLY RESULT

13%

11%

32%8%

8%

28%

EXT. RELEVANT

RELEVANT

NEUTRAL

IRREVENT

EXT.IRRELEVANT

NOTRESPONDED

ANNUALY

89%

3%

5% 0%0%3%

EXT. RELEVANT

RELEVANT

NEUTRAL

IRREVENT

EXT.IRRELEVANT

NOTRESPONDED

NEWSPAPER

62%

0%4%

15%

8%

11%

EXT. RELEVANT

RELEVANT

NEUTRAL

IRREVENT

EXT.IRRELEVANT

NOTRESPONDED

AMFI WEBSITE8%

3%13%

37%

10%

29%

EXT. RELEVANT

RELEVANT

NEUTRAL

IRREVENT

EXT.IRRELEVANT

NOTRESPONDED

COMPANY WEBSITE

9%

1%

13%

29%

8%

40%

EXT. RELEVANT

RELEVANT

NEUTRAL

IRREVENT

EXT.IRRELEVANT

NOTRESPONDED

Mean

Monthly result

Quarterly result

Half yearly result

Annual report

News paper

Co’s website

Amfi website

5.3 5.55 5.33 2.95 3.78 5.57 5.16

Q-13 Do you check out the annual reports of your

scheme to evaluate the performance of your scheme?

ANNUAL REPORT CHECKING

87%

13%

YES

NO

Q-14 Objectives for investment in mutual fund schemes (rank them from 1most preferred to 4 least preferred).

Mean chart

151 152

231266

0

100

200

300

 Q-15 In which MF scheme are you interested to

invest or investing? investing in different schemes

20.0013.33

10.778.21

16.921.03

6.153.59

11.796.15

2.05

sch

emes

investment in %

Asian equity

Gold ETF

ELSS

gilt funds

income funds

bond funds

balance fund

sectorial

small cap

midcap

Large cap

HYPOTHESIS TEST

Ho: Objectives of the investors investing in mutual fund are not depending on profession

H1: Objectives of the investors investing in mutual fund are depending on profession

Findings and Suggestions

Findings Reliance most preferable

fund house. Reference of financial

advisor. Analyze the annual report. Investors invest in

growth,balanced & elss schemes.

College going student invest in mutual fund

SuggestionsReturn-growth scheme,

safety-balanced scheme.

Gold etf-hedge against inflation.

Advisor committee.Maintain database.

Investment in Mutual fund is

subject to market risk please

read offer document carefully

before investing.