The New Age Marketing
Network technology Defines the New age marketing
Some Marketing realities in21st Century
Surveys over Internet
Increased Consumer buying power
Heightened Competition
Intranet
EMPLOYEE TO EMPLOYEE COMMUNICATION
Other Realities
• Cost efficiency• Internet Training• Speed Communication
TransformationFrom
AncientProduction
Concept
TOHolistic Marketing Concept
It is a Combination of
Performance Marketing
Financial Responsibility
Investment oppurtunitiesValue Decision
Social Responsibility
Long term productsWith
Recyclable Solutions
RELATIONSHIP MARKETING
BUILDS MARKETING NETWORK
The 4 PsNow and Then
ProductPlacePromotionPrice
……Then
PeopleProcessesProgramsPerformance
NOW…..