Getting ready to learn about social media for career development

#SAinvest

Welcome! While you wait, tweet this!

Using Social Media to Leverage Career

Development

Becca ObergefellMike Severy

April 11, 2013 2

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Becca Obergefell@OberBecca

Ohio Dominican University

Mike Severy@MikeSevery

UNC at Pembroke

Agenda• Presentation style• Audience details• Google• <your name here>• Basics• Beyond Basics• Way Beyond Basics• Wrap up

No more bullets….promise.5

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#SAinvest

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PresentationStyle

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we have a dry sense of humor

…so laugh when you get it…

Life is short.

Talk fast.

Nathan….

Really?

1 2 3

16

AudienceDetails

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Using Social MediaTo Leverage

Career Development

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Leveraging SM for your careeris about consistency

#SAinvest

Tweet this!

22

Google

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Guilty by association?

28

OwnYour

Name #sai

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www.namecheap.com

SM minimums: claim your email address, domain with @namecheap, and

@aboutdotme page#SAinvest

Tweet this!

37

BasicsTwitter

LinkedInFacebook #s

ainv

est

38

Twitter

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39

Poll

http://twitter.com/

Like…@EdCabellon@MikeSevery

Or Alternatives…@Kathy_Petras@OberBecca@CLConzen

Keep your Twitter name professional or career relevant

Keep your Twitter name professional or career relevant

@PardonMyRealz

@tootitnbootit

@Joe_2415

Twitter PictureWho would you hire?

VS.

Twitter Bio

• 160 characters• who I am• what I do• things that I enjoy

• Include a link

What should I tweet about?

Oops….

Ask for help or advice about a professional

question.

Tweet about a useful:blog post, video, website, book, product or service

Link to photos of projects,

places, etc. of things you

want to share.

Search employment postings

100 Things to tweet about, besides yourself…

#NASPA13

#SAChat

#SASearch

#SAGrad

conference tweetup

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LinkedIn

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Poll

Facebook for

Professionals

http://www.linkedin.com/

http://www.philgerbyshak.com/10-ways-to-use-linkedin-effectively/

Endorsements

Recommendations

- Respond to comments- Provide insight- Ask questions

Join Groups

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Facebook

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http://www.facebook.com/

74

Poll

Treat Facebook like a coffee shop, NOT your living room.

Bret Simmons

Public Profiles

Professional Information

78

Beyond BasicsBlogs

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Blogs

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Poll

http://wordpress.com/

What are you reading?

89

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Way Beyond

Basics #sai

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Social media reminder: If you sign up for it, engage and connect.

#SAinvest

Tweet this!

We’re done.Questions?

96

Becca Obergefellabout.me/BeccaObergefell

Mike Severyabout.me/MikeSevery

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Nathan Victorianvictoria@naspa.org