More Humility Drives Faster Growth (And other Mysteries of Influence)

More Humility Drives Faster Growth And Other Mysteries of Influence

#tcs2016 @pistachio

Laura Fitton, Inbound Evangelist @HubSpot

#tcs2016 @pistachio

Hubris A Company Killer

https://wiki.hubspotcentral.com/display/~bhalligan/Hubris+--+A+Company+Killerany+Killer

Benjamin Franklin’s

RULES, by the Observation of which, a Man of Wit and Learning may nevertheless make himself a disagreeable Companion. Your Business is to shine; therefore you must by all means prevent the shining of others, for their Brightness may make yours the less distinguish’d.

Prevent the Shining of Others

RULES, by the Observation of which, a Man of Wit and Learning may nevertheless make himself a disagreeable Companion. Your Business is to shine; therefore you must by all means prevent the shining of others, for their Brightness may make yours the less distinguish’d.

Talk Much of Yourself

1. If possible engross the whole Discourse; and when other Matter fails, talk much of your-self, your Education, your Knowledge, your Circumstances, your Successes in Business, your Victories in Disputes, your own wise Sayings and Observations on particular Occasions, &c. &c. &c.;

Raise a Dispute

2. If when you are out of Breath, one of the Company should seize the Opportunity of saying something; watch his Words, and, if possible, find somewhat either in his Sentiment or Expression, immediately to contradict and raise a

Dispute upon. Rather than fail, criticise even his Grammar.

Draw Away the Attention of Others

3. If another should be saying an indisputably good Thing; either give no Attention to it; or

interrupt him; or draw away the Attention of others; or, if you can guess what he would be at, be quick and say it before him; or, if he gets it said, and you perceive the Company pleas’d with it, own it to be a good Thing, and withal remark that it had been said by Bacon, Locke, Bayle, or some other eminent Writer; thus you deprive him of the Reputation he might have gain’d by it, and gain some yourself, as you hereby show your great Reading and Memory.

Shine On Without Fear of a Rival

4. When modest Men have been thus treated by you a few times, they will chuse ever after to be

silent in your Company; then you may shine on without Fear of a Rival; rallying them at the same time for their Dullness, which will be to you a new Fund of Wit.

“Thus you will be sure to please yourself”

Thus you will be sure to please yourself. The polite Man aims at pleasing others, but you shall go beyond him even in that. A Man can be present only in one Company, but may at the same time be absent in twenty. He can please

only where he is, you where-ever you are not.

ü Prevent the Shining of Others

ü Talk Much of Yourself ü Raise a Dispute ü Draw Away the Attention

of Others

Benjamin Franklin’s RULES

ü Shine on Without Fear of a Rival

ü Thus you will be sure to please yourself (and others when you’re not there)

Hubris

condescension cockiness selfishness arrogance disrespect

Hubris

Since this is (marginally) related

to a topic you’re interested in, you

should share it with others

Hubris

“I’m sure you’ll find our white paper on why you should buy

our product fascinating”

Hubris

“DO THIS FOR ME”

Hubris

“Our cat food rocks. You like

cats. You should blog about us.”

Hubris

“You have a lot of readers so

share my thing”

Hubris In Action

https://hbr.org/2014/04/rooting-out-hubris-before-a-fall

The Stadium Indicator

PSI Net Stadium

http://www.dailyspeculations.com/about%20us/archives/archieve/The%20Speculator%20--%20On%20Wall%20Street,%20pride%20signals%20a%20fall%20-%20MSN%20Money.htm

Hubris

valuing time & attention quiet confidence

selflessness curiosity respect

Humility A Multiplier for Growth

Humility

Humility Low Self Esteem

When Lower is An Advantage

When a country obtains great power, it becomes like the sea:

all streams run downward into it. The more powerful it grows,

the greater the need for humility. Humility means trusting the Tao,

thus never needing to be defensive.

Selfish Push: Resource Runoff

Build Up Our Interests

Dig Deeper Wells

Humility is Your Teacher

A great nation is like a great person: When they make a mistake, they realize it. Having realized it, they admit it. Having admitted it, they correct it. They

consider those who point out their faults as their most benevolent teachers. They think of their enemy as the

shadow that they themselves cast.

It’s a Process.

Effort Does Matter.

So Does

Gratitude

Try This at Home.

Thank You for Everything.

I Have No Complaint Whatsoever

Nourish Your People

If a nation is centered in the Tao, if it nourishes its own people

and doesn't meddle in the affairs of others, it will be a light to all nations in the world.

Humility In Action

Humility

Companies with humble CEOs are consistently more profitable

“Show Up & Sparkle”

Humility

Humility Hey. “I don’t have a master plan. Yet. My goal right now is to listen, to as many of you as I can possibly meet with. The master plan is coffee, and lots of mental note-taking.”

- Tim Merrill, HubSpot

Humility “if your idea isn't getting traction, rather than putting energy into arguing your point and trying to force it on others, invest that same energy into understanding the counter position. Listening is the soul of humility.”

- Andrew Rodwin, HubSpot

Humility This is How You Do It

So, You’ve Got This… Post Announcement Offer Infographic Story Promotion Photo Event

…THINGY

Don’t Do This to People.

Like, Ever.

Prospect, Customer, Employee, Influencer

Nourish Your People.

Have I heard of them? Have they heard of me? Do I know them? Do they know me?

(How) Should You Approach?

Is relevant to them? At all? Do they have an opinion on ? Do they want ? Did they help create ? Will help them? Will make them look good? Will serve their audience?

Relevant AND Useful

What Would You Do?

Would You Ever Build A Brand By Sharing Random Shit?

What Would You Do?

Why Should They?

What Would You Do?

“If you want someone to share your work, why don’t you start by … talking to her or him?” -Amy Vernon

Yielding = Victory

When two great forces oppose each other,

the victory will go to the one that knows how

to yield.

GROWTH

Humble Management

Servant Leadership

Humble Management

You don’t have to be SUBSERVIENT to be a

Servant Leader

Customers Individuals Managers Directors

VPs Execs

Thank You Very Much! - Laura Fitton, @Pistachio, pistachio@HubSpot.com

More Humility Drives Faster Growth (And other Mysteries of Influence)

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Transcript of More Humility Drives Faster Growth (And other Mysteries of Influence)

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