Monica Cornetti Gamification 101 - 2020 Workforce Presentation for Private Client

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This slide deck is from a webcast that I prepared for a Fortune 500 company earlier this year. Because of a prior booking, I was unable to be at their event live, so we decided on an interactive webcast. I added soft-core gamification elements to the webcast to demonstrate the power of even these simple techniques, and also to help keep the audience engaged with the information. Access the script for this presentation Gamification 101: Are You Ready for the Gamers? at: http://www.slideshare.net/monicacornettientreprenow/gamification-101-2020-workforce-script-for-private-client-40828443 Annual Sales Meeting June, 2014 Webcast for Sales Directors and their teams Gamification 101: Are You Ready for the Gamers? At its core, Gamification is simply the use of game mechanics to make learning and instruction more fun. A well-designed and well-implemented Gamification program promotes engagement, meaning, mastery, and autonomy. If you’re like most people the term Gamification is new … but Gamification is simply about taking game mechanics and the spirit of games – fun, competition, and challenge, and applying it to real-world, non-game situations. Organizations that learn how to effectively use gamification to strengthen the intrinsic motivators of their employees will have a competitive edge in the marketplace. About The Presenter: A gamification keynote speaker and curriculum designer, Monica Cornetti is rated as the #1 Gamification Guru in the World by UK-Based Leaderboarded. She is the author of the book Totally Awesome Training Activity Guide: Put Gamification to Work for You. Monica’s niche is gamification used in the corporate environment. Contact Monica for information about hiring her to work with your group and learn how to apply gamification strategies that produce measurable, value-added ROI to your employee or client engagement strategies. monica@monicacornetti.com Connect with Monica (@monicacornetti) www.monicacornetti.com

Transcript of Monica Cornetti Gamification 101 - 2020 Workforce Presentation for Private Client

Workforce 2020Are You Ready for the

Gamers?

Gamification 101:

Hosted by International Speaker and AuthorMonica Cornetti

www.monicacornetti.com

Tweets:@monicacornetti#gamification

Here’s the challenge …

Take notes and list any questions that you have.

Listen for the top 3 ideas that you’d like to take back to your team.

I’ll be asking you to share these near the end of our time together.

Learning About Gamification

monica@monicacornetti.com

“The New Normal…” Bing Gordon, Venture Capitalist

The Gamers!

The G Generation

There’s always an answer Trial and error is the best approach It’s all about competition Make your own way in the world

The Lessons that Games Teach

The G Generation

Combination of Gen Xers and Millennials

USA - 40 million active social gamers 30% are over 45 50% of gamers are female 200 million gamers on Facebook

Are You a Gamer?

1. Yes! I play games at least 5 hours per week.

2. I am a social gamer, I play at least 1 hour a week

3. I played games growing up ... not so much as an adult

4. Who has time for games?

Do We All Play Games?

Boring tasks or chores

Rush Hour Roulette

Treadmill Alliteration

Activity Game

Tweets:@monicacornetti#gamification

Gamification is the use of game-thinking and game mechanics in a non-game

context in order to engage users and solve problems.

WHAT IS GAMIFICATION?

Familiar Examples of Gamification

www.monicacornetti.com

Tweets:@monicacornetti#gamification

What are Your Business Objectives?

What are Your Business Objectives?

Help employee:• Understand company's values and priorities • Build optimistic attitude towards company• Set performance expectations• Avoiding misunderstandings• Decrease learning curve • Feel valued

Game Mechanic: Progression

User Centered Design

Tweets:@monicacornetti#gamification

Bartle’s Player Types

Achievers

Explorers

Socializers

Killers

http://www.gamerdna.com/quizzes

Daniel Pink - Drive

Self Determination Theory:• Autonomy• Mastery• Purpose

Tweets:@monicacornetti#gamification

A Test…

A new-hire safety training course in which students group up and head out into the plant to question workers on the ground about their own experiences on the job.

The new hires return and report their findings to one another, and even have a little fun while they’re at it.

Autonomy

Let’s Try Another…

Company goals are clearly explained to new employees. Using the principle of “cascading information,” new workers are then given goals one at a time. A second goal is given only when the first is finished. Cascading information delivery gives the employee incentive to get to the “next” goal.

Purpose

Think About It…

Do work and fun need to be mutually exclusive in a professional and profitable company

such as yours?

www.monicacornetti.com

Tweets:@monicacornetti#gamification

Gamification Simplified

Gamification is the use of game elements

and game-design techniques

in non-game contexts.

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Tweets:@monicacornetti#gamification

Game Elements

1.Avatars2.Badges3.Collections4.Game Boards

5.Leaderboards6.Levels7.Narrative8.Points

Game Mechanics1.Challenge2.Chance3.Competition4.Cooperation5.Feedback

6.Resource Acquisition7.Rewards8.Transactions9.Turns10.Win States

Non-game Contexts

Internal Gamification

improve productivity encourage innovation

enhance teamworktraining/

development

External Gamification

improve relationships

increase engagement

brand awarenesscustomer loyalty

Behavior-Change

Gamificationlower obesityexercise more

reduce health costseffective education

Comments or Questions

Let’s Talk: What comments, concerns, or questions do you have on the information we’ve covered so far?

Gamification – A Learning and Design Adventure

Business ObjectivesEpic Story or Adventure

Game Elements & Design

Behaviors & Motivators

Is it Fun?

Here’s the challenge …

Take notes and list any questions that you have.

Listen for the top 3 ideas that you’d like to take back to your team.

I’ll be asking you to share these near the end of our time together.

We’re Learning About Gamification

Gamification Keynote Speaker and Curriculum Designer

Acclaimed Author & International SpeakerRecognized Player in Thinking Differently

Connect with Monica

monicacornetti.com

Twitter:  www.twitter.com/monicacornettiLinkedIn:  www.linkedin.com/in/monicacornettiFacebook:  www.facebook.com/monicacornetti.entreprenow

www.monicacornetti.com