Post on 01-Jul-2015
description
TRANSMEDIA WRITING – ON EVERY SCALEDAVID VARELA
PROJECT
DATES STUDIOMARCH-NOV 2010 NDREAMS
LEWIS HAMILTON: SECRET LIFEA GLOBAL ADVENTURE
HOW DO YOU SOLVE A PROBLEM LIKE
LEWIS?
PROBLEM 1
NO-GO AREASALL THE INTERESTING STUFF
PROBLEM 2
FRAGMENTED AUDIENCEIN UNUSUAL PLACES
PROBLEM 3TIME WITH LEWISVERY LIMITED
CREATE A PARALLEL LIFENEW REASONS TO TRAIN
SOLUTION
A CINEMATIC STORYRECOVERING STOLEN ART, IN STYLE
OR...
OCEAN’S THOUSANDSTHE FANS ARE IN LEWIS’S CREW
HOW DID PEOPLE PLAY?
STRUCTURE
REAL TIME, REAL LIFE5 HEISTS, ONLINE & OFFLINE
REAL LIFE STREET EVENTSLIVE TREASURE HUNTS IN 12 CITIES
MEANWHILE
ALL IN NINE LANGUAGESSITES, VIDEO, GAMES, TWITTER, AUDIO, MAIL
ENGLISH
FRENCH
ITALIANGERMA
NSPANIS
H
TURKISHJAPANES
E MANDARIN
KOREAN
ILLUSION HIDING IN SHADOWSNOW YOU SEE HIM...
ILLUSION HIDING IN SHADOWSNOW YOU SEE HIM
SHOW US A FILM THEN
THAT ALL SOUNDS GREATWHERE’S THE DIRT?
GETTING AN AUDIENCE
LAWYERS
TECHNOLOGY
COMMUNITY
SIGN-OFF
PROJECT
DATES STUDIOMAY-JULY 2012 GOAT & MONKEY THEATRE
THE SEEDPART OF THE CULTURAL OLYMPIAD
FOUR PLAYS, FOUR GARDENSLIVE PERFORMANCES
A DIFFERENT TONETHE POWER OF SOUND
MORE TRADITIONALONE-TO-ONE STORYTELLING
AND FINALLYDIFFERENT AGAIN
BURIED TREASUREA REAL REWARD
MEET HELENA MODERN PLANT HUNTER
THE SEED ON FACEBOOKTHIS IS NOT A HOAX
DOING IT FOR LOVEGOING IN THE WRONG DIRECTION
GETTING AN AUDIENCE
TECHNOLOGY
LAWYERS
SIGN-OFF
COMMUNITY
A COMPLAINTAND AN OFFER
THE FREEDOM OF FREEDOUBLING THE IMPACT
PROJECT
DATES COMPANYAPRIL-JUNE 2013 NOCTURN DANCE
DARE YOU WATCH?A TRANSMEDIA DANCE PROJECT
THIS IS NOT A DANCEBROADENING THE AUDIENCE
SPREADING THE LOADBUDGET STORYTELLING
SPREADING THE LOADBUDGET STORYTELLING
SPREADING THE LOADBUDGET STORYTELLING
AUDIENCE
CAST
THEME
STORYLINES
STORYLINESWEEKLY OUTLINES
WWW.FACEBOOK.COM/DAREYOUWATCH
PROJECT
TWITTER WEB@WRITINGSTUDIO DAVIDVARELA.COM
THANKS