Example: 3C12332

1 2012

2 Fall

3 Handbag

4 Gehry Bag

5 Beige

6 Crocodile Skin

7 Medium

1 YEAR 1 2010 2 2011 3 2012 4 2013 2 SEASON A SPRING B SUMMER C FALL D WINTER 3 CLASS 1 HANDBAGS 2 WALLETS 4 SUB CLASS 1 HANDBAGS 1 MoCo Loco Clutch 2 Gehry Bag 3 Foster Clutch 4 Zaha Bag 5 Santiago Bag 6 Pelli Clutch 7 Miralles Bag 8 Moneo Bag 2 WALLETS 1 Gehry Wallet 2 Santiago Wallet 3 Miralles Wallet 4 Baggage Claim Fall ‘12 Wallet 5 Arc Wallet 5 COLOR 1 Black 2 White 3 Beige 4 Blue 5 Grey 6 Mutli 6 FABRICATION 1 Leather 2 Lamb Skin 3 Crocodile skin 7 SIZE 1 SMALL 2 MEDIUM 3 OVERSIZE

Unit Distribution Plan

Introductory Phase Floor Plan

Budget Sheet

Marketing Plan

Total Retail Sales: $148,315.00 % Marketing Budget: 12% $ Marketing Budget: $17,797.80

Marketing Plan