Post on 13-Jun-2020
MENA
@TwitterMktgMENA
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HolidaysSportsEntertainment Conferences Other
Saudi International Powered by SBIA
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Cairo International Book Fair (Egypt)
Dubai Standard Chartered Marathon
Chinese New Year
Grammy Awards
New Year's Day
Golden Globe AwardsDakar Rally
Consumer Electronics ShowChristmas Day (Orthodox)
Winter YouthOlympics
Abu Dhabi HSBC Championship
Omega Dubai Desert Classic
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London Men’s Spring Fashion Week
Paris Men’s SpringFashion Week
Australia OpenBlue MondayParis: Haute Couture
Arab Health Exhibition & Congress
Dakar Rally Winter Youth OlympicsAbu Dhabi HSBC ChampionshipAustralia OpenOmega Dubai Desert ClassicSaudi International Powered by SBIA
Dubai Shopping Festival World Economic ForumCairo International Book FairArab Health Exhibition & Congress
Consumer Electronics Show
London Men’s Spring Fashion WeekParis Men’s Spring Fashion WeekParis: Haute Couture
5/1 - 17/19/1 - 22/116/1 - 19/120/1 - 2/123/1 - 26/130/1 - 2/2
26/12 - 2/121/1 - 24/122/1 - 4/227/1 - 30/1
7/1 - 10/1
4/1 - 6/114/1 - 19/1 20/1 - 23/1
Tweet inspiration: Get in on the fun of award season (we see you, #GoldenGlobes and #Grammys ) with some ‘awards’ of your own.
Use Twitter Polls to have followers vote for their favorites — this could be research driven, like their favorite type of content or something purely fun, like their favorite emojis.
202001
@TwitterMktgMENA
S U N M O N T U E W E D T H U F R I S AT
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Gulfood Dubai Food Festival
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New York Spring Fashion WeekLondon Spring Fashion WeekMilan Spring Fashion WeekParis Spring Fashion WeekDubai International Jazz FestivalRedFestDXB
Dubai Tennis Championships
GulfoodDubai Food FestivalInnovation Arabia
6/2 - 13/214/2 - 18/218/2 - 24/224/2 - 3/326/2 - 28/2TBD
17/2 - 29/2
16/2 - 20/221/2 - 9/324/2 - 26/2
New York SpringFashion Week
World Cancer Day
Milan Spring Fashion Week
Paris Spring Fashion WeekInnovation Arabia
Dubai International Jazz Festival
Valentine’s DayLondon Spring Fashion Week
Kuwait National Day
Academy Awards
Dubai Tennis Championships
Tweet inspiration: Tweets are often best when short and to the point.
As you draft up your February & future Tweets, here are some things to keep in mind:• Condense your Tweet copy to its core message or hook • Limit yourself to 1-2 hashtags• Keep videos between 6-15 seconds
202002
@TwitterMktgMENA
S U N M O N T U E W E D T H U F R I S AT
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HolidaysSportsEntertainment Conferences Other
International Women’s DayThe Big 5 Saudi
Al Isra Wal Miraj (The Prophets Ascension)World Water Day
Dubai International Boat Show
Art Dubai Dubai World Cup
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Geneva International Motor ShowThe Big 5 SaudiDubai International Boat ShowArt Dubai
Holi
5/3 - 8/38/3 - 11/310/3 - 14/325/3 - 28/3
9/3 - 10/3
Holi
World Wildlife Day
Spring EquinoxInternational Day of HappinessFormula 1 Gulf Air Bahrain Grand Prix
Mother’s DayTwitter’s Birthday
Middle East Film & Comic ConDubai Modest Fashion Week
Formula 1 Gulf Air Bahrain Grand Prix
5/3 - 7/3TBD
20/3 - 22/3
Geneva International Motor Show Middle East Film & Comic Con
Tweet inspiration: There’s no shortage of events this month, and while you may not be attending them in person, it doesn’t mean you can’t attend in Tweet.
Use Event targeting within Twitter Ads to target an event’s relevant audience.
202003
@TwitterMktgMENA
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HolidaysSportsEntertainment Conferences Other
Easter
Sham El-Nessim
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EasterRamadan
World Art DubaiCityscape Saudi Arabia Jeddah
Tribeca Film Festival
12/4 - 13/424/4 - 23/5
8/4 - 11/4TBD
15/4 - 26/4
April Fools Day
Earth Day
World Art Dubai
Book Fair (KSA) Orphans Day (Egypt)
Tribeca Film Festival
Arab Club Champions Cup Final
World Health Day
Ramadan
Tweet inspiration: Internal research has shown Tweets with GIFs gained 55% more engagement than Tweets without them. (Added bonus: they’re free, easy, and usually adorable.)Consider using GIFs not only as outbound Tweets, but as replies — joining a popular conversation can be just as effective as starting your own.
Twitter Internal data: Based on study of 3.7M accounts
202004
@TwitterMktgMENA
S U N M O N T U E W E D T H U F R I S AT
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HolidaysSportsEntertainment Conferences Other
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Cannes Film FestivalTV BAFTA Awards
The French OpenPGA Championship
Eid al-Fitr
IBM Think12/5 - 23/5TBD
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23/5 - 24/5
4/5 - 7/5
Star Wars DayIBM Think
French Open
PGA Championship
FA Cup FinalEid al-Fitr
UEFA Champions League Final
UEFA Europa League Final
Labour Day (Egypt)
Kuwaiti Women’s Day
Cannes Film Festival
Tweet inspiration: Conversation targeting allows you to target people who are interacting with a particular topic. You can choose from 25+ categories and 10,000+ topics.
When it comes to fun holidays like #StarWarsDay, consider using Conversation targeting to promote your relevant Tweets to members of your audience already showing interest in that day.
202005
@TwitterMktgMENA
S U N M O N T U E W E D T H U F R I S AT
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HolidaysSportsEntertainment Conferences Other
UEFA Euro
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London Tech Week
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US Women’s OpenUEFA EuroWomen’s PGA ChampionshipWimbledon
London Tech WeekCannes Lions
Jeddah Season3/6 - 7/612/6 - 12/723/6 - 28/6 29/6 - 12/7
8/6 - 12/622/6 - 26/6
1/6 - 31/7
Wimbledon
US Women’sOpen
Women’s PGA Championship
Cannes Lions
Social Media Day
Saudi Women Driving Ban Lift Anniversary
MTV Movie & TV Awards
Jeddah Season
Summer Solstice
Father’s Day (UAE/EG/SA)World Music Day
Tweet inspiration: Going on summer vacation? Schedule your Tweets to keep your organic Tweets at work.
You can schedule your Tweets by visiting ads.twitter.com
202006
@TwitterMktgMENA
S U N M O N T U E W E D T H U F R I S AT
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HolidaysSportsEntertainment Conferences Other
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British OpenSummer Olympics
Eid al-Adha
12/7 - 19/724/7 - 9/8
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British Open World Emoji Day
Summer Olympics 2020
Eid al-AdhaInternational Day of Friendship
Arafat (Haj) Day
Tweet inspiration: As the Olympics kick off, consider embracing the themes of teamwork and competition with a Tweet challenge of your own.This can be something simple, like “who has the most unread messages in their inbox?” or “what is your best caption for this GIF?”For anything involving an official contest or prizes, be sure to sync with your legal partners.
202007
@TwitterMktgMENA
S U N M O N T U E W E D T H U F R I S AT
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Back to School
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US Open2020 Paralympic Games
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24/8 - 6/925/8 - 6/9
International Youth Day
Islamic New Year / Hijri
Back to School
Women’s Equality Day
Emirati Women’s Day
Hashtag Day US OpenMTV VMAs
2020 Paralympic GamesGamesCom
Tweet inspiration: Internal research has shown that Tweets with video attract 10X more engagement.As you plan out your video strategy, remember: videos don’t have to be a heavy lift! There’s a lot you can do with slideshows, image animation apps, and your very own smartphone.
Twitter Internal data: Based on study of 3.7M accounts
202008
@TwitterMktgMENA
S U N M O N T U E W E D T H U F R I S AT
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HolidaysSportsEntertainment Conferences Other
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Venice International Film FestivalNew York Fashion WeekLondon Fashion WeekParis Fashion WeekMilan Fashion WeekEl Gouna Film Festival
GITEX Technology Week
WNBA Playoffs
2/9 - 12/95/9 - 13/913/9 - 17/923/9 - 1/1017/9 - 23/9TBD
27/9 - 1/10
TBD
World Suicide Prevention Day
International Day of Peace
First Day of Fall
World Tourism DayGITEX Technology Week
World Heart Day
Saudi National DayParis Fall Fashion Week
London Fall Fashion Week
Milan Fall Fashion Week
Ryder Cup
New York Fall Fashion Week
Venice International Film Festival
Tweet inspiration: In the #BackToSchool spirit, consider serving up some educational content of your own. Some ideas: • Tweet a video tutorial • Use a Tweet Thread to answer FAQs • Host a webinar or Periscope • Sharing a little #WednesdayWisdom
202009
@TwitterMktgMENA
S U N M O N T U E W E D T H U F R I S AT
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HolidaysSportsEntertainment Conferences Other
Dubai Expo 2020
Breast Cancer Awareness MonthDubai ExpoFashion Forward Dubai
Riyadh SeasonCairo Jazz FestivalThe Big Entertainment Show
1/10 - 31/1020/10 - 10/4TBD
1/10 - 31/12TBDTBD
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Breast Cancer Awareness MonthInternational Coffee DayRiyadh Season
World Smile Day
World Animal Day World Teachers Day
National Dessert Day
Prophet Muhammad’s Birthday
Armed Forces Day (Egypt)
International End Poverty DayOmani Women’s Day
World Food Day
Halloween
BFI Film Festival TBD
Tweet inspiration: ‘Tis the season for planning! As you begin to outline your holiday content, here are some ideas to consider: • Gift guides • Product spotlights • Campaigns that give back • How-to videos • Pre-order campaigns
202010
@TwitterMktgMENA
S U N M O N T U E W E D T H U F R I S AT
E V E N T S L E N G T H S
HolidaysSportsEntertainment Conferences Other
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MovemberAnnual Runway Dubai Fashion ShowDubai International Motor ShowDubai Airshow
DreamforceThe World Government Summit
1/11 - 30/11TBDTBDTBD
9/11 - 12/1122/11 - 25/11
Diwali
Oman National Day
Dreamforce
The World Goverment Summit
Movember US Presidential Election
White Friday
Cyber MondayFormula 1 Abu Dhabi Grand Prix
World Kindness Day
Dubai Fitness Challenge
Al Janadriyah Festival Arab Fashion WeekCairo International Film Festival
TBD
TBDTBDTBD
Tweet inspiration: Twitter moves fast. Leverage this energy with flash sales, special offers, and urgent language such as “limited time only” and “buy now”.
Pro tip: when offering discounts, express them as a percentage, not a number.
202011
@TwitterMktgMENA
S U N M O N T U E W E D T H U F R I S AT
E V E N T S L E N G T H S
HolidaysSportsEntertainment Conferences Other
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Dubai Shopping Festival
Dubai International Film FestivalMarrakech International Film Festival
Dubai Rugby 7s
26/12 - 1/2
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Bahraini Women’s Day
UAE National Day
International Human Rights Day
Christmas Eve Christmas
New Year’s Eve
Winter Solstice Dubai Shopping Festival
Bahrain National Day
Qatar National DayUN Arabic Language Day
Tweet inspiration: December is a month of holidays — and a month of travel. If there is content you want people to read or listen to, consider framing — or even creating — it as a way to pass time en route.
202012
Notes and Tweet ideas
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