Post on 19-Dec-2015
MEMBER OF SYNERGON GROUP
October 18, 2004
Trends and challenges from a Trends and challenges from a regional IT solution regional IT solution
provider view provider view
Miklós Hoffmann, technical director
MEMBER OF SYNERGON GROUP4
Evolution of SynergonEvolution of Synergon
High ProductContent
Value addedreselling
Communications SW components
Increased ServiceContent
System integration
Office automation
ERP systems
Complex Projects Customized SW
Solutions Turnkey SI Projects Complex ERP
projects Supply Chain
Management
Regional activity e-business Remote
management IT & Business
Consult. Infrastructure
management
Optotrans-Rolitronmerge
Optotrans andRolitron
established
Capital increase:8 million USD
IPO – BSE+ SEAQ
Regionalexpansion:
Span, Infinity, SAO
1999- 2001 2002 - 2005
Platform Platform integrationintegration
System & System & network network
integrationintegrationSolutionSolution integrationintegration
Solution & businessSolution & business integrationintegration
An active player of the IT and financial markets
1990 - 1996 1997 -1998
MEMBER OF SYNERGON GROUP5
Synergon GroupSynergon Group
Four countries: Croatia Czech Republic Hungary Slovakia
Five companies: Synergon Synergon Atos Origin Fibex Infinity Span
550 qualified employees
Budapest
Praha
Rijeka
Brno
Zagreb
Pardubice
Bratislava
MEMBER OF SYNERGON GROUP6
Ownership structureOwnership structure
Deutsche Bank(deposit)0,55 %
Financial investorsbelow 5 percent of shares each
66,4 %
Curdie TrustCorporation Limited
9,94 %
Davon Kft.5,03 % RCX Kft.
10 %
Treasury shares2,8%
Berenberg Global Opportunity– Magyar Budapest Fund
5,31 %
MEMBER OF SYNERGON GROUP7
Structure of Synergon GroupStructure of Synergon Group
BOARD
EC
Equal companies in the Group
Common representation of regional goals
Fibex100%
Span68,1%
Infinity66,67% Synergon SAO
100%
Companies in the group
Fibex ~5%
Infinity ~20%
Span ~6%
Synergon + SAO +70%
MEMBER OF SYNERGON GROUP8
IT cycle and Synergon’s portfolioIT cycle and Synergon’s portfolio
IT Projects PM HWSW Networks Application
Consulting BPR ERP BI e-business
Support desktop back-office IT management communication datacenters BPO
PlanningB
uild
ing
Operation
MEMBER OF SYNERGON GROUP9
Market segments – sales revenue (Group, 2003)Market segments – sales revenue (Group, 2003)
A SYNERGON CSOPORT TAGJA
Raiffeisen BankHungarian Development BankHVB Bank HungaryErste BankK&H
Ministry of InformaticsMEH (Office of the Prime MinisterHungarian PostHungarian ParliamanetČeský úřad zeměměřický a katastrál.
County Hospital of MátészalkaNational LibraryBAUCONT Building Co.County Hospital of Tolna
Mol Rt.DÉMÁSZTIGÁZPaks Power PlantAlcoa-KöfémSkoda Auto a.s.
InvitelMATÁV Rt.Hungarian RadioT-Mobil Telecom Rt.Communications Authority
TELEKOMMUNICATION
BANK, INSURANCE
PUBLIC SECTOR
MANUFACTURING, TRADE, UTILITIES
OTHERS
20%
32%22%
11%
15%
MEMBER OF SYNERGON GROUP10
Sales revenue 1997-2003
US
D m
illi
onKey financialsKey financials
25
50 51
92
48
75 76
0
20
40
60
80
100
1997 1998 1999 2000 2001 2002 2003
Hungarian activity:SynergonSynergon Atos OriginFibex
Regional activity: Span, Croatia Infinity, Czech
Republic Infinity, Slovakia
Employees: 330 in Hungary 550 in the region
MEMBER OF SYNERGON GROUP11
Mission and ValuesMission and Values
InnovationInnovation
EmployeesEmployees
EffectivenessEffectiveness
CustomersCustomers
Team-workTeam-work Socialresponsibility
Socialresponsibility
Synergonintends to become the most successful IT solution provider in Central
Eastern Europe, playing determining role in the development of e-economy of the region.
MEMBER OF SYNERGON GROUP13
Short & longShort & long term customer requirementsterm customer requirements
Time
Focus on:•Transparency•Reduction•ROI
Cost sinking
phase
Value network
phase
Focus on:•Flexibility•Teamwork•NetworkingConsolidation
MEMBER OF SYNERGON GROUP14
Important IT market trendsImportant IT market trends
1. IT plays key role in competitivenessHigher quality with less resources
Outsourcing is a powerful tool to improve profitability
Integration reduces time to marketWithin the enterpriseBetween the enterprises
2.
3.
MEMBER OF SYNERGON GROUP16
Online technologies for internal processesOnline technologies for internal processes
MEMBER OF SYNERGON GROUP21
Regional effectRegional effect
Similar tasks and challenges in every NMS
Similar IT tasks and projectsPresence in several countries
MEMBER OF SYNERGON GROUP22
Cross border projects in NMSCross border projects in NMS
Local Regional
Knowledge ☺Language ☺Message ☺Workforce ☺ ☺
MEMBER OF SYNERGON GROUP23
Associated candidate countriesAssociated candidate countries
Similar road ahead of them
Goal Help and support Get credibility and trust Remember what we have learned and
done Be there Support locally, regional and EU level
MEMBER OF SYNERGON GROUP24
Human capitalHuman capital
eHealth
eLearning
Infrastructure development Services
Life long learning Content development Infrastructure/internet
CLBPS (Common List of Basic Public Services)ePublicServices
MEMBER OF SYNERGON GROUP25
SMESME
Goal:
Concerns: Lack of capital Readiness Capabilities to use these services
To increase competitive strength on EU and global market
Sector specific solutions ERP E-business BI
MEMBER OF SYNERGON GROUP27
Tenders and projectsTenders and projects
The source of funds
The sooner – the better
On the learning pathDefinitionAnnouncementRespondingDecision making (Project realization) (Settlement)
MEMBER OF SYNERGON GROUP28
Public procurementPublic procurement
Competition:
EU conform since MayThe actual test has to come
Multinational companiesBefore MayAfter May
Regional & EU companies Interest increasesPresence (not yet) visible
MEMBER OF SYNERGON GROUP29
Information SocietyInformation Society
SocietySociety
EconomyEconomy StateState
Wide spread of information products and services
Quick, mass usage of information in everyday life
IT helps to increase competitive position
Cultural awareness of the society
Legal & public service environment for the citizen
Efficient business communication
E-learning, home office
Equal chances to every member of the societyCompetitive, efficient economy
Developed, efficient information economyDeveloped, efficient information economy