Post on 08-Aug-2015
Presenter: Bob Porter, Product Manager
Date: Wednesday 27th May 2015, 10am PST
Enabling the Hybrid WAN Webinar Series
Host: Robb Boyd, Techwise TV
Maximizing Application Performance and Bandwidth Efficiency
Your Presenters
Product Manager
Bob Porter Robb Boyd
Techwise TV
• Trends and challenges in delivering applications today
• A (very) brief Hybrid WAN description
• What is WAN optimization?
• How WAN optimization helps
• Real World Results
• Key Takeaways
Today’s Session: What You Will Learn
Setting the scene… The application landscape is changing
Traffic Growth
Welcome to the
South Pole
Traffic Growth
that’s 9 trillion hours of HD That’s 10,000 3.5” floppies/day
DC & Cloud
Welcome to the
South Pole
Traffic Growth
that’s 9 trillion hours of HD That’s 10,000 3.5” floppies/day
Cost of Bandwidth
HTTP is the
new TCP
Are these applications?
or just ports?
HTTP 80
FTP 20/21
POP3 110
IMAP 143
HTTPS 443
SMTP 25
What about these?
REVENUE LOSS
Source: Walmart
Conversion Rate vs. Load Time
>15 0-1 3-4 7-8 11-12
Page Load Time (sec)
Population % Conversion Rate
Source: Gomez UEM
Abandonment Rate
0 14 2 4 6 8 10 12
0
5
15
20
25
30
Abandonm
ent
Rate
(%
)
Page Load Time (sec)
iPhone
How to annoy your users / customers
iPad
Hybrid WAN?
How does WAAS work?
Building Blocks of WAAS
bandwidth
object
cache
latency application behavior
DRE LZ TCP flow
optimization AO AO AO
DRE Pattern Matching
0101101100111…
1010010011000…
10001101…
0100011…
0011100… 0011100…
DRE Byte Cache
DRE Signature Database
Encoded Message
Symmetrical traffic
content downloaded and uploaded
Adaptive DRE Cache
Data Centre
WAN
WAAS
WAAS
Signatures (memory)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer1
Byte Store (disk)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer2
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer n
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Signatures (memory)
Byte Store (disk)
doc doc doc doc
Symmetrical traffic
content downloaded and uploaded
Adaptive DRE Cache
Data Centre
WAN
WAAS
WAAS
Signatures (memory)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer1
Byte Store (disk)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer2
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer n
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Signatures (memory)
Byte Store (disk)
doc doc doc
doc
Symmetrical traffic
content downloaded and uploaded
Adaptive DRE Cache
Data Centre
WAN
WAAS
WAAS
Signatures (memory)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer1
Byte Store (disk)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer2
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer n
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Signatures (memory)
Byte Store (disk)
doc doc doc doc
doc
Symmetrical traffic
content downloaded and uploaded
Adaptive DRE Cache
Data Centre
WAN
WAAS
WAAS
Signatures (memory)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer1
Byte Store (disk)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer2
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer n
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Signatures (memory)
Byte Store (disk)
doc doc doc doc
chunk
chunk
Adaptive DRE Cache
Data Centre
WAN
WAAS
WAAS
Signatures (memory)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer1
Byte Store (disk)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer2
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer n
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Signatures (memory)
Byte Store (disk)
doc video video
video
Unidirectional traffic
content downloaded and ‘consumed’
Adaptive DRE Cache
Data Centre
WAN
WAAS
WAAS
Signatures (memory)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer1
Byte Store (disk)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer2
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer n
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Signatures (memory)
Byte Store (disk)
doc video video
Unidirectional traffic
content downloaded and ‘consumed’
Adaptive DRE Cache
Data Centre
WAN
WAAS
WAAS
Signatures (memory)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer1
Byte Store (disk)
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer2
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Peer n
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
SIGNATURE
Signatures (memory)
Byte Store (disk)
doc video video
chunk
video
Unidirectional traffic
content downloaded and ‘consumed’
TCP Flow Optimizations
Time slow start
Congestion
avoidance
cwnd
TFO throughput improvement
over standard TCP
TFO
TCP
Application Specific Acceleration
Safe Caching
Read-ahead Prediction
Batching
DRE Hinting
Layer 4 Optimization
DRE/TFO/LZ
Origin Server
Offloaded
Transparent to client and server
Intelligent protocol awareness
Improve response time
Offload origin server
DRE Hints
What about …
encrypted traffic?
signed traffic?
compressed traffic?
server client
Dealing with encryption
Edge Core
send session key
Transparent
Secure Channel
SSL Handshake SSL Handshake
SSL Session: client to core WAE SSL Session: core WAE to server
server client
Dealing with encryption
Edge Core
send session key
Transparent
Secure Channel
SSL Handshake SSL Handshake
SSL Session: client to core WAE SSL Session: core WAE to server Original Data - Encrypted Optimized & Encrypted Original Data
server client
Edge Core
send key
Transparent
Secure Channel
Microsoft encryption & signing
Original Data Original Data Optimized & Secure Optimized & still secure
Key Distribution Center
Domain Controller
What about compression?
Compress already compressed traffic?
Bad idea…
Better Idea:
Turn it off!
Why?
HTTP GZIP, ICA compression, EMSMDB compression
Internet
Akamai Connect
Data Centre
Akamai Intelligent Platform
WAN / MPLS
Akamai Connect
Akamai Connect – Transparent Cache
WAN
Branch Transparent
Caching
Generic HTTP Web Content
Internet
“Intranet”, HTTP/S
Improve User Experience
Reduce network congestion
Akamai smarts for caching
WAAS provides:
SSL Handling
Transport Optimization
Deduplication
Akamai Connect – Use Case 1
WAN
Internet
Enterprise intranet
Akamai Intelligent Platform
Generic Web Cache
Akamai Connect – Use Case 2
WAN
Akamai Intelligent Platform
Generic Web Cache
Training: over-the-top cache
YouTube channel
Training videos
Viral videos
Akamai Connect – Use Case 3
WAN
Akamai Intelligent Platform
Generic Web Cache
Training: over-the-top cache
Guest Wi-Fi
Guest Internet access
Akamai Connect – Use Case 4
WAN
Akamai Intelligent Platform
Generic Web Cache
Training: over-the-top cache
Guest Wi-Fi
Omnichannel retail
Retail Giant (or minnow)
US mobile Wi-Fi users who Use
their mobile device while
shopping In-Store
64%
80%
But does it work?
WAAS Delivers User Experience at Scale
10 0 20 30 40 50 60 70 80 90 100 110 120 130 140 150
Time in Seconds
Send and Receive Email over native WAN
First Optimized with WAAS
Second Pass Optimized with WAAS
File Services
10 0 20 30 40 50 60 70 80 90 100 110 120 130 140 150
Time in Seconds
File Drag and Drop Over native WAN
First Optimized with WAAS
Second Pass Optimized with WAAS
VDI (Citrix)
2 0 4 6 8 10 12 14 16 18 20 22 24 26 28 30
Time in Seconds
Launch Citrix XenDesktop Over Native Citrix ICA/SSL
Launch Citrix XenDesktop with WAAS
Site Navigation Over Native Citrix ICA/SSL
Site Navigation with WAAS
MS Sharepoint
Sharepoint File Download over Native WAN
First Pass Optimized with WAAS
Second Pass Optimized with WAAS
2 0 4 6 8 10 12 14 16 18 20 22 24 26 28 30
Time in Seconds
30x
FASTER
24x
FASTER 17x
FASTER
3-8x
FASTER
W*** Traffic Volume & Reduction
W*** Effective WAN Capacity
W*** Traffic Mix
A** Bandwidth Reduction
Streaming - 83%
Web - 73%
Key Takeaways
IWAN is Cisco’s Hybrid WAN solution
Tailored to your needs
Foundational to Cisco’s SD-WAN
Counter exploding bandwidth demands with
Cisco IWAN
with WAN optimization
WAN optimization
deliver improved user experience
save money, utilize bandwidth efficiently
Gartner’s Magic Quadrant for WAN Optimization
Bjarne Munch, Neil Rickard, March 2015
Riverbed
Silver Peak
NTT Communications
Abili
ty to E
xecute
Completeness of Vision
Challengers Leaders
Visionaries
Cisco
Citrix
Blue Coat Systems
Circadence
Ipanema Technologies
Exinda
Aryaka
FatPipe Networks
Sangfor
Array Networks
Niche Players
cisco.com/go/iwan
cisco.com/go/waas
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