Marketing Promotion With Digital Download Cards

Post on 26-Jun-2015

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Each Next Generation Media digital download card, created with your custom artwork, features a dedicated web address and unique access code that drives users online to unlock exclusive, hidden, paid-for or complimentary digital music, video, ringtones & images. A cost-effective and turnkey package with trackability and metrics built right in.

Transcript of Marketing Promotion With Digital Download Cards

Each Next Generation Media digital download card, created with your custom artwork, features a dedicated web address and unique access code that drives users online to unlock exclusive, hidden, paid-for or complimentary digital music, video, ringtones & images. A cost-effective and turnkey package with trackability and metrics built right in.

Promotional Music & Ringtones

Consumer chooses the music they enjoy Music downloads are a unique gift

that transcends demographics and has universal appeal.

Digital form allow consumers to select their choice of content

New music is constantly being offered in the marketplace -- keeping it fresh for continued promotional use

Modern Consumers The music download business is

expected to grow exponentially; giving away something consumers are going to purchase is a powerful incentive

Digital Medium Quick promotion execution Allows for immediate gratification to

the consumer Data collection capabilities

Puretracks is a leading North American online music distributor dedicated to delivering high

quality music content

Puretracks is partially owned by Bell Canada and three of the four World’s largest record

companies

3,500,000+ song libraryMusic from all major record labels

1000’s of independent artistsLargest online selection of classical and jazz music

song library consists of both MP3 and WMA formats•MP3 files are MAC & PC accessible and can be

downloaded directly to an iPod.•WMA files are PC accessible and must be converted to an MP3 format (via copying to a CD) before being uploaded to

an iPod.

•Web Based – NO software to download

•Music is transferable to your iPod® ,MP3, or CD

•U.S. and Canada

•Live Customer Service – 7 days a week

•NO credit card required for promotional downloads

•Custom Website – Available

•Custom Survey – Available

•COPPA Compliance – Available

•Music Content Filter - Available

Turn-key solutions Music codes delivered on custom branded

plastic cards, stickers on cups, email, etc. Drive traffic to your Web site Conduct surveys / capture customer data Customized landing pages User-friendly consumer experience … no

software downloads.

1: Customer receives a 10-digit Music Code.

Music code can be:•Delivered on a traditional plastic card.•Delivered electronically via email.•ink jet inside packaging.•Ask about other options, such as key-tags, die-cuts, combo cards.

2: Customer goes to the designated website.

•Link off brand’s existing website or freestanding jump page.•Data capture – optional•Age verification - optional

3: Customer selects their music from the music store (over 3.5 million songs) and redeems their music download code.

•Songs are MP3 & WMA format•PC & MAC compatible

4: Customer listens to their downloaded music on their iPod, MP3 Player, CD, or computer

Brand Designated URL

12-Month Expiration

Pin#

Please enter your birth date:

MM: DD: YYYY:

Legal Notice | Privacy Policy

Customer determines minimum age requirements

Collect actual data pertaining to your

customers – demographics,

preferences, feedback, contact info!

3-6 questions is appropriate

Brand owns the content of the page

The page is built within a Puretracks

frame

Leading provider of music downloads for promotional programs 

One-stop source, providing a full turn-key service, combining digital music with delivery, hosting, management, and custom branding

Over twenty-nine years of experience in the promotions business

Competitive price while offering superior quality and customer service

Pete CarneyMedia Solutions Consultant

pete.carney@nextgenerationmedia.com

(303)459-2909