Marketing-Automation vs-SEP-v2 · 2019-08-19 · important part of their sales approach. LinkedIn...

Post on 22-May-2020

2 views 0 download

Transcript of Marketing-Automation vs-SEP-v2 · 2019-08-19 · important part of their sales approach. LinkedIn...

Don't miss out on opportunities to engage with buyers with the right message at the right time —get Outreach for a multichannel

strategy to stay ahead of the competition.

Every customer journey is di�erent—is your sales strategy ready?

80% of high-growth sales development organizations rely on a multi-touch sales strategy. Connect with buyers on the channels they prefer at any stage of buyer's journey. Stay connected and in control with Outreach.

90% of top-performing salespeople say social media is an important part of their sales approach.

LinkedIn

The average click-through rate of LinkedIn InMails is

14.69%

Hunters and closers still rely heavily on email.

Email

40x more effective at landing new customers than Facebook and Twitter combined.

According to TOPO, the phone isn’t dead, it’s just used differently.

Phone

of salespeople say the phone is the most effective sales tool at their disposal.40+%

97% of buyers want texting as part of the buying process.

Texting

open rate, compared to the dismal 22% average open rate of email.98%

Direct mail is more memorable than digital media, generating greater brand recall from consumers.

Direct Mail

greater motivation response and greater call-to-action effect than digital media.20%

More than half of consumers expect a business to beavailable 24/7.

Web Chat

of consumers feel most satisfied during their buyer's journey when using live chat, beating out voice at 88% and email at 85%.

92%

According to Hubspot, a whopping 90% of users say a product video helps during the decision process.

1:1 Video

Videos within emails generate a 200%- 300% increasein click-through rates.