Making a Tablet Magazine

Post on 19-Jun-2015

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A case study of the evolution of tablet magazines created by journalism graduate students at Syracuse University's Newhouse School. Presented at AEJMC's 2014 Annual Conference (Montreal) as part of a session on "Teaching the New Narrative."

Transcript of Making a Tablet Magazine

Making the Modern

Magazine

Aileen Gallagher, Syracuse UniversityAEJMC 2014

Pitching Your Publication

2011 2013

Class

“Print” Journalism Grad Students

Grades

Prof + Student Selection

Classroom Skills

Competition

All Grad Students

Prize Money

Industry Evaluators

Entrepreneurial Skills

StructurePrint Legacy Digital First

Sections

Word count

Text

“Somebody tell Design”

Structured Navigation

Promotional Tweets

Verticals

S – M – L

Platform

Collaborative Planning

Multiple Entry Points

In-story Engagement Prompts

Winner, AEJMC VisCom Best of the WebSingle-class App Projects, 2014

Honorable Mention, Start-up Magazine Project (Team) AEJMC Magazine Division Contest, 2014