BE LOCAL - GLOBALLY

11.10.2012 /// Mika Jordman, Co-Founder & CEO

“Our mission is to offer tools to operate locally around the world.”

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COMPANY

• Founded in Delaware, USA, 01/2012

• Core team and most of the development resources are based in Finland, China and UK

• Founded based on true need of localization and globalization

• Two products with common data and synergies

» Mr. Locale – a cloud based language management service for localizing your web services and apps

» Ms. Gaido – Smart and social way of learning and maintaining language skills online

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CORE MANAGEMENT TEAM

• Mika Jordman, Co-Founder & CEO» From family of entrepreneur background. Being involved in

three start ups – two as a co-founder and board member. Worked as a manager at Nokia with many years of experience in sales operations management, change management and sales & promotion of technical solutions. Currently studying MBA.

• Niklas Laxtröm, Co-Founder & CTO» Experienced MediaWiki developer, with special interest in i18n

(internationalization) and l10n (localization). Founder of translatewiki.net. Interested in natural and programming languages alike. Holds M.A. in Language Technology and has written software over 10 years.

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CORE MANAGEMENT TEAM

• Marko Myllyaho, Co-Founder & CDO» Experienced graphic designer specializing in visual

identities and publication design. Designed several high quality brand & corporate identities and services for web.

• Tero Ahola, Software Guru» Very experienced technology expert and coder.

Entrepreneur back ground – co-founded and sold international technology company. ”The father” of Ms. Gaido service.

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CORE MANAGEMENT TEAM

• Jouko Ahvenainen, Co-Founder & Chairman» Serial-entrepreneur, chairman and board member in many

companies. Jouko has worked in teams to close several VC deals (from 150k USD to 15M USD), and also closed many large customer deals and been responsible for 40M USD annual revenue.

• Valto Loikkanen & Markus Lampinen, Co-Founder & advisor

» Both experienced international serial-entrepreneurs, worked in Europe and US.

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MR. LOCALE

• Language management service in cloud

» Cloud based service that software can use online or from cache without any real modifications in software itself.

» Widget to translate / make corrections in real context.

» Extremely easy tool to maintain and edit language versions centrally, in database, through widget or import and export functions.

» Technically and commercially easy to start using.

» Translations can be done by customer or 3rd party e.g. automated translations, translation communities or via partner translation agencies.

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MR. LOCALE

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All language data centrally in Mr. Locale

CommunityAgency

Automated translation

CommunityAgency

Automated translationCustomerCustomerWebsite

AppWebsiteApp

MANAGE YOUR LANGUAGE VERSIONS CENTRALLY IN CLOUD

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UNIQUE WIDGET – TRANSLATE & CORRECT ON TOP OF YOUR CONTENT

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TRANSLATE YOURSELF OR LET US DO IT FOR YOU

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MS. GAIDO

• Personal and social way to learn language» Several years of development

» Web service for full learning experience and maintaining language skills by hearing, seeing and doing

» Mobile app to sync & support studies while on-the-go

» Personal service (artificial intelligence) will follow student’s learning and provides tests according to student’s progress

» Social learning with people all over the world – supporting teacher-student(s) relationship

» Supports several languages

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Personal Learning

Social Learning

On-the-go Learning

MS. GAIDO

LEARN BY SEEING, HEARING & DOING

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FAMILIARIZE, LEARN & TEST

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STATISTIC TO FOLLOW PROGRESS

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MOBILE APP

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Mika Jordman / CEO

mika@lostintranslations.com+358 50 487 1955

www.lostintranslations.com