Lessons Learned

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Presentation at the Educomm 2009 Conference

Transcript of Lessons Learned

Lessons LearnedBringing Business Practices to Higher Education Technology Management

15 Years in College Enrollment Management and Marketing

Started TargetX in 1998410 College & University Clients

Technology - Creative - Experience

Online.In print.

In person.

Recruitment Minute (Fridays)Xpert Tips (Mondays)The iThink Blog

Free on Fridays WebcastsXpertSummit (2009 in Atlanta)

iThink & iDrink (NACAC 2009 Baltimore)

Two Stories.My “challenging” relationshipwith Information Technology.

Another Story.My frustrating relationship

with purchasing.

One Final Story.My indignant relationship with shared governance.

What drives you crazyabout higher education?

(or your college :)

The Tipping Point

ROI

A Time for Different Decisions.

Humans instinctively resist change.

Lessons LearnedIdeas to Consider

Watch YourLanguage

You provide a service.You accept money for it.You have delivery costs.

You pay people. You may (or not) have profits.

It’s a Business.Stop thinking it’ssomething else!

BusinessConsumers or Customers

Sales & MarketingCosts, Return, Investment

Experience

Train staff differently.Provide different tools.Create different plans.

Set different goals.Hire different skills.

Have different priorities.

Get Everyone On Board(or get them off)

Hire the best people you can afford, pay them well, get out

of their way.

TargetX Human Resources Strategy, 1998-Present

Everyone is replaceable.Everyone is accountable.Everyone has ownership.

Do you know what your staff spend their time

doing?

Do you know what you

own?

30-Every-90

Share Information(especially financials)

Knowledge is Power.Empower your People.

Department BudgetShort-Term Focus

Long-Term Direction

Employeevs.

Team Member

Do What You Do Best(outsource the rest)

What is your college“in business” for?

BookstoreFood Services

HousingInformation Technology

what’s next?

What is your department

“in business” for?

A Time for Different Decisions.

What is “core” to you?

Build vs. BuyTool vs. ServiceWant vs. Need

Today vs. Tomorrow

Your Vendor Relationship

Vendor PartnershipMutual Goals/Understanding

Regular CommunicationNew External Perspective

Teardown Mistrust

Take back purchasing responsibility.

Read Different Stuff

“How does cloud computing relate to your institution’s

security policies?”

Down withCommittees!

“Committee on Committees”

Hire great people.Give them ownership.

Make them accountable.Provide necessary resources.

Take the Chairs Away

What are your 3?

SubigentesHumanitas

Mortuas

OverthrowingDead Culture

The Times They Aren’t a Changing.

They already have.

Lessons LearnedBrian Wm. Niles

niles@targetx.com877-715-7474