Lean UX design workshop model for startups - Springboard

Post on 14-Aug-2015

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Transcript of Lean UX design workshop model for startups - Springboard

@spriingboard

Why Startups?

largest startup ecosystem globally

startups added annually

http://www.nasscom.in/india-fastest-growing-and-3rd-largest-startup-ecosystem-globally-nasscom-startup-report-2014

startups in the technology and digital space in India alone~3100

3rd

~800

~USD 2 billionworth of investment deals

VC/PE

~300

Angel Investors

~2500

http://www.nasscom.in/india-fastest-growing-and-3rd-largest-startup-ecosystem-globally-nasscom-startup-report-2014

202011,500 startupsthere would be more than

employing over

2.5 lakh people

so, What is a startup?

A startup is an organization formed to search for a repeatable & scalable business model.

A human institution designed to create a new product or service under conditions of extreme uncertainty

How does it all start…

in a Cafe… in a Pub…

Idea Build Reach out to VC Get Funded

Go feature way

Hire

Expand

Idea Build Reach out to VC Get Funded

Go feature way

Hire

Expand

Next round

Failure95%

Idea Build Reach out to VC Get Funded

Go feature way

Hire

Expand

Premature scaling

✤ Spending money on marketing, hiring etc. before you find a working business model

✤ Spending too fast while failing to secure further financing.

74% of 95%

Acquiring users for less than the revenue they bring

http://www.quora.com/What-percentage-of-startups-fail

What does it really take…

Source: Disciplined Agile Consortium (https://disciplinedagiledelivery.wordpress.com/2014/04/25/an-exploratory-lean-startup-lifecycle/)

Envision Build a little Productize

Hypothesis

Deploy

Keep going

Observe & Measure

Proven Idea

Pivot

Disproven Idea

Cancel

Idea

MVPMinimum Viable Product

Prototype Validate Iterate

Pivot

Productize

How do we deliver it?

Idea Prototype

1 WeekIN

References

This presentation is available FREE of cost. Images used under Creative Common License but can be removed on objection

http://www.nasscom.in/india-fastest-growing-and-3rd-largest-startup-ecosystem-globally-nasscom-startup-report-2014

https://disciplinedagiledelivery.wordpress.com/2014/04/25/an-exploratory-lean-startup-lifecycle/

http://www.quora.com/What-percentage-of-startups-fail

★ Articles and blogs referred:

★ Books referred:

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@vishujuneja@sachindesignux@shashankd @SureshAnand_a

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