Irish Examiner & BreakingNews Online:• Banner campaigns, high

impact formats

Irish Examiner &Breaking News Mobile:• Banner campaigns and Rich

Media capabilities

Irish Examiner &Breaking News iPhone &Android App:• Banner campaigns and Rich

Media capabilities

Irish Examiner & BreakingNews iPad app:• Banner campaigns and Rich Media capabilities

Multi Platform Advertising Sites

Landmark Digital

Local, national and international audience network2.8 million UU per month & 20 million PIPM

Description: Leading online news resource with the latest news from Ireland and around the world.

Breakingnews.ie

BreakingNews.ie - Demographics

CEO/Senior Manager

Self Employed

Office

Unemployed

Trainee/Student

Retired

Other

16%

9%

34%

3%

5%

14%

19%

Dublin

Cork

Rest of Munster

Rest of Leinster

Connaught

Ulster

Other

37%

14%

13%

21%

9%

4%

2%

Age Profile:30% 20-3925% 40-4940% 50+

53% 47% 69%Visit the Site Every Day

Description: Online edition of Irish Examiner covering national and international news and current affairs.

Irish Examiner

Irish Examiner - Demographics

CEO/Senior Manager

Self Employed

Office

Unemployed

Trainee/Student

Retired

Other

18%

12%

21%

4%

5%

17%

23%

Dublin

Cork

Rest of Munster

Rest of Leinster

Connaught

Ulster

Abroad

16%

31%

12%

8%

7%

4%

22%

Age Profile:30% 20-3925% 40-4940% 50+

66% 34% 36%Visit the Site Every Day

Sponsorship Package

Opportunity to buyout section and have exclusivity on the Irish Examiner and Breaking News across web, mobile and tablet. 100%, 75% and 50% SOV opportunities.

Sponsorships available on:– Business sections – Sports sections– Lifestyle and Showbiz sections– Property section (Irish Examiner)

Native advertising is a web advertising method in which the advertiser attempts to gain attention by providing content in the context of the user's experience.

• Runs within the editorial stream on the sites Features

• Integrates fully into the design and editorial concept of the vertical

• Is useful to and meets the expectations of the sites audience – adds value

• Remains clearly marked as advertising content

• Created collaboratively between the site and the client

• Add value to consumer experience

• Opportunity for Native Advertising on the Irish Examiner and Breakingnews.ie on mobile, tablet & web

What is Native Advertising?

Native Advertising on Landmark

Advertising and Branding opportunities:• HPTO• Leaderboard and MPU impressions• Expandable MPU or halfpage • Designated hub• Sponsored story • Social media integration• Advertisement feature […] with logo

Vodafone Hub Irish Examiner

Vodafone Hub Irish Examiner

Munster Rugby Case Study

Munster Rugby Case Study

Munster Rugby Case Study

Landmark Web Formats

Web Formats Available on Irish Examiner and Breaking News

Opportunities• Native Advertising• Sponsorship• HPTO• High Impact MPU & Leaderboard• Billboard• Pushdown• Sidekick• Cascade• Slider• ePlayer Integration• E-Player Integration

Landmark Mobile Formats

Mobile Formats Available on Irish Examiner and Breaking News

Opportunities• Standard• Rich media• Interstitial• Mobile pull• Mobile slider• Sponsored story

• E-Player Integration