Post on 25-May-2015
Eee PC S101 Sales Kit
2008/08/26
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Confidential
Agenda
• Position & Target MarketPosition & Target Market• Overall Spec• Unique Selling Points• Competitor Analysis
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Confidential
S101 Position
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Confidential
S101 Design Concept
•Exquisite
•New experience
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Confidential
Target Customer
• Social Elite• Travel Explorer• Free Writer
The one who dreams gorgeous mobility.
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Confidential
Agenda
• Position & Target Market• Overall SpecOverall Spec• Unique Selling Points• Competitor Analysis
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Confidential
ID Appearance
25 mm
Ultra slim shape
18 mm
Electroplated frame and hinge
High-gloss UV painting LCD cover & bezel
Metallic lining palm rest
Tasteful Swarovski crystal decoration
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I/O Ports
Kensington Lock Port
Mic in Headphone JackUSB 2.0 Port
VGA PortMulti-in-1 Card Reader Ethernet Port DC Port
USB 2.0 Ports
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S101 SpecDisplay 10.2” Wide active matrix LED backlight TFT, WSVGA 1024x600, 252K colors max
Dimensions & Weight 264(w) x 180.5 (d) x 18 ~ 25mm ; 1kg
Battery Pack & Life Polymer battery: 36W/hr; 2S2P (2450mAh/cell)
Processor Intel Atom
ChipsetIntel 945GSE
ICH7-M
Main Memory 1x SODIMM socket for expansion up to 2GB DDRII DRAM support
Reader 4-in-1 MMC, SD, Memory Stick, MS-PRO flash card slot, Support push/push type ; short type
Storage SSD16GB / 32GB / 64G
LAN On board 10/100 Mbps Fast Ethernet controller
WLAN802.11B/G/N
Support Antenna x 2
Bluetooth Bluetooth V2.0
Interface
1 x VGA port (D-sub 15-pin for external monitor)
3x USB 2.0 ports
1 x LAN RJ-45
2 x Audio jack: Head phone / Mic-in
Camera 0.3M Pixel Video Camera
Keyboard 92% standard keyboard
AudioHi-Definition Audio CODEC
Build-in high quality stereo speaker
Microphone Array Mic.
Touchpad Multi touch
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Confidential
Agenda
• Position & Target Market• Overall Spec• Unique Selling PointsUnique Selling Points• Competitor Analysis
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Confidential
Ultra Slim Shape
• Eee PC S101, the slimmest netbook, brings users the wonderful mobility
• Thickness is only 18~25 mm• Smaller than a B5 paper folder
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Secret of Slimness: Polymer Battery
• Battery can be shaped almost however we please by using Li-poly cells
• The rate of self-discharge of polymer battery is much lower
• Lighter, safer design
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“Solid” Storage
• SSD without moving parts better endure strong shock, extreme temperatures, and high altitude to eliminate risk of mechanical failure.
• Shock-proof SSD design offers the carefree on-the-go computing• S101 MLC adopts new-tech controller IC and SATA connector to
provide higher processing speed than SLC
moving parts
Traditional HDD SSD
MB/ Sec
0
10
20
30
40
50
60
70
80
Read Write
S101 MLC
SLC
80
41
2824 25
45
0
10
20
30
40
50
60
70
80
Read Write Boot Time
Seconds
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Confidential
Power Saving Technique
• Super Hybrid Engine has 3 modes for users to adjust CPU frequency, voltage, and LCD brightness to minimize system noise and power consumption or to maximize system performance.
• With Super Hybrid Engine, the battery life of Eee PC S101 can be extended longer
Enhance 14% performance
Save up 15% power for CPU
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Confidential
Everything you need is large
• Large 92% standard keyboard to type• Large touchpad zone to move• Large 10.2” screen to watch• Up to large 64G SSD to store
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Multi-touch Touchpad
Scrolling
Two-finger Zoom in/out
Two-finger Scrolling
• Easy controlling even without a mouse
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Richer wireless connectivity
• Enjoying 5 times faster surfing speed by 802.11n• Let’s forget cables; built-in Bluetooth allows users
wirelessly enjoy music, transfer files, and connect with devices.
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• The huge online storage size: 20G• Give and get your files wherever you are• Share your files with whomever you want• Providing users the highest flexibility to make great use of files• Easy user interface; just like a built-in disk drive
Just like a built-in disk drive
Upload and edit your files
Share your files
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Confidential
High-quality Communication
• Digital array microphone enhances speech-centric applications to provide clearer communication and higher quality of recording
Eliminate background noise while recording
60°
• Noise Suppression
The static and fixed frequency will be suppressed and the microphone quality will be upgraded.
• Acoustic Eco Cancellation
Reduce the eco sound from the microphone
• Beam Forming
Only the sound (direction 60° ) is recorded
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Confidential
Easy User Interface of Linux
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Various Built-in Linux Applications
• The over 50 bulit-in APs provide users the easiest environment to learn, work, and play
• Compatible software with MS office• Integrated IM application and Skype• Lots of learning tools for language and science• Diverse games for your leisure time
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Confidential
Agenda
• Position & Target Market• Overall Spec• Unique Selling Points• Competitor AnalysisCompetitor Analysis
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Eee PC S101 Acer Aspire One HP 2133 MSI Wind NB
Screen 10.2” WSVGA 1024x600 8.9" WSVGA 1024x600 8.9" WXGA 1280x768 10" WSVGA 1024x600
Dimension 264(W)x180.5(D)x25(H)mm 249(W)x170(D)x29(H)mm 255(W)x165(D)x31(H) mm 260(W)x180(D)x31.5(H) mm
Weight 1kg 0.97kg 1.27kg 1.15kg
Battery 4-cell Polymer battery 3 Cells; 3 Cells 3 Cells
Processor Intel Atom Intel Atom VIA C7 Intel Atom
Memory 1G/2G 512 MB 1G/2G 1G
Card Reader Multi-in-1 Card Reader Multi-in-1 Card Reader SD Card Reader Multi-in-1 Card Reader
Storage SSD 16GB/ 32GB/ 64GB SSD 8G/ HDD 120G HDD 120G / 160G HDD 80G
Web Storage 20GB
Wireless802.11B/G/N 802.11B/G 802.11B/G 802.11B/G
Bluetooth V2.0 Optional Bluetooth V2.0
Interface
VGA port x 1 VGA port x 1 VGA port x 1 VGA port x 1
USB 2.0 ports x 3 USB 2.0 ports x 3 USB 2.0 ports x 2 USB 2.0 ports x 3
LAN RJ-45 x 1 LAN RJ-45 x 1 LAN RJ-45 x 1 LAN RJ-45 x 1
Head phone x 1 Head phone x 1 Head phone x 1 Head phone x 1
Array Mic. x 1;Mic-in x 1 Mic-in x 1 Mic-in x 1 Mic-in x 1
Card reader x 1 Card reader x 2 Card reader x 1 Card reader x 1
Camera 0.3M Pixel 1.3M Pixel 1.3M Pixel 1.3M Pixel
Keyboard 92% Keyboard 85% Keyboard 92% Keyboard 92% Keyboard
AudioHD Audio CODEC HD Audio CODEC HD Audio CODEC HD Audio CODEC
Stereo speaker Stereo speaker Stereo speaker Stereo speaker
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Confidential
Eee PC S101 Panasonic R7Toshiba Portege
R500-S5004Sony VAIO TZ37TN
Fujutsu LOOX P/B70N
MSRP $699 $2799 $2699 $2299 $2199
Screen 10.2” WSVGA 1024x60010.4" XGA TFT
1024x768 12.1” WXGA 1280x 800 11.1” WXGA 1024x768 8.9” 1280x768
Dimension 264 x180.5x18~25mm229 x 187 x 29.4~42.5
mm281.9 x 216 x 19.6~25.4
mm277 x 198.2 x 22.5 ~
29.8 mm 232x167x34.5 mm
Weight 1kg 0.94kg 0.78 kg 1.2kg 0.975kg
Battery4-cell Polymer battery;
5 hrs7 hrs 5.5 hrs 11 hrs 4. 6hrs
Processor Intel AtomIntel Core 2
Duo U7600 1.2 Mhz Intel Core 2 Duo U7600
Intel Core 2Duo U7700 1.33 Mhz
Intel Core 2Duo SU9300 1.2 Mhz
Memory 1G/2G 1G/2G 1G/2G 2G 2G
StorageSSD 16GB/ 32GB/ 64GB
+ on-line 20GBHDD 120G SSD 64G HDD 120G SSD 64G
Wireless802.11B/G/N 802.11A/B/G 802.11B/G/N 802.11B/G/N 802.11B/G/N
Bluetooth V2.0 Bluetooth V2.0 Bluetooth V2.0 Bluetooth V2.0
Interface
VGA port x 1 VGA port x 1 VGA port x 1 VGA port x 1 VGA port x 1
USB 2.0 ports x 3 USB 2.0 ports x 2, USB 2.0 ports x 3 USB 2.0 ports x 2 USB 2.0 ports x 2
LAN RJ-45 x 1 LAN RJ-45 x 1 LAN RJ-45 x 1 LAN RJ-45 x 1 LAN RJ-45 x 1
Head phone x 1 Head phone x 1 Head phone x 1 Head phone x 1 Head phone x 1
Array Mic. x 1; Mic-in x 1 Mic-in x 1 Mic-in x 1 Mic-in x 1 Mic-in x 1
Multi-in-1 Card reader x 1 SD Card reader x 2 SD Card reader x 1Multi-in-1 Card reader x
1Card reader x 1
Camera 0.3M Pixel None None 0.3M Pixel None
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Confidential
Weight Comparison
• Lightest in 10” netbook segment
• Embrace large screen & light weight at the same time
Acer Aspire 1; 6-cell MSI U100; 3-cell HP 2133; 3-cell
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Confidential
Slimness Comparison
4mmAcer Aspire One
6.5mmMSI Wing NB
6mmHP Mini-Note 2133
31.5mm
31mm
29mm
25mm
25mm
25mm