Post on 03-Dec-2021
Proceedings of International Conference on
l
RECENT TRENDS IN COMMERCE AND MANAGEMENT
RTCM-2017
geiaia
STAMD UPid a MAKE IN INDIA Digital India Skill India Owe o mpower
Endeavour and Prosper
ISBN-978-93-24457-16-8
Editors Prof.Dr. A. H. Gaikwad
Prof. O. R. Bihani
Editor-in-chief
Prin. Dr. K. K. Deshmukh
CA Dr A. D. Divekar
Vol.
ent Trends in Commerce and Management (RTCM- 2017) ece ISBN- 978-93-24457-16-8
Proceedings of International Conference on
Recent Trends in Commerce and Management
Sponsored by B.C.U.D., Savitribai Phule Pune University, Pune
Vol. I
Edited
Professor Dr. A.H.Gaikwad
Vice Principal, Head & Convenor
CA Dr. A. D. Divekar Prof. O. R. Bihani
Associate Professor Associate Professor
DEPARTMENT OF COMMERCE AND RESEARCH CENTER
S.N.Arts, D.J.M. Commerce and B.N.S. Science College, Sangamner, Dist. Ahmednagar, Maharashtra
Published By
Success Publications, Pune
Vol.1- Feb.2017 Website: www.sangamnercollege.edu.in
ISBN- 978-93-24457. Recent Trends in Commerce
and Management (RTCM- 2017)
Title of the Paper
Sr.No.
14 Effects of E-Commerce at National and International Level
Prof Dr. Shrikant Sakharam Jadhav
15 Emerging Trends in Indian Banking Sector- An Overview
Dr. B.P.Bhuva 16
16 Banking Customer Behavior: Witnessing Changes in Banking Sector
Dr. Jayashree M. Hiremath'and Dr. Seema Pillaiz
17 Role of Information Technology in Banking Sector
Mrs. Sonali M. Chindhade 83
18 Social Responsibility and Ethics in Marketing Sonali Bhausaheb Jape
19ICT Strategies for Retail Sector in Rural Marketing with Special Reference to Small
Merchandise Shops in Hingoli District of Marathwada Region Dr. Subhash Vadgule
93
20 Applicability of Principles of Management for Quality Education in India Dr. Subhash Kashinath Wadekar 105
21 Digital India: Initiative & Future Need Miss Umeshwari P. Patil, Dr. Sudhir A. Atwadkar 110
22 Organizing the Unorganized: Ensuring social and economic security Mrs. Sukeshani V Jadhav 114
23 Digital India Prof. Dr.S.R. Bakhale 118
24 Digital India: Power to Empower Prof. Suresh S. Kashide 120
25 Future Scenario ofE-Commerce in India Mr Mokal Sushant Ramath 125
26 Role of Bajaj Auto Lud in Inclusive Development Dr. Mrs. Mulik Shobha Gunaji 129
27 Corporate Compliance Management Prof. Swapnil L. Phad 133
Website:www.sangamnercollege.edu.in VIl Vol.- Feh 2017
Recenr rends in Commerce and Management (RTCM- 2017) ISBN- 978-93-24 2AA57-16-8
CONCLUSION
creating The outcome of Digital India is to produce Wi-Fi locations for people, er
universal phone connection, High speed internet, Digital Inclusion, e-Services, e-Ci
educatim Digitally motivated people, National Scholarships Portal, Digital Lockers System, c-ede
and e-health making India to be pioneer in IT use solution.
Some of the aforementioned projects are under various stages of implementation whi.
concerned require some transformational process reengineering. refinements and adjustment of say and implementation strategy to achieve the desired service level objectives by the coPing line Ministries/Departments at the Central, State and Local Government levels
REFERENCES https://en.wikipedia.org/wiki/Digital_India
2. http://vikaspedia.in/e-governance/digital-india/digital-india (24/07/2015 8.38am)
3. http://iksa.in/india-ink/digital-india/2782/ (24/007/2015 11.56am) 4. http://pib.nic.in/newsite/PrintRelease.aspx?relid=108926 (24/007/2015 1.31 pm) 5. http://digitalindia.gov.in/content/approach-and-methodology.
Digital India: Power to Empower Prof. Suresh S. Kashide
Assistant Professor,
Degloor College, Degloor ABSTRACT: The digital world that we live in today is the outcome of several innovations and technology advances. Today, the world has transformed froma knowledge savy to techno knowledge savwy. Think of something and it is available in one click. The Digital India drive is a dream project of the Indian Government. It waslaunched on 1 July 2015 by Prime Minister NarendraModi. The objective f this paper is to know about impact ofdigital India on all aspects ofgovernance and improve the quaity of life of citizens. The research methodology is descriptivecum analytical in nature. The data for this study is collected through secondary sources such as governmentwebsites, newspaper and magazines etc Some of the aforementioned projects are under various stages of implementatiomshich Let us alliok
forward for the successful implementationfor this project for the brighter and prosperouslndia and hope India will again called a Golden Sparrow Keywords: Digital, Cloud Computing, Mobile Applications, Paperless.
Introduction:
Today, the world has transformed from a knowledge savvy to techno knowledge savvy. Think of something and it is available in one click.
S0, DIgital India is a step by the government to inspire and connect Indian Eco such a knowledge savvy world. The program targets to make Government services availao people digitally and enjoy the benefit of the newest information and technologicalinnova It brings out various schemes like E-Health Digital Locker, E-Sign, E-Education e nationwide scholarship portal. Digital India is a great plan but its improperimplemena to inaccessibility & inflexibility to requisite can lead to its failure. The program strives to provide equal benefit to the user and service P soent i
ns
due
consumers will be benefited by way of saving time, money, physical& cognitive encu
provider
1The
rgy spent in
120 Website: www.sangamnercollege.edu.in Vol.1-Feb.2017
ment pro rocesses. For e.g. digital ticketing will lead to reduction in queue at ticke
in Commerce and Management (RTCM- 2017)
ne resources for booking, online tax-return filing etc.
oeent irends in.
ISBN- 978-93-24457-16-8 engthy government
The aim of Digital India ta of Digital India to give a Unique ID and e-Pramaan based on autneu based interop nteroperable and integrated government applications and data basis. also
xpenses.Go enses.Government services will be available to every citizen electronicauy
reduction in queue at ticket tunter.
lead to paperless work
based on authentic and standard data basis. This
Oemnente Literature Keview:
Review of elating to t
archeecults. A numberof research papers and articles provide a detailed insight about the
pngram will
and reduction in cost to the
of Literature provides the informationof research work already done by n
ectronically.
to the topic of study. The work related to thestudy may support or conflict h Prel India and the implicationsof this project in India. The findings from the literature
ith present resu
ital India and the im nle of dig arepresented below;
Jain (2015)
which may req ich may require some transformationalprocess to achieve desired objectives. rma (2015) described that in this project age every civilianhas a bright prospect to
)concluded that some projects are under variousstages of implementation
transtorm
2 form the lives in manyways that were hard to envision just a couple of year seg0. 1t waS Concluded that more prospects will open forthe youth that will boost the nation's
economy.
Objectives:
. To know how the To know how the technologies and connectivity will come together to make an impact
on all aspects of govermance and improve the quality of life of citizens.
2. To find out how the government services can work effectively with practical solutions
and innovative ideas to accomplish the vision of a digital India-a reality.
Digital Empowerment Foundation: (DEF)
DEF with aim to "Inform, Communicateand Empower, started its journey inDecember,
2002. It is registered as notfor-profí t under the Societies Registration Act XXI of 1860. It finds
fcasible 1CTsolutions in under-served and unreached regions and communities. It has
reachedover 22 States and 8 countries, since2003. The various projects carried out byDEF are:
CWIRC (Chanderi Weavers ICTResour�e Centre), Digital Panchayat, Soochnaaeva
EMSME (Digital EmpowermentFoundation for Micro, Medium andSmall Enterprises),
ENGO (web service package design), Social Media for Democracy, WforC (Wireless for
Community), Mobile for Good, DKC (Digital Knowledge Centre), Green Prakriya
CT4D, CIRC (Community InformationResource Centre), GyanPedia, Neerjaal, Internet
Rights& The E-Heritage Project Vision:
The vision is centered on three key areas:
gal infrastructure as a utility to every citizen: This vision provides high speed internet
A ity public services like the land records, certificates and many
more will be made
ine or public cloud. It gives a safe and secure cyber space in the country.
available online or pt
country.
intm Dce and services on demand:
- Under this Vision, every government servicesor
L Governance i
IS available in real time from oline & mobile plattorms. It makes financial
iectronics & cashless and provides single window access to every
individual.mation
languages.documentsments and
certificates to be available on the cloud.
bsite: angomnercollege.edu.in
mpowerment of citizens: - All digital resources will be available universally in
Digital empo Vol.I-Feb.2017
121
ISBN- 978.93 3.2A457 Recent Trends in Commeree and Management (RTCM- 2017)
Seope of Digital India:
The scope of overall programme is
The digital India isa great plan to develop India for a knowledge
On being transformation- to realize IT (Indian Talent) +IT (Informar
-1T (India Tomorrow).
The programme pulls together many schemes like e-Health, e-Signa
It weaves together a large number of ideas and thoughts into a single e
goal so that each of them is seen as part of a larger goal Each individual element stands on its own. 5ut is alsO a part of the largest.
re
Information Techno
ducation ete ingle, comprehensin, nsive
picture The common branding of program as Digital India highlights their transformative impact. s India Digital ready?
There is no doubt in it. India is ready for this. Immediately with the introduch. campaign, many organizations came forward to lend their hands for achieving Indias
cquipped country. Onganizations like BSNL, Reliance Ltd. are coming forward digitalization among rural areas. And over 42000 villages all over India will be having seam
of thig
spread mobile conneetivity by 2018. The Internet Saathi initiative aims to cover 4,500 vilages next 18 months, starting with Gujarat, Rajasthan and Jharkhand. India is aiming to achi Nieve universal digital literacy across the country. The prime importance is to make sure even individual can be able to leverage the potential of Digital India. The focus is at least one perve in a household should transform into an e-literate. This can be achieved by BBNL which s planning to connect 2, 50,000 panchayats uhder the scheme. This will ensure the digitization and connectivity of local institutions like panchayats offices, schools, other government offies and libraries etc. India is reforming its government through technology in the name of E Govenance with the advancement of technology and digitalization. Under the egovermance programme, out of 252 schemes planned, 222 services have been provided in short span of time The nine pillars of Digital India programme clearly confirms that India as a nation 1s at 16 nascent stage. One can easily assure that India will be digitally ready in the next three years. Barriers & Remedies:
Digital India is a great plan but its improper implementation due to inaccessibi inflexibility to requisite can lead to its failure. There are few barriers of the Digiat u Indu programme which are as follows-
1. Each pillar has its own barriers. 2. Infrastructure deficit such as lack of towers, especially in the country siae 3. Implementing entities at the actual field. 4. Beneficiaries may not have adequate knowledge of DIP. .AUxIary services such as health, education, banking, governance ete may developed. 6. No separate entity for consumer readdress under the program.
be wel
Problem Statement: The traditional process to operateany contextual applications into the unw
contextual applications into touch acquiremaximum amount of time to perform the task. The objectiveis to reu ucei the unwan paper work, cost and timetaken during the complication of contextual operatio s.
Website: www.sangamnercollege.edu.in Vol. 1- Feb.2017
and Management (RTCM-2017) ISBN. 978-93-24457-16-8 hocent iron
want Trends lin Comn ds in merce
Monallalyd
hutactia
Figure:9 Pillars of Digital India Programme. Impacts of Digital India:
The digital India project providesa huge opportunity to use the latest technology toredefine India the paradigms of service industry. A digitllyconnected India can help in
cial and economiccondition of people living in rural areas ough developmentof improving social
non-agricultural economic activities apart fromproviding access to education, health and financial services.
There are some impacts of digital India which are asfollows:
Bconomic Impact:-It can play a key role in macro-economicfactors such as GDP growth, employment generation, labourproductivity, growth in number of businesses and revenueleakages for the government. Social Impact:-Social sectors such as education, healthcare,and banking are unable to reach out to the citizens due toobstructions and limitations such as middleman, illiteracy.poverty, lack of funds and investments. Modern ICT makesit easier for people to obtain access to services and Tresources. The penetration of mobile devices may be highlyuseful as a complementary channel
o public service deliveryapart from creation of entirely new services. Environment Impact:-The major changes in the technologyspace have not only brought changes to the economicsystem but are contributing to the environment changes.
NEXt generation technologies are helping in loweringthe carbon footprint by reducing fuel Onsumption, wastemanagement, greener management, greener workplacesand thus leading to greener ecosystem. Impending Challenges: thebiggest ever conceive There are many challenges thatcould come in the way of successful
ne digital India initiative is anambitious project of the government and is, by f
Dompletion of the project. hese are as follows Vol.I- Feb.2017 123 www.sangamnercollege.edu.in
ISBN- 978-93-24457. Recent Trends in Commerce and Management (RTCM- 2017)
High cost of implementation: t hasi been
delayed. The delayedproject may lead to delay in other dependent projects andmee
artment and
Time overrun:-The NOFN project which is the backboneof the digital India praiecss
meeting te
the Lack of coordination among departments:-It involves participationof several depart.
timely supportof all budget limit will be difficult.
demanding commitmentand efforts. Hence, strong leadership and timely supportof a
in India is involved entities will play a critical role
Poor private participation:-The private participation in thegovernment projects in .
poor because of long andcomplex regulatory processes.
n of Uniform and fast adoption of internet:-Despite lowest datatariffs in the world, adone
of internet in India will be difficultdue to illiteracy, affordability, and availabili
mobiledevices.
Some of the aforementioned projects are undervarious stages of implementation which
may requiresome transformational process reengineering, refinementsand adjustment of
scoping and implementation strategy toachieve the desired service level objectives, An educationalinstitutions and government services will soon be able toprovide I-ways round the clock. Tech giants from all overthe world are willing to actively participatein this
dreamcampaign. More employment prospects will open for theyouth that will boost the nation's
economy. Let us all lookforward for the sucessful implementation for this projectfor the
brighter and prosperous India and hope India willagain called a Golden SparrOw
Conclusion:
References: 1. Jani, Jinal (2015), "Digital India: A Need of Hours", International journalof advanced
research in computer science and software engineering, Vol.5, Issue 8, ISSN-2277 128X. .
2. Sharma, Sudhir(2015), Digital India: A Vision towards Digitally
EmpoweredKnowledge Economy", Indian journal of applied research, Vol.5, Issuel0
ISSN-2249 555X Websites:
www.wikipedia.org/wiki/Digital India. www.ibnlive.com/news/tech/digital-india-and-the-pdf-patchwork- 1017055.html www.csiindia.org/communications/CSIC_january_2016.pdf www.digitalindiainsight.com/what-is-digital-india-campaign www.vikaspedia.in/e-governance/digital-india/digital-india (20/01/20168.38am) www.firstpost.com/business/pm-kick-off-digital-india-project-today-digital-iocke