Kyle Porter Rainmaker 2015

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#Rainmaker2015  

Kyle Porter Chief Executive Office SalesLoft

The Future Of Sales Development

#Rainmaker2015  

Steve Richard   Trish Bertuzzi   Craig Rosenberg  

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Allen Nance   Dan Waldschmidt  

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Gold  

Silver  

Top sales blogger for salesforce.com  

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Grown SalesLoft to 40 employees  

310 sales articles  

Added over 800 clients & 25,000 users  

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Sales development is nothing new…

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Now it is taking off…

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TOPO

Thanks to:

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“The sales development team is the biggest innovation to happen to the sales process over the last decade.

-David Cummings  

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Sales  

Sales Development  

Sales   Sales Development  

Software   10,000+   Blogs  

Books   Training   Events  

Emerging  

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Are you doing what it takes to become a sales development

legend?  

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Here’s what we’ve learned so far...  

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It All Starts With Data

Data   Email   Phone   Metrics   Goal!  

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Legacy Sales Data

Inaccurate. Non-targeted. Stale.  

=  Data

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The social revolution has introduced an entire new world of community, all of it creating a sea of data unlike anything we’ve

ever seen.

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Social Networks: The Down Side

CRM  

No emails   No export or sync  No phone numbers  

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What do we do with the data?

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Sales communication tools lack…

Spammy. No Process. Bad tracking.  

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The all in one sales development app

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What’s next?

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Outlook Integration

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#Rainmaker2015  

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SalesLoft Q4, 2014

3600 prospects 550+ completed demos

175+ new clients

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Catavolt

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Old Method Waterfall Prospecting

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Results Waterfall Prospecting

Prospects Created:  

Emails Sent:  

Phone Calls:  

Opportunities:  

240,000  

>1 MM  

<500  

100  

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New Method Agile Prospecting

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Results Agile Prospecting

Prospects Created:  

Emails Sent:  

Phone Calls:  

Opportunities:  

24,000  

75,000  

>80,000  

200+  

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SalesLoft Impact

+   =  

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Over 800 Clients

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Welcome James Franklin TechBridge CEO

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+   =  

   

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Sales Development Professional

Thank You!

#Rainmaker2015