KOJ Group a journey to enable growth

• June 26th, 2013 •

AGENDA 1. KOJ Group LLC – Our Story

2. Oracle @ KOJ – Our Journey

3. What and How

4. Looking Forward

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AGENDA 1. KOJ Group LLC – Our Story

2. Oracle @ KOJ – Our Journey

3. What and How

4. Looking Forward

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KOJ Group LLC – Our Story • Retailer Since 1987 • Own Brands, Franchisee, Franchisor • 12 brands, 6 countries, 3500 Staff, US $ 325 Million • 660 plus stores, 3 Distribution Centers

OUR VALUES Good people first

Start and end with good customer service Profitability for all our stakeholders

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KOJ Group LLC – Our Story • Focus in Middle East – GCC Market • Test New Markets: Greece N. Africa • Strong – Market Knowledge / Creating Brands • Invest for Future – Infra, Warehouses, Service

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KOJ Group LLC – Our Story

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• Launched 1992, 165 stores, 6 countries • Unique understanding of GCC customer • Importance of respect / Modern Arabic tastes • Empower women through fashion technology • Brand leader in GCC • Top 40 Arab Brands by Forbes Arabia

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• Young. Trendy. Friendly. • Rapid growth cosmetic brand in GCC • Launched 1999 – today 235 stores • Top 40 Arab Brands by Forbes Arabia

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THE BODY SHOP FRANCHISE • Franchise established 1987 • UK brand owned by L’Oreal • 117 Stores • Largest Franchise in Middle East • 2nd Largest Franchise in EMEA • Largest ATV globally

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EARLY LEARNING CENTRE FRANCHISE • Franchise established 1991 • UK based brand owned by

Mothercare • Educational toy brand for aged 0-6 • 83 stores • Franchise is largest sales contributor

globally

KOJ Group LLC – Our Story

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NEW INTERNATIONAL BRANDS • 52 shops, 5 Years • Bebe (US), Neal’s Yard Remedies (UK), Ulla Popken (Germany) & LIST (Italy)

KOJ Group LLC – Our Story

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NEW BRAND CREATION – 16 STORES IN 2 YEARS • Nayomi Beauty Salon - Started 2009, Complement Nayomi fashion in

association with L’Oreal - 7 beauty salons • Soiree - Started in 2010 - Lingerie, Accessories, Lotions - 7 stores • Mihyar - Launched in 2012 - Niche men’s segment to target Arabic men • Nayomi Abaya - Launched 2013 - For exquisite Arabic women

AGENDA 1. KOJ Group LLC – Our Story

2. Oracle @ KOJ – Our Journey

3. What and How

4. Looking Forward

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Oracle @ KOJ – Our Journey WHY ORACLE • Retail modules integrated to E-business • Long presence in Middle East • Focus in Retail • Help in meeting other retailers • Best Retailing practices

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Oracle @ KOJ – Our Journey

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2006 Dec Project Start2007 Nov E Business - Financials & HR

2008 Mar Merchandise Management

2008 Apr Warehouse Management2008 Dec Review of Oracle @ KOJ2009 Dec Oracle Data Warehouse2010 Aug Oracle Upgrade - OS, Database, Software2011 Mar Retail Planning - MFP2012 Oracle RPOS and SIM, E commerce2013… Oracle Fusion - Performance Appraisal2013… Hardware Upgrade & DR2014… CRM, & Next Level of Planning

Oracle @ KOJ – How THERE WERE CHALLENGES!

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Oracle @ KOJ – What… FASTEST AND GREATEST • 1st ME retailer live in Oracle Retail

• 2008 – RMS, WMS • 1st - Oracle Retail 12.x in SUN Solaris • 1st to implement Oracle Retail MFP • Fastest roll out of Oracle POS

• 650 stores in 6 countries in 90 days • 1st to go live in Fusion HCM release 5 • Fastest go live of Oracle Fusion

• 46 calendar days / 32 Working days

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Oracle @ KOJ – What… NUMBERS IN KOJ • SUPPLY CHAIN - WAREHOUSE

• FULL COUNT : 2 DAYS (ORACLE) VS 7 DAYS

• SEP ‘07 – 152 STAFF / 356 STORES / 8600 SQ. M

• JUNE ‘13 – 182 STAFF / 665 STORES / 15300 SQ. M

• IT STAFF – 31 STAFF IN 2013 VS 51 STAFF IN 2007 • 2007 / 325 STORES – MULTIPLE DBA’S, LEGACY APP’S, LARGE MIS

• JUNE 2013 / 665 STORES – ½ DBA, NO MIS, MORE MODULES

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AGENDA 1. KOJ Group LLC – Our Story

2. Oracle @ KOJ – Our Journey

3. What and How

4. Looking Forward

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Oracle @ KOJ – What… KOJ IT INFRASTRUCTURE BEFORE ORACLE • Multiple vendors, multiple modules, interfaces, no single version of truth

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Oracle @ KOJ – What… KOJ IT INFRASTRUCTURE TODAY IN ORACLE • Single vendor, multiple modules, interfaces, single version of truth

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Oracle @ KOJ – Our Journey • Oracle software on Oracle Hardware • Global case studies in Oracle • www.oracle.com/us/corporate/press/427845 • www.oracle.com/oms/retail/koj-rwinsor-and-trizvon-518914.pdf

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Application Version OS DB VersionOracle Retail MOM Suite 12.0.11 Solaris 10 SPARC Oracle 10gOracle Retail Data Warehouse 12.0.10 Solaris 10 SPARC Oracle 10gOracle Retail WMS 12.0.11 Solaris 10 SPARC Oracle 9i Oracle BIEE 13.0.0 Solaris 10 SPARC Oracle 10gOracle E Business 11.5.10.2 Solaris 10 SPARC Oracle 10gOracle Retail MFP 13.2 Solaris 10 SPARCOracle Retail POS 13.3 Windows 7 Oracle 11gOracle Retail SIM 12.0.11 Solaris 10 SPARC Oracle 11g

Oracle @ KOJ – How

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• Clear Scope / Planned Projects (PMI) • ITIL Process for Support • Plain Vanilla - No customization • Structured Operations

• Internal (L1, L2), Outsourced - L3

• Business owns Applications, IT owns Technology

Oracle @ KOJ – How

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HOW WE DO IT • Minimal Customization

• If Oracle has 100 features, we are happy with 10

• Business Involvement • 1 Project @ a time • Post go live Stabilization

• Longer stabilization, Retrain & Be Patient

• Go / No Go meetings for projects

Oracle @ KOJ – How

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KOJ’s GO / NO GO • Simple process to win Executive support • Start 2nd phase only when 1st phase is a GO (Success) • Measurables are simple. Business focused • All parties on same page – Business, Oracle and Vendor • Takes guts to stand up & physically sign

Oracle @ KOJ – How

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KOJ’s GO / NO GO – 1ST MEET AFTER CRP

Oracle @ KOJ – How

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KOJ’s GO / NO GO – NOT ALWAYS A GO

Oracle @ KOJ – How

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KOJ’s GO / NO GO – & WE TOIL TO GET A GO

Oracle @ KOJ – How

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KOJ’s GO / NO GO – FINAL BEFORE GO LIVE

Oracle @ KOJ – What… KOJ – SHOPS, SALES, CUSTOMERS, IT & S&D

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AGENDA 1. KOJ Group LLC – Our Story

2. Oracle @ KOJ – Our Journey

3. What and How

4. Looking Forward

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Oracle @ KOJ – Looking Forward

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• Work with Exec board to move KOJ to proactive mode • Automation of Retail Property Management team • Mobile POS @ Stores • HR – Talent & Goal. Core HRMS, Self Service HR • CRM • Data Warehouse – Portal / Dashboards • Workforce planning • Planning - Demand Forecasting, Item / Store / Assortment • Invoice Matching • POC on Social/Mobile Commerce • Oracle Upgrade (Reimplementation) – FY ‘14-’15 or ‘15-’16….

Any questions please?

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Kamal Osman Jamjoom Group LLC

Thameem Rizvon, Group IT Director