Post on 03-Aug-2020
FP7-JPROG-2011-RTD Project no. 277606-JHEP
JHEP
Coordination action in support of the implementation of a Joint Programming Initiative (JPI) on
Cultural Heritage and Global Change: a new challenge for Europe
Instrument: Coordination and support actions (Coordinating type)
Deliverable 6.3
“Report on dissemination/communication activities”
Due date of deliverable: Month 18 (March 2013).
Actual submission date: Month 24 (Extension Granted)
Start date of project: 1st October 2011 Duration: 3
Years
Ministry of Cultural Heritage and Activities (Italy)
Project coordinator: Antonia Pasqua RECCHIA
Project co-funded by the European Commission within the Seventh Framework Programme
(2007- 2013)
Dissemination Level
PU Public
PP Restricted to other programme participants (including the Commission
Services)
RE Restricted to a group specified by the consortium (including the
Commission Services)
CO Confidential, only for members of the consortium (including the
Commission Services) CO
- This page has been intentionally left blank for formatting reasons -
REPORT ON THE COMMUNICATION AND DISSEMINATION ACTIVITIES FOR MONTHS 1-22
JOINT PROGRAMMING INITIATIVE FOR CULTURAL HERITAGE AND GLOBAL
CHANGE: A NEW CHALLENGE FOR EUROPE
[Deliverable 6.3]
The Heritage Council of Ireland – An Chomhairle Oidhreachta – September 2013
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Table of Contents
Executive Summary ....................................................................................................................................... 3
1 Introduction ......................................................................................................................................... 4
1.1 Format of the Document .............................................................................................................. 4
2 Overview of the Strategic Communication and Dissemination Plan ................................................... 5
2.1 Stakeholders ................................................................................................................................. 5
2.2 Communications Tools and Materials .......................................................................................... 5
2.3 Communication Methods ............................................................................................................. 6
2.4 Communication Model ................................................................................................................. 6
2.5 Monitoring and Objectives ........................................................................................................... 6
2.6 Additional Information .................................................................................................................. 7
3 Review of Key Performance Indicators as per the Strategic Communication & Dissemination Plan .. 8
3.1 Heritage Portal analytics ............................................................................................................... 8
3.1.1 Audience Overview for Months 1-22 .................................................................................... 8
3.1.2 Registered users in the CMS ............................................................................................... 11
3.1.3 Summary ............................................................................................................................. 11
3.2 JPICH website analytics ............................................................................................................... 12
3.3 Social Media Users ...................................................................................................................... 12
3.3.1 Facebook ............................................................................................................................. 12
3.3.2 Twitter ................................................................................................................................. 14
3.3.3 LinkedIn ............................................................................................................................... 14
3.3.4 Share buttons on the Heritage Portal site .......................................................................... 14
3.3.5 Summary ............................................................................................................................. 14
3.4 Number of press releases issued ................................................................................................ 14
3.5 Number of media mentions ........................................................................................................ 14
3.6 Number of events attended ........................................................................................................ 16
3.6.1 Events by date ..................................................................................................................... 16
3.6.2 Events by Stakeholder Group .............................................................................................. 19
3.7 Number of new contacts with key stakeholders ........................................................................ 22
4 Review of Reporting Form Feedback ................................................................................................. 24
4.1 Methodology ............................................................................................................................... 24
4.2 Summary Results ......................................................................................................................... 24
4.3 Key findings ................................................................................................................................. 34
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4.4 Summary ..................................................................................................................................... 35
5 Review of Deliverable 6.1 Communications Management Plan ........................................................ 37
6 Review of Key Objectives as per the Strategic Communication & Dissemination Plan ..................... 42
6.1 Increased visibility to Policy Makers and Influencers ................................................................. 42
6.2 Increased community use of Heritage Portal and of Social Media pages .................................. 42
6.3 Established connections in other European Countries, International Organisations and NGOs,
Advanced Economies and BRICS countries. ............................................................................................ 42
6.4 Increased interest from Industry, SMEs and Civil Society. ......................................................... 42
6.5 Good participation levels in Joint Calls, from a wide spectrum of applicants. ........................... 43
7 Conclusion .......................................................................................................................................... 44
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Executive Summary
This report provides an overview of Communication and Dissemination activities carried out by the JHEP
project Consortium over the first 22 months of the coordination action (October 2011 – July 2013).
Audience figures for both the Heritage Portal and the JPICH website are very positive, and the social
media campaign linked to the Heritage Portal is gaining good momentum. Heritage Portal members
have increased significantly, from 183 to 1039, over the course of the reporting period and we are
seeing increased interaction by members with content on the site.
A number of key areas have been indentified where we would like to see improvement in Heritage
Portal audience behaviour: increased use of the mobile version of the site, increased referrals from
other websites, and a broader range of search terms.
The online presence of the JPICH, assessed via Google search outcome, is effective. The JPICH website
appears first in a simple keyword search, followed by the Heritage Portal – this indicates that both sites
are well optimised for online search, and that the Heritage Portal’s content and SEO link it effectively to
the JPICH project. The remaining search results are a variety of European and National agencies involved
in Cultural Heritage Research – again, well within the expected parameters for the search terms used.
Consortium members are engaged in a broad range of activities aimed at promoting the JPICH – from
attending events, to issuing press releases and developing key contacts with relevant stakeholder
groups.
Key findings from the online survey of communications and dissemination activities by project partners
during the reporting period indicate that
Day-to-day communications activities are generally good; however there are some simple tasks
where immediate gains could be made for little effort.
Engagement with the Heritage Portal and Social Media are generally good, but again there are
some simple tasks where immediate gains could be made for little effort.
Engagement with each of the four stakeholder groups varies, but activities involving Policy
Makers and Influencers and The Cultural Heritage Research Community featuring particularly
strongly. Engagement with Parallel Projects and Organisations and with Industry, SMEs and Civil
Society could perhaps be improved.
Finally, it is important to note that communication and dissemination activities related to the key public
deliverables (the Strategic Research Agenda and Action Programme) have been limited due to the fact
that these documents are not yet publicly available. As such there are some delays with regard to the
timetable set out in the Communications Management Plan.
The WP6 Leader thanks all project participants for their efforts in communicating and disseminating the
JPICH to date, and in particular for providing the feedback upon which much of the content of this
report is based.
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1 Introduction
The JHEP Coordination Action, which officially commenced activities in October 2011, is an FP7-funded
initiative, convened for the express purpose of implementing a common vision for cultural heritage
research in Europe as defined by the JPI on Cultural Heritage and Global Change: A New Challenge for
Europe (JPICH).
To this end, key public outputs have included, or will include, a Strategic Research Agenda (SRA),
Foresight Study and Action Programme for Cultural Heritage, as well as a web-based community-focused
interactive Portal for Cultural Heritage professionals (the Heritage Portal).
In order for the Coordination Action to be successful in implementing the vision of the JPICH, it was
imperative that all public dissemination activities be backed by an efficient and co-ordinated
Communications Strategy, with the full support of all members of the project Consortium.
To this end, a Strategic Communication and Dissemination Plan was produced by the WP6 leader, and
adopted by the project Consortium, in November 2012.
An integral part of the Strategic Communication and Dissemination Plan was the monitoring and
periodic review of Communications activities.
This report constitutes Deliverable 6.3 of the JHEP Description of Work and contains a broad review of
the Communications and Dissemination activities of the project Consortium during the first 22 months*
of the project (01 October 2011 – 31 July 2013) in light of the indicators and objectives set out in the
Strategic Communication and Dissemination Plan.
1.1 Format of the Document
This document contains, in addition to this Introduction, a brief overview of the Strategic
Communication & Dissemination Plan (Section 2), a point-by-point review of the Key Performance
Indicators indentified in the Strategic Communication & Dissemination Plan (Section 3), a review of the
feedback received via survey reporting forms circulated to all partners (Section 4), a review of the
Communications Management Plan contained in the Strategic Communication & Dissemination Plan
(Section 5), a review of the Key Objectives outlined in the Strategic Communication & Dissemination
Plan (Section 6) and a brief Conclusion (Section 7).
The full survey results received via the online reporting forms are included in Annex for further
information. Also included in Annex are samples of some printed promotional material produced.
* The original Deliverable date as listed in the Description of Work was Month 18. The WP6 leader requested an
extension of this date to Month 24 due to lack of reporting data received. Given this extension, it was decided to extend the reporting parameters somewhat, from Months 1-18 to Months 1-22 in order to give a more comprehensive picture of the activities carried out to date.
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2 Overview of the Strategic Communication and Dissemination Plan
Deliverable 6.1, the Strategic Communication and Dissemination Plan was submitted to the Executive
Board of the JPICH in November 2012. It was approved by the Executive Board and was submitted to the
Co-ordinator in December 2012. It was circulated to all Steering Committee and Governing Board
members in January 2013.
The final PDF document is available to read or download on the protected area of the JPICH website at
the following link: http://www.jpi-culturalheritage.eu/wp-content/uploads/JHEP-Deliverable-6-1-PP.pdf
The text that follows gives a brief outline of the content of the Strategic Communication and
Dissemination Plan, for summary purposes. Readers are referred to the original document for full details
and analysis.
2.1 Stakeholders
Four key stakeholder groups are identified, based on the Stakeholder Identification Exercise carried out
by the WP6 leader, to which all project partners were invited to contribute. The four groups identified
are:
Policy Makers & Influencers
The Cultural Heritage Research Community
Parallel Projects and Organisations
Industry, SMEs and Civil Society
Each of these groups has specific characteristics and is associated with specific key messages, which are
outlined in detail in the Communications Plan.
2.2 Communications Tools and Materials
The key communication tools and materials at the disposal of the JHEP consortium, and of the JPI
partners, are identified and described in some detail. These are:
Websites: The two major websites operated by the JHEP consortium.
www.jpi-culturalheritage.eu
www.heritageportal.eu
Brands and Logos: Three specific brand identities associated with the JPICH are identified and
described.
Main Brand: JPICH Logo
Sub-brand: Heritage Portal Logo
Associated Brands: EU Flag and FP7 Logo
Brand Palette: The brand palette associated with the JPICH brand is identified and instructions
are provided for its use.
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Other Promotional Materials: Finally, assorted other promotional materials, are briefly
described. These include:
The Project Brochure
Printed Promotional Material
Mailing Lists
2.3 Communication Methods
Communications methods specific to each stakeholder group are outlined and categorised into short
and medium term strategies. Key points for communication to each group are listed and specific
instruments for their engagement are presented. The key communications instruments relevant to each
stakeholder group are outlined below:
Policy Makers & Influencers – SRA and Action Programme
The Cultural Heritage Research Community – The Heritage Portal
Parallel Projects and Organisations – Events and Workshops
Industry, SMEs and Civil Society – Trade Fairs and Community Events
In addition, guidance on communicating with the media, the importance of communicating European
Added Value and the use of language is provided.
2.4 Communication Model
The Communications Model proposed is collaborative in nature, based on a network of national
communications contact points. This model was proposed and approved at the October 2012 Steering
Committee Meeting prior to inclusion in the Plan.
2.5 Monitoring and Objectives
This section of the Strategic Communication and Dissemination Plan is of key importance for the
purposes of the current report, outlining key indicators and objectives for Communications Monitoring.
Key indicators, as outlined in the Strategic Communication and Dissemination Plan are:
Heritage Portal analytics
JPICH website analytics
Number of Users on Social Media Pages
Number of press releases issued
Number of media mentions
Number of events attended
Number of new contacts with key stakeholders
Each of these indicators is reviewed individually in Section 3 of this report, with detailed breakdown of
activity under each heading for the reporting period, based in part on online reporting tools, and in part
on the information provided via Communications Reporting Templates for the period, forwarded to all
project partners.
In addition, the following objectives for the Communication & Dissemination strategy are identified:
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Increased visibility to Policy Makers and Influencers
Increased community use of Heritage Portal and of Social Media pages
Established connections in other European Countries, International Organisations and NGOs,
Advanced Economies and BRICS countries.
Increased interest from Industry, SMEs and Civil Society.
Good participation levels in Joint Calls, from a wide spectrum of applicants.
Each of these objectives is assessed individually in Section 7 of this report, acting as a conclusion to
information provided in the preceding sections.
A Communications Management Plan is also provided, which will be dealt with in more detail in Section
6 of the current report.
2.6 Additional Information
A short list of Recommended Reading is provided, as well as a sample press release template and a
sample Communications Reporting Template.
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3 Review of Key Performance Indicators as per the Strategic Communication & Dissemination Plan
The key indicators identified in the Strategic Communication & Dissemination Plan are the following:
Heritage Portal analytics
JPICH website analytics
Number of Users on Social Media Pages
Number of press releases issued
Number of media mentions
Number of events attended
Number of new contacts with key stakeholders
Each of these items is dealt with individually in Sections 3.1 - 3.7 below.
3.1 Heritage Portal analytics
The information below is extracted from the Google Analytics data for the Heritage Portal site.
“Google Analytics is a service offered by Google that generates detailed statistics about a website's
traffic and traffic sources and measures conversions and sales. The product is aimed at marketers as
opposed to webmasters and technologists from which the industry of web analytics originally grew. It is
the most widely used website statistics service”. [Source: Wikipedia]
We have also added to this section one key data item (Section 3.1.2) which is not sourced via Google
Analytics but rather via the Heritage Portal’s own Content Management System (CMS): this being the
total number of registered users of the Heritage Portal site.
3.1.1 Audience Overview for Months 1-22
In the period from 01 October 2011 to 31 July 2013 the Heritage Portal website logged:
54,290 unique visitors (repeat visits are not included in this figure)
211,285 page views
The Top 10 user countries over that period, ranked by numbers of visits from an IP address registered in
that country were:
1. United Kingdom
2. Italy
3. United States
4. Ireland
5. Spain
6. Germany
7. France
8. Greece
9. Poland
10. Belgium
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Of the 54,290 unique visitors recorded during the period 01 October 2011 to 31 July 2013:
51,462 accessed the site via a Desktop computer (95%)
1,786 accessed the site using an internet-enabled Mobile phone (3%)
1,042 accessed the site using a Tablet device (2%)
During the period 01 October 2011 to 31 July 2013, traffic to the site was driven:
52.9% via keyword search, using Google or other search engines
23% by referral from another site
22.2% by users directly inputting the heritageportal.eu address
1.9% via targeted campaigns
The top search terms, ranked by number of visits generated by visitors using those terms in a search
engine query were (Top 10 in large print):
heritage portal
eu heritage portal
heritageportal
cultural heritage vacancy
heritage portal eu
cultural heritage portal
heritageportal.eu
eu heritage
diagnostica beni culturali roma
jpich
A fuller list of search terms used to lead visitors to the heritage portal (excluding the top 10) is given
overleaf. This gives a much broader picture of the types of subjects that interest Heritage Portal visitors.
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technart 2013
cultural heritage
institute of archaeology
patrimonio construido
british archaeological reports
www.heritageportal.eu
net heritage
jpi cultural heritage
gunnister man
studies in conservation
2012 archaeological conservator
excavations
cnrportal
horizon 2020 cultural heritage
ghent altarpiece restoration
care for historic graveyards ireland
cultural heritage website
ehhf
integration of monitoring
techniques for the assessment of
geohazards and structural
instability in cultural heritage sites
marie curie archaeology
portal heritage
architecture ecole d'ete france
graduate short courses in cultural
heritage
www.heritageportal.com
congress cultural heritage spain
the archeological heritage agency
of iceland (fornleifavernd ríkisins)
heritage preservation spain
jobs vacancy paper conservator
2012
portus project
cultural heritage of germany
cultural heritage vacancies
plaster conservation
protection and restoration of the
environment xi
digital heritage
niker
oxus chariot
projekt herein
konserwacja zapobiegawcza
intangible cultural heritage
l'aquila earthquake reconstruction
science for conservation and
restoration of cultural heritage
architectural restoration in the
world
chemistry for conservators
roman toilets
cultural heritage of greece
dg research and innovation
institute of conservation and
management of cultural heritage
jpi ch
phd in conservation of cultural
heritage
analysis of artworks
heritage without borders
jpi heritage
restoration courses malta
technart
conservation and restoration
courses
craig kennedy historic scotland
cultural heritage jpi
eu heritage funding
europeana fashion
infrared imaging at portus
anoxic framing
archaeolandscapes
dismarc
europe meets the world
european heritage alliance
european heritage funding
european heritage portal
ground penetrating radar
isotopes in wisdom teeth
phd vacancy heritage
studies in conservation journal
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The Top 10 referral sites, ranked by number of visits directly generated by a link on that site were:
1. facebook.com
2. archaeologica.org
3. ec.europa.eu
4. netheritage.eu
5. jpi-culturalheritage.eu
6. heritagecouncil.ie
7. archaeojobs.com
8. iccrom.org
9. m.facebook.com (facebook mobile)
10. journals.cambridge.org
The Top 10 most popular pages within the Heritage Portal Site, ranked by number of pageviews were:
1. HERITAGE PORTAL
2. Home - Heritage Portal
3. Latest Vacancies
4. An early Celtic "Stonehenge" discovered in the Black Forest
5. Vacancies
6. Membership
7. Conferences and Events
8. Browse Topics
9. Vacancies*
10. Training Schemes *Vacancies appears twice on the list as it is possible to access the page via two different paths: either directly, by clicking on
Resources-Vacancies (5.) or by accessing the site index (9.). Either way, it is clear that vacancies listings are a key motivation for
visitors accessing the Heritage Portal.
3.1.2 Registered users in the CMS
Google analytics data, such as that listed above, gives an excellent overview of the number and types of
visitors to the site, where they are coming from and how they are interacting with the site content, but
it does not provide information about those that have signed up as Heritage Portal members. This
information is accessed via the Heritage Portal’s Content Management System (CMS).
The Heritage Portal CMS listed 1039 registered users at the end of Month 22. Not all of these are active
users, however this nonetheless represents a significant increase over the 183 users listed in the
handover literature as registered on the NET-Heritage site.
3.1.3 Summary
Heritage Portal analytics results for the first 22 months are encouraging. The numbers of unique visitors
and page views are extremely healthy. The following areas have been identified, however, as areas
where the next phase of the communications campaign should focus:
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We would like to see an increase in mobile users of the site. At present 95% of users access the
site via desktop computers, we would like to see greater uptake of the mobile version of the
site. This would indicate that users are moving beyond accessing the site in a purely ‘work’
context and are also engaging with it as a more informal discussion medium.
Similarly, an increase in referrals from other sites would indicate a growing awareness of the
Heritage Portal among the online cultural heritage community.
The top ten search terms are relevant, which is positive, but are very specific, indicating that
users inputting these search terms already know of the site’s existence. A more organic spread
of search terms may be desirable in the future.
3.2 JPICH website analytics
The JPICH website www.jpi-culturalheritage.eu launched on 23 December 2011. At the last reporting
period, it had recorded:
8,500 site visitors
The Top 7 countries accessing the site were:
Italy
Belgium
United States
United Kingdom
Spain
France
Netherlands
In addition, there were 500 downloads of the JPICH Vision Document at 150 Downloads of the JPICH
Terms of Reference Document.
These are all healthy figures for a site, the primary function of which is to provide public information
about the activities of the project. In particular the figure of 500 downloads for the Vision Document is
impressive, demonstrating a considerable public interest in the background to the JPICH and the
principles under which it operates.
There is an interesting correlation between the top visitor countries to the JPICH website and the top
visitor countries to the Heritage Portal, indicating a strong interest in both aspect of the project by
United States visitors. This is somewhat surprising given the European remit of the project, but is
certainly encouraging in terms of the ongoing work being done on expanding the co-operation at global
level.
3.3 Social Media Users
3.3.1 Facebook
The Facebook campaign was launched on 19 December 2012. At that time there were 0 ‘likes’ of the
page. As at end Month 22 (31 July 2013) there were:
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336 ‘likes’ on the Facebook page.
The Top 7 countries that ‘fans’ of the Facebook page come from are:
Ireland
Italy
United Kingdom
United States of America
Spain
New Zealand
Germany
The Gender and Age profile of the Heritage Portal’s Facebook ‘fans’ is as follows:
67.6% female.
29.5% male (remaining 2.9% have not specified a gender when creating their Facebook profiles).
A large majority of users are in the 25-34 age bracket.
The next most common age brackets are 35-44 and 45-54.
Facebook starts issuing ‘weekly page insights’ once the number of likes on an individual page surpasses
30. The first such report for the Heritage Portal Facebook page was issued in February 2013 and listed a
‘weekly total reach’ of 100 people. The ‘total reach’ figure estimates the total number of people who
have not themselves liked the page but have had the opportunity to see it in their ‘friends’ newsfeeds,
or via ‘shares’ and comments.
In July 2013 (end Month 22) the weekly total reach figure was 1,263.
The weekly total reach figure varies significantly depending on the content posted, time of year, time of
day, etc. and currently falls anywhere between 300-1500 people, depending on the week. The aim is
always to keep this figure towards the upper end of the scale, but there is a certain amount of trial and
error involved in establishing which posts are likely to be most popular with fans, and – crucially – drive
most traffic to the main Heritage Portal site.
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3.3.2 Twitter
The Twitter campaign was also launched on 19 December 2012, with a baseline of 0 followers. At end
Month 22, there were:
48 Twitter followers
3.3.3 LinkedIn
While a LinkedIn group has been created the LinkedIn campaign is currently on hold, while we review
the success of the other social media campaigns. As such there is no significant reporting data for the
period.
3.3.4 Share buttons on the Heritage Portal site
We are seeing much greater direct engagement with the Heritage Portal social media ‘share’ buttons
since these have been added. The most popular of these are Facebook and Twitter, with some LinkedIn
shares and occasional email sharing. The Pinterest share button is rarely used at present, which is
consistent with the non image-heavy nature of the site content. A sample screengrab image is copied
below, showing user interaction with a typical article on the site, this one a press release by the
European Heritage Heads Forum.
3.3.5 Summary
The Social Media figures continue to grow and improve and the efficacy of the Facebook campaign in
particular is underlined by the fact that Facebook is the No.1 referring site to the Heritage Portal. The
Twitter campaign is beginning to build momentum organically and the LinkedIn group remains on hold
for the present moment.
3.4 Number of press releases issued
Based on reporting data, several countries issued press releases at the launch of the JPICH and at the
launch of the Pilot Call, while two, SK and NL, issue regular updates.
It is notable in this regard however, that the major occasions for press-releases to be issued will be
when the major public deliverables, the SRA and Action Programme, are published. As such, the
opportunity has not yet arisen for a press-targeted information campaign.
3.5 Number of media mentions
We were not able to find any reports of project mentions in traditional offline media. Again, see 3.4
above, these would be likely to coincide with press-releases issued, which depend on the availability of
the major public deliverables.
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The online presence is more encouraging however. With the image below representing a typical set of
search results for the terms JPI Cultural Heritage.
The search outcome above is as expected for this type of search. The JPICH website appears first,
followed by the Heritage Portal – this indicates that both sites are well optimised for online search, and
that the Heritage Portal’s content and SEO link it effectively to the JPICH project. The remaining search
results are a variety of European and National agencies involved in Cultural Heritage Research – again,
well within the expected parameters for these search terms.
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3.6 Number of events attended
The information in the table below is gleaned from the reporting forms issued in January and February
2013 and from the online survey issued in August 2013 (for further details, see Section 4 below), as well
as from periodic reporting documents produced by the project partners.
Both tables list events attended by partners, either with the express purpose of promoting the JPICH, or
at which they took the opportunity to promote the JPICH, being already attendant at the event for other
purposes.
The first table (3.6.1) simply lists all events by date, showing a total of 66 events attended within the
reporting period (9 in 2011, 31 in 2012 and 26 in 2013 to Month 22), with some 7 additional events
subsequent to Month 22 also listed.
The second table (3.6.2) categorises each event by the Stakeholder group or groups to which it was most
relevant. This finds that, of the 66 events attended by project partners with the reporting period, 16
were relevant to Policy Makers & Influencers, 35 were relevant to the Cultural Heritage Research
Community, 27 were relevant to Parallel Projects & Organisations, and 25 were relevant to Industry,
SMEs and Civil Society.
The full tables are given below.
3.6.1 Events by date
2011 1. “Increasing European Competitiveness through Cultural Heritage Research", Brussels, 24 March
2011 24/03/2011
2. "Net Heritage Final Event”, Rome, 23 September 2011 23/09/2011
3. “Joint Programming – Coordinating Research in Europe New Opportunities for the Austrian Research Community”, Vienna, 28 September 2011 28/09/2011
4. Course SAHC (Structural Analysis of Historic Constructions) - Erasmus Mundus project in CTU Prague, University Padova, UPC Barcelona a Minho University, October 2011 (Prague) 01/10/2011
5. Tavolo di discussione sulle “Joint Programming Initiatives”, Rome, 24 October 2011 24/10/2011 6. JHEP Kick-off Meeting, Rome, 28 October 2011 28/10/2011
7. Annual Event on Joint Programming 2011 – "Public to Public Partnerships", Brussels, 09-10 November 2011 09/11/2011
8. “International Learning Network (ILN) Workshop”, Brussels, 10-11 November 2011 10/11/2011
9. Workshop on Cultural Heritage and Global Change, London, 12 December 2011 12/12/2011
2012 10. Course SAHC (Structural Analysis of Historic Constructions) - Erasmus Mundus project in CTU
Prague, University Padova, UPC Barcelona a Minho University, January 2012 (Prague) 01/01/2012 11. “Architectural Heritage and Energy Efficiency, Searching for Solutions”, Brussels, 11 January
2012 11/01/2012
12. PERPETUATE Project Workshop, Bristol/Bath, 12-13 January 2012 12/01/2012
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13. Course SAHC (Structural Analysis of Historic Constructions) - Erasmus Mundus project in CTU Prague, University Padova, UPC Barcelona a Minho University, March 2012 (Guimaraes) 01/03/2012
14. Summer University and Visegrad Grant workshops in Köszeg, Hungary, April, July and October 2012, July 2013 01/03/2012
15. Euro-Mediterranean Conference on Research and Innovation, Barcelona, 2-3 April 2012 02/03/2012 16. Workshop on Research Infrastructures for Cultural Heritage and Global Change, Brussels, 14
March 2012 14/03/2012
17. “Planet Under Pressure” Conference, London, 26-29 March 2012. 26/03/2012 18. JPIs & JPIs TO CO-WORK´s Project Steering Committee Meeting, Vienna, 28 March 2012 28/03/2012
19. "Your place or mine", International ICOMOS Conference, Dublin, 18 April, 2012 18/04/2012 20. V Congreso Grupo Espanol del International Institute of Conservation (GE-IIC), Madrid, 18-20
April 2012 18/04/2012 21. Council of Europe: Plenary session of the Steering Committee for Culture, Heritage and
Landscape, Strasbourg, 15 May 2012 15/05/2012
22. "JPI- Council of Europe ”, Strasbourg, 15 May 2012 15/05/2012
23. Editorial Meeting Research*Focus Magazine, Brussels, 22 May 2012 22/05/2012 24. GPC Plenary Meeting, Brussels 24/05/2012
25. EU-CHIC final Conference, Split (Croatia), 29 May - 1 June 2012 29/05/2012
26. Summer University and Visegrad Grant workshops in Köszeg, Hungary, April, July and October 2012, July 2013 01/07/2012
27. “FP7 Info day”, Ljubljana, 02 July 2012 02/07/2012
28. Euroscience Open Forum (ESOF) 2012, Dublin, 11-15 July 2012 11/07/2012 29. “Workshop on Cultural Heritage- Universitat Autònoma de Barcelona”, Barcelona, 19 September
2012 19/09/2012 30. Universitat Autònoma de Barcelona (UAB)workshop on Research and Innovation in the field of
Cultural Heritage, Barcelona, 19 September 2012 19/09/2012 31. JPIs TO COWORK Framework Conditions Workshop (Forward Looking Activities and Ex-Ante
Assessment), Vienna, 20-21 September 2012 20/09/2012
32. Summer University and Visegrad Grant workshops in Köszeg, Hungary, April, July and October 2012, July 2013 01/10/2012
33. CULTURAL HERITAGE AND TOURISM FOR THE EUROPEAN FUTURE , Bruxelles, 4 October 2012 04/10/2012
34. Cultural Heritage and Tourism, Bruxelles, 4 October 2012 04/10/2012
35. P2P Conference organised by Research Promotion Foundation, Cyprus, 8 October 2012 08/10/2012 36. National Networking Seminar for Rural Development, Banska Bystrica, Slovakia, 26-27 October
2012 26/10/2012 37. EuroMed International Conference on Cultural Heritage, Cyprus, 29 October - 03 November
2012 29/10/2012
38. I Jornada de Investigacion e Innovacion en Patrimonio Cultural, Barcelona, 9 September 2012 09/11/2012 39. European Commission funding opportunities workshop, Mira (VE), 30 November 2012 30/11/2012
40. JPIs TO COWORK Framework Conditions Workshop (GOVERNANCE and EVALUATION principles), Warsaw, 18-19 December 2012 18/12/2012
2013 41. JPICH Information Day, Slovak Ministry of Culture, Bratislava, 15 January 2013 15/01/2013
42. Meeting on Heritage+, Brussels, 16 January 2013 16/01/2013
18
43. Seminar at Norwegian Research Council, Oslo, 24 January 2013 24/01/2013
44. JPIs TO COWORK I Meeting of Joint Programming Initiatives (Collaboration in Evaluation Tasks), Brussels, 13 February 2013 13/02/2013
45. JPC2013 International Conference on Joint Programming, Dublin, 28 February - 01 March 2013 28/02/2013
46. Workshop: The Role of JPIs in meeting the needs of citizens and society in Europe, Dublin, 28 February 2013 28/02/2013
47. Course SAHC (Structural Analysis of Historic Constructions) - Erasmus Mundus project in CTU Prague, University Padova, UPC Barcelona a Minho University, March 2013 (Padova). 01/03/2013
48. Connected Communities research projects showcase, London, 12 March 2013 12/03/2013
49. JPIs TO COWORK Framework Conditions Workshop (Peer Review, Funding and Call Management Issues), Vienna, 14-15 March 2013 14/03/2013
50. Science conference - Revitalizácia prvkov tradičnej ľudovej výroby a identita, Banska Bystrica, Slovakia, 18-19 March 2013 18/03/2013
51. Beyond the PDF: The Future of Research Communications and e-Scholarship Group Conference, Amsterdam, 19-20 March 2013 19/03/2013
52. Workshop for engagement of NGOs and IGOs, Amersfoort, 10-11 April 2013 10/04/2013 53. Advisory Board Meeting, Amersfoort, 11 April 2013 11/04/2013 54. JPIs conference, Tallinn, 18 April 2013 18/04/2013
55. SB13: Sustainable Building Conference, Munich, 24-26 April 2013 24/04/2013 56. Mid-term Assessment Meeting, Brussels, 16 May 2013 16/05/2013 57. Visegrad 4 Integration & Cohesion: seminar on research infrastructure, JPI and ERA-NET ,
Warsaw, 20 May 2013 20/05/2013
58. Science Conference - Głód. Skojarzenia, metafory, refleksje, Opole, Poland, 24-26 May 2013 24/05/2013
59. Care for the Future Town Meetings, Birmingham, 30 May 2013 30/05/2013
60. JPIs TO COWORK II Meeting of Joint Programming Initiatives (Collaboration in Evaluation Tasks), Brussels, 11 June 2013 11/06/2013
61. EUROPANOSTRA 50th Anniversary Congress, Athens, 13-17 June 2013 13/06/2013
62. Information Day about the JPI Cultural Heritage and Global Change, Charles University, Prague, 14 June 2013 14/06/2013
63. Care for the Future Town Meetings, London, 14 June 2013 14/06/2013
64. Summer University and Visegrad Grant workshops in Köszeg, Hungary, April, July and October 2012, July 2013 01/07/2013
65. Workshop for engagement of BRICS, Advanced Economies and Neighbourhood Mediterranean Countries, London, 09 July 2013 09/07/2013
66. Signatories Consensus Meeting, Rome, 18-19 July 2013 18/07/2013
Month 22+ 67. Meeting of Young Folklorists and Etnographers, Kokava nad Rimavicou, Slovakia, 01-02 August
2013 01/08/2013
68. Summer Academy 2013 - Danube Limes, Krems, Austria, 26-30 August 2013 26/08/2013
69. ECTP FACH meeting, Brussels, 3 September 2013 03/09/2013
70. JPIs TO COWORK Framework Conditions Workshop (Research results dissemination, Intellectual Property and Innovation), Stockholm, 2-3 October 2013 02/10/2013
71. ICCROM Forum on Conservation Science, Rome, 16-18 October 2013 16/10/2013
72. Science and Heritage Research, Conference, London, 29-30 October 2013 29/10/2013
19
73. Cultural Heritage and the EU-2020 strategy - towards an integrated approach, Vilnius, 13-14 November 2013 13/11/2013
Ongoing Activities
All JPI Co-Work meetings NETWATCH and ERA learn meeting organized by the European Commission for joint call activities Joint meetings with other JPI in particular JPI Seas & Oceans, JPI Urban Europe, JPI FACCE National Consultation Panel meetings in all participating countries Meetings with national JPI-representatives in several participating countries
3.6.2 Events by Stakeholder Group
Event: Relevant to: Policy
Makers & Influencers
CH Research Community
Parallel Projects & Organisations
Industry, SMEs & Civil Society
Months 1-22 “Increasing European Competitiveness through Cultural Heritage Research", Brussels, 24 March 2011
"Net Heritage Final Event”, Rome, 23 September 2011 “Joint Programming – Coordinating Research in Europe New Opportunities for the Austrian Research Community”, Vienna, 28 September 2011
Course SAHC (Structural Analysis of Historic Constructions) - Erasmus Mundus project in CTU Prague, University Padova, UPC Barcelona a Minho University, October 2011 (Prague)
Tavolo di discussione sulle “Joint Programming Initiatives”, Rome, 24 October 2011
JHEP Kick-off Meeting, Rome, 28 October 2011 Annual Event on Joint Programming 2011 – "Public to Public Partnerships", Brussels, 09-10 November 2011
“International Learning Network (ILN) Workshop”, Brussels, 10-11 November 2011
Workshop on Cultural Heritage and Global Change, London, 12 December 2011
Course SAHC (Structural Analysis of Historic Constructions) - Erasmus Mundus project in CTU Prague, University Padova, UPC Barcelona a Minho University, January 2012 (Prague)
“Architectural Heritage and Energy Efficiency, Searching for Solutions”, Brussels, 11 January 2012
PERPETUATE Project Workshop, Bristol/Bath, 12-13 January 2012 Course SAHC (Structural Analysis of Historic Constructions) - Erasmus Mundus project in CTU Prague, University Padova, UPC Barcelona a Minho University, March 2012 (Guimaraes)
Summer University and Visegrad Grant workshops in Köszeg, Hungary, April, July and October 2012, July 2013
20
Euro-Mediterranean Conference on Research and Innovation, Barcelona, 2-3 April 2012
Workshop on Research Infrastructures for Cultural Heritage and Global Change, Brussels, 14 March 2012
“Planet Under Pressure” Conference, London, 26-29 March 2012. JPIs & JPIs TO CO-WORK´s Project Steering Committee Meeting, Vienna, 28 March 2012
"Your place or mine", International ICOMOS Conference, Dublin, 18 April, 2012
V Congreso Grupo Espanol del International Institute of Conservation (GE-IIC), Madrid, 18-20 April 2012
Council of Europe: Plenary session of the Steering Committee for Culture, Heritage and Landscape, Strasbourg, 15 May 2012
"JPI- Council of Europe ”, Strasbourg, 15 May 2012 Editorial Meeting Research*Focus Magazine, Brussels, 22 May 2012 GPC Plenary Meeting, Brussels EU-CHIC final Conference, Split (Croatia), 29 May - 1 June 2012
Summer University and Visegrad Grant workshops in Köszeg, Hungary, April, July and October 2012, July 2013
“FP7 Info day”, Ljubljana, 02 July 2012 Euroscience Open Forum (ESOF) 2012, Dublin, 11-15 July 2012
Universitat Autònoma de Barcelona (UAB)workshop on Research and Innovation in the field of Cultural Heritage, Barcelona, 19 September 2012
JPIs TO COWORK Framework Conditions Workshop (Forward Looking Activities and Ex-Ante Assessment), Vienna, 20-21 September 2012
Summer University and Visegrad Grant workshops in Köszeg, Hungary, April, July and October 2012, July 2013
CULTURAL HERITAGE AND TOURISM FOR THE EUROPEAN FUTURE , Bruxelles, 4 October 2012
P2P Conference organised by Research Promotion Foundation, Cyprus, 8 October 2012
National Networking Seminar for Rural Development, Banska Bystrica, Slovakia, 26-27 October 2012
EuroMed International Conference on Cultural Heritage, Cyprus, 29 October - 03 November 2012
European Commission funding opportunities workshop, Mira (VE), 30 November 2012
JPIs TO COWORK Framework Conditions Workshop (GOVERNANCE and EVALUATION principles), Warsaw, 18-19 December 2012
JPICH Information Day, Slovak Ministry of Culture, Bratislava, 15 January 2013
Meeting on Heritage+, Brussels, 16 January 2013 Seminar at Norwegian Research Council, Oslo, 24 January 2013 JPIs TO COWORK I Meeting of Joint Programming Initiatives (Collaboration in Evaluation Tasks), Brussels, 13 February 2013
JPC2013 International Conference on Joint Programming, Dublin, 28 February - 01 March 2013
21
Workshop: The Role of JPIs in meeting the needs of citizens and society in Europe, Dublin, 28 February 2013
Course SAHC (Structural Analysis of Historic Constructions) - Erasmus Mundus project in CTU Prague, University Padova, UPC Barcelona a Minho University, March 2013 (Padova).
Connected Communities research projects showcase, London, 12 March 2013
JPIs TO COWORK Framework Conditions Workshop (Peer Review, Funding and Call Management Issues), Vienna, 14-15 March 2013
Science conference - Revitalizácia prvkov tradičnej ľudovej výroby a identita, Banska Bystrica, Slovakia, 18-19 March 2013
Beyond the PDF: The Future of Research Communications and e-Scholarship Group Conference, Amsterdam, 19-20 March 2013
Workshop for engagement of NGOs and IGOs, Amersfoort, 10-11 April 2013
Advisory Board Meeting, Amersfoort, 11 April 2013 JPIs conference, Tallinn, 18 April 2013 SB13: Sustainable Building Conference, Munich, 24-26 April 2013
Mid-term Assessment Meeting, Brussels, 16 May 2013 Visegrad 4 Integration & Cohesion: seminar on research infrastructure, JPI and ERA-NET , Warsaw, 20 May 2013
Science Conference - Głód. Skojarzenia, metafory, refleksje, Opole, Poland, 24-26 May 2013
Care for the Future Town Meetings, Birmingham, 30 May 2013
JPIs TO COWORK II Meeting of Joint Programming Initiatives (Collaboration in Evaluation Tasks), Brussels, 11 June 2013
EUROPANOSTRA 50th Anniversary Congress, Athens, 13-17 June 2013
Information Day about the JPI Cultural Heritage and Global Change, Charles University, Prague, 14 June 2013
Care for the Future Town Meetings, London, 14 June 2013
Summer University and Visegrad Grant workshops in Köszeg, Hungary, April, July and October 2012, July 2013
Workshop for engagement of BRICS, Advanced Economies and Neighbourhood Mediterranean Countries, London, 09 July 2013
Signatories Consensus Meeting, Rome, 18-19 July 2013
16 35 27 25
Month 22+
Meeting of Young Folklorists and Etnographers, Kokava nad Rimavicou, Slovakia, 01-02 August 2013
Summer Academy 2013 - Danube Limes, Krems, Austria, 26-30 August 2013
ECTP FACH meeting, Brussels, 3 September 2013 JPIs TO COWORK Framework Conditions Workshop (Research results dissemination, Intellectual Property and Innovation), Stockholm, 2-3 October 2013
ICCROM Forum on Conservation Science, Rome, 16-18 October 2013 Science and Heritage Research, Conference, London, 29-30 October 2013
22
Cultural Heritage and the EU-2020 strategy - towards an integrated approach, Vilnius, 13-14 November 2013
Ongoing Activities
All JPI Co-Work meetings NETWATCH and ERA learn meeting organized by the European Commission for joint call activities
Joint meetings with other JPI in particular JPI Seas & Oceans, JPI Urban Europe, JPI FACCE
National Consultation Panel meetings in all participating countries Meetings with national JPI-representatives in several participating countries
18 41 34 26
3.7 Number of new contacts with key stakeholders
The information in the table below if gleaned from the reporting forms issued in January and February
2013 and from the online survey issued in August 2013 (for further details, see Section 5 below). Eight
countries provided details of contacts made with key stakeholders or stakeholder groups for purposes of
promoting the JPICH.
Country Description of Contact Made Stakeholder Group
NL Contacts at Ministry of Education and Science Policy
Makers/Influencers
CIB world CH Research
Community
Dutch NCP
Dutch 'Extended NCP'
All NL JPI Representatives
Various Researchers
Parallel Projects/Organisations
Dutch Restoration Fair Mar-13
Industry/SMEs/Civil Society
BE Belgian NCP Policy Makers/Influencers
Open Information Sessions
Belgian Science Policy Unit
CH Research Community
Open Information Sessions
KUK Leuven
Belspo Parallel
Projects/Organisations
BRAIN-be Project
ES Institute of Cultural Heritage of Spain Policy Makers/Influencers
Cultural Representatives from Autonomous Communities
23
Technoheritage network CH Research
Community
Social Media Outreach
IE Contacts at Dept. Of Arts, Heritage and the Gaeltacht Policy Makers/Influencers
Contacts at Dept. Of Jobs Enterprise and Innovation
Science Foundation Ireland
Environmental Protection Agency
Irish NCP
CH Research Community
Irish Research Council
Trinity Irish Art Research Centre
Long Room Hub
Various FP7-funded projects via Heritage Portal activities Parallel
Projects/Organisations
ICOMOS Ireland
Representatives of Various SMEs in the CH sector
Industry/SMEs/Civil Society
Enterprise Ireland
SK Round table discussion with key Slovak policy makers Policy Makers/Influencers
Ministry of Culture of Slovak Republic
Slovak NCP
CH Research Community
Action group of region Malohont/Central Slovakia Industry/SMEs/Civil
Society
CH Projects in Klenovec
UK Department for Business Innovation and Skills Policy
Makers/Influencers
Existing network of Researchers and Universities
CH Research Community
English Heritage
National Museums Wales
National Gallery
National Archives
Task 4.2 Contacts
Parallel Projects/Organisations
SE Vetenskapsradet Policy Makers/Influencers
Department of Education
Various Universities
CH Research Community
NO Director General & Dep. Director General, Dept. Of Cultural Heritage Management
Policy Makers/Influencers
Ministry of the Environment
Open Seminar at Norwegian Research Council
CH Research Community
24
4 Review of Reporting Form Feedback
4.1 Methodology
Following a review of the monthly communications reporting schedule, due to lack of participation, an
online survey covering the full 22 month reporting period was designed using surveymonkey online
websurvey software. The 45-question survey was issued to all project partners on 01 August 2013 with a
return date of 13 September 2013. This deadline was subsequently extended to 20 September 2013.
10 completed survey results were received. Of these, one duplicate result was eliminated, leaving a total
of 9 respondents. One of the 9 respondents answered Question 1 only and skipped the remainder of the
questions. This respondent has been retained in the results listings below, but has not influenced the
percentages generated, which are based on active respondents only.
The survey was organised into 6 parts: Day to day communications activities; the Heritage Portal and
social media; Communicating with policy makers and influencers; Communicating with the cultural
heritage research community; Communicating with parallel projects and organisations and
Communicating with industry, SMEs and civil society. In addition, one concluding question solicited
participants general comments on communication & dissemination activities carried out during the
reporting period.
The results given below are summary only, with the principal question and the key response
percentages highlighted. A full breakdown of the results, with accompanying graphs and including each
respondent’s free-text answers (for example, when asked to provide additional comments, or to list
events attended etc.), is provided in Annex 1 to this report.
Some key items of note arising from the survey results are addressed in Section 4.3 below, after the
summary results table in Section 4.2.
4.2 Summary Results
As noted, the results given below are summary only, with the principal question and the key response
percentages for each item highlighted. A full breakdown of the results is provided in annex to this
report.
JHEP: Survey of Communications & Dissemination Activities for the first 22 Months
Part 1: Basic day-to-day communications activities
1. Please insert your name and organisation here:
Answer Options Response Count
9
answered question 9
skipped question 0
25
2. Have you nominated a National Contact Point for Communications & Dissemination, as specified in the Communications & Dissemination Plan (D6.1)?
Answer Options Response Percent Response Count
Yes 87.5% 7
No 12.5% 1
Please name your National Communications Contact Point - & provide their email address - here:
7
answered question 8
skipped question 1
3. Does your organisation's website contain a description of the JPICH project and/or your organisation's involvement in JPICH?
Answer Options Response Percent Response Count
Yes 75.0% 6
No 25.0% 2
Comments (Optional) 3
answered question 8
skipped question 1
4. Does your organisation's website contain a link to the JPICH website?
Answer Options Response Percent Response Count
Yes 87.5% 7
No 12.5% 1
Comments (Optional) 1
answered question 8
skipped question 1
5. Have you disseminated JPICH brochures/printed promotional material to your contacts?
Answer Options Response Percent Response Count
Yes 75.0% 6
No 25.0% 2
Comments (Optional) 0
answered question 8
skipped question 1
6. Have you produced promotional material about the JPICH in your own language(s)?
Answer Options Response Percent Response Count
Yes 75.0% 6
No 25.0% 2
Comments (Optional) 2
answered question 8
skipped question 1
26
7. Have you added a JPICH link to your email signature?
Answer Options Response Percent Response Count
Yes 25.0% 2
No 75.0% 6
Comments (Optional) 1
answered question 8
skipped question 1
8. Is your stakeholder mailing list up to date?
Answer Options Response Percent Response Count
Yes 87.5% 7
No 12.5% 1
Comments (Optional) 0
answered question 8
skipped question 1
9. Have any mailing list changes been notified to the WP6 leader?
Answer Options Response Percent Response Count
Yes 37.5% 3
No 62.5% 5
Comments (Optional) 2
answered question 8
skipped question 1
10. Do you have any other suggestions for improving day-to-day communications?
Answer Options Response Percent Response Count
Yes 0.0% 0
No 100.0% 8
If yes, please give details here: 0
answered question 8
skipped question 1
Part 2: The Heritage Portal and Social Media
11. Does your organisation's website contain a link to the Heritage Portal?
Answer Options Response Percent Response Count
Yes 62.5% 5
No 37.5% 3
27
Comments (Optional) 4
answered question 8
skipped question 1
12. Have you signed up as a Heritage Portal user?
Answer Options Response Percent Response Count
Yes 75.0% 6
No 25.0% 2
Comments (Optional) 1
answered question 8
skipped question 1
13. If yes. Does your Heritage Portal profile include a profile photograph?
Answer Options Response Percent Response Count
Yes 50.0% 4
No 50.0% 4
N/A 0.0% 0
Comments (Optional) 0
answered question 8
skipped question 1
14. Have you encouraged colleagues & contacts to sign up as Heritage Portal users?
Answer Options Response Percent Response Count
Yes 62.5% 5
No 37.5% 3
Comments (Optional) 0
answered question 8
skipped question 1
15. Have you 'liked' the Heritage Portal Facebook Page?
Answer Options Response Percent Response Count
Yes 37.5% 3
No 62.5% 5
Comments (Optional) 2
answered question 8
skipped question 1
16. Have you asked the person who manages your organisation's Facebook page to 'like' and 'share' the Heritage Portal's facebook page with their followers?
Answer Options Response Percent Response Count
Yes 25.0% 2
No 75.0% 6
28
Comments (Optional) 2
answered question 8
skipped question 1
17. Have you 'followed' the Heritage Portal on Twitter?
Answer Options Response Percent Response Count
Yes 37.5% 3
No 62.5% 5
Comments (Optional) 3
answered question 8
skipped question 1
18. Have you joined the Heritage Portal group on LinkedIn?
Answer Options Response Percent Response Count
Yes 37.5% 3
No 62.5% 5
Comments (Optional) 2
answered question 8
skipped question 1
19. Have you added a Heritage Portal link to your email signature?
Answer Options Response Percent Response Count
Yes 25.0% 2
No 75.0% 6
Comments (Optional) 0
answered question 8
skipped question 1
20. Have you contributed any content to the Heritage Portal?
Answer Options Response Percent Response Count
Yes 37.5% 3
No 62.5% 5
Please give details below of any content that you have personally contributed, or encouraged your contacts to contribute, to the Heritage Portal:
4
answered question 8
skipped question 1
29
Part 3: Communicating with Policy Makers and Influencers
21. Is your list of relevant policy makers and influencers up to date?
Answer Options Response Percent Response Count
Yes 75.0% 6
No 25.0% 2
Comments (Optional) 1
answered question 8
skipped question 1
22. Have you contacted any of the policy makers/influencers on your list during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 75.0% 6
No 25.0% 2
If 'yes' - who did you contact and how? Please give details below: 7
answered question 8
skipped question 1
23. Have you had any face-to-face meetings with the policy makers/influencers on your list during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 87.5% 7
No 12.5% 1
If 'yes' - who did you meet with? Please give details below: 6
answered question 8
skipped question 1
24. Have you issued any press releases aimed at policy makers/influencers during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 25.0% 2
No 75.0% 6
If 'yes' - how many and on which dates? Please give details below: 1
answered question 8
skipped question 1
25. Have you attended any events relevant to policy makers/influencers during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 75.0% 6
No 25.0% 2
If 'yes' - which events? Where? And on what dates? Please give details below:
5
30
answered question 8
skipped question 1
26. Did you disseminate promotional material at those events?
Answer Options Response Percent Response Count
Yes 50.0% 4
No 25.0% 2
N/A 25.0% 2
Comments (Optional) 1
answered question 8
skipped question 1
Part 4: Communicating with the Cultural Heritage Research Community
27. Is your mailing list of stakeholders in the CH research community up to date?
Answer Options Response Percent Response Count
Yes 100.0% 8
No 0.0% 0
Comments (Optional) 0
answered question 8
skipped question 1
28. Have you contacted any of the individuals/organisations on your list during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 87.5% 7
No 12.5% 1
If 'yes' - who did you contact and how? Please give details below: 6
answered question 8
skipped question 1
29. Have you had any face-to-face meetings with any of the individuals/organisations on your list during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 75.0% 6
No 25.0% 2
If 'yes' - who did you meet with? Please give details below: 4
answered question 8
skipped question 1
31
30. Have you issued any press releases aimed at the CH research community during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 37.5% 3
No 62.5% 5
If 'yes' - how many and on which dates? Please give details below. 2
answered question 8
skipped question 1
31. Have you attended any events relevant to at the CH research community during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 100.0% 8
No 0.0% 0
If 'yes' - which events? Where? And on what dates? Please give details below:
7
answered question 8
skipped question 1
32. Did you disseminate promotional material at those events?
Answer Options Response Percent Response Count
Yes 87.5% 7
No 12.5% 1
Comments (Optional) 1
answered question 8
skipped question 1
Part 5: Communicating with Parallel Projects and Organisations
33. Is your list of contacts in Parallel Projects and Organisations up to date?
Answer Options Response Percent Response Count
Yes 37.5% 3
No 62.5% 5
Comments (Optional) 1
answered question 8
skipped question 1
34. Have you contacted any of the contacts on your list during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 50.0% 4
No 50.0% 4
If 'yes' - who did you contact and how? Please give details below. 4
32
answered question 8
skipped question 1
35. Have you had any face-to-face meetings with any of the contacts on your list during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 50.0% 4
No 50.0% 4
If 'yes' - who did you meet with? Please give details below: 4
answered question 8
skipped question 1
36. Have you issued any press releases aimed at Parallel Projects/Organsiations during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 12.5% 1
No 87.5% 7
If 'yes' - how many and on which dates? Please give details below: 0
answered question 8
skipped question 1
37. Have you attended any events relevant to Parallel Projects/Organsiations during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 62.5% 5
No 37.5% 3
If 'yes' - which events? Where? And on what dates? Please give details below:
4
answered question 8
skipped question 1
38. Did you disseminate promotional material at those events?
Answer Options Response Percent Response Count
Yes 37.5% 3
No 62.5% 5
Comments (Optional) 1
answered question 8
skipped question 1
33
Part 6: Communicating with Industry, SMEs and Civil Society
39. Is your list of contacts in Industry, SMEs & Civil Society up to date?
Answer Options Response Percent Response Count
Yes 62.5% 5
No 37.5% 3
Comments (Optional) 1
answered question 8
skipped question 1
40. Have you contacted any of the contacts on your list during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 37.5% 3
No 62.5% 5
If 'yes' - who did you contact and how? Please give details below: 3
answered question 8
skipped question 1
41. Have you had any face-to-face meetings with any of the contacts on your list during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 12.5% 1
No 87.5% 7
If 'yes' - who did you meet with? Please give details below: 1
answered question 8
skipped question 1
42. Have you issued any press releases aimed at Industry, SMEs & Civil Society during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 12.5% 1
No 87.5% 7
If 'yes' - how many and on which dates? Please give details below. 1
answered question 8
skipped question 1
43. Have you attended any events relevant to Industry, SMEs & Civil Society during the first 22 months of the project?
Answer Options Response Percent Response Count
Yes 37.5% 3
No 62.5% 5
If 'yes' - which events? Where? And on what dates? Please give details below:
2
34
answered question 8
skipped question 1
44. Did you disseminate promotional material at those events?
Answer Options Response Percent Response Count
Yes 37.5% 3
No 62.5% 5
Comments (Optional) 1
answered question 8
skipped question 1
Concluding question
45. Did you engage in/participate in/organise/promote any Communications and Dissemination Activity during the first 22 months of the project, which has not been covered by the previous 44 questions in this survey?
Answer Options Response Percent Response Count
Yes 75.0% 6
No 25.0% 2
If yes, please give details of all such activities below: 6
answered question 8
skipped question 1
4.3 Key findings
Part 1: Basic day-to-day communications activities
87.5% of respondents have nominated a national communications contact point.
75% of respondents say that their organisation’s website contains a description of the JPICH,
while 87.5% say it contains a link to the JPICH website.
75% have disseminated printed promotional material on the JPICH to their contacts, and 75%
have produced promotional material about the JPICH in their own language(s).
Only 25% however, have added a JPICH link to their email signature.
87.5% of respondents maintain an up-to-date stakeholder mailing list.
Part 2: The Heritage Portal and Social Media
62.5% of respondents say that their organisation’s website contains a link to the Heritage Portal.
75% have signed up as Heritage Portal users, and 62.5% have encouraged contacts and
colleagues to also sign up as users.
Only 25% have added a Heritage Portal link to their email signature.
37.5% have liked the Heritage Portal facebook page, but only 25% have asked the person
responsible for managing their organisation’s facebook page to share the Heritage Portal page
with their followers.
35
37.5% have followed the Heritage Portal on Twitter, and 37.5% have joined the LinkedIn group.
37.5% have contributed content to the Heritage Portal.
Part 3: Communicating with Policy Makers and Influencers
75% of respondents maintain a contact list of relevant policy makers and influencers, and 75%
have contacted policy makers and influencers for purposes of promoting the JPICH.
75% have attended events relevant to policy makers and influencers.
25% have issued relevant press releases.
Part 4: Communicating with the Cultural Heritage Research Community
100% of respondents maintain a contact list of relevant stakeholders in the CH research
community, and 87.5% have contacted relevant stakeholders in the CH research community for
purposes of promoting the JPICH.
100% have attended events relevant to the CH research community.
37.5% have issued relevant press releases.
Part 5: Communicating with Parallel Projects and Organisations
37.5% of respondents maintain a contact list of relevant parallel projects and organisations, and
50% have contacted parallel projects and organisations for purposes of promoting the JPICH.
62.5% have attended events relevant to parallel projects and organisations.
12.5% have issued relevant press releases.
Part 6: Communicating with Industry, SMEs and Civil Society
62.5% of respondents maintain a contact list of relevant stakeholders in industry, SMEs and civil
society, and 37.5% have contacted relevant stakeholders in industry, SMEs and civil society for
purposes of promoting the JPICH.
37.5% have attended events relevant to parallel projects and organisations.
12.5% have issued relevant press releases.
4.4 Summary
It must be acknowledged, in the first instance, that the sample size here is small (8 active respondents)
and we cannot therefore state with any certainty that the trends indentified above are applicable to the
project partners as a whole. With that disclaimer however, the following points are of particular note.
Day-to-day communications activities are generally good, however there are some simple tasks
where immediate gains could be made for little effort, such as adding a hyperlink leading to the
JPICH website to each participant’s email signature.
Engagement with the Heritage Portal and Social Media are generally good, but again there are
some simple tasks where immediate gains could be made for little effort, such as adding a
hyperlink leading to the Heritage Portal website to each participant’s email signature, and –
crucially – contacting the person responsible for each organisation’s social media presence (if
36
applicable), with view to disseminating the Heritage Portal page more widely to an audience
already engaged with cultural heritage and/or research.
Engagement with each of the four stakeholder groups varies, but activities involving Policy
Makers and Influencers and The Cultural Heritage Research Community featuring particularly
strongly. Engagement with Parallel Projects and Organisations and with Industry, SMEs and Civil
Society could perhaps be improved.
Very few respondents have issued press releases, however this is to be largely explained by the
absence as yet of the key public deliverables for dissemination (Strategic Research Agenda,
Action Programme).
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5 Review of Deliverable 6.1 Communications Management Plan
Communications Management Plan (Deliverable 6.1 Report: Month 15)
Review - if Relevant - at Month 22 (Deliverable 6.3)
Item Actions Responsibility Timing
Project Tasks and Deliverables:
Communications Plan
Produce Communications Plan
WP6 Leader Nov-12 • Complete
(D6.1) Approve Communications Plan
Executive Board
Dec-12 • Complete
Implement Communications Plan
All Participants
Jan-13 + forward
• This is an ongoing activity for all project participants. Sections 3, 4 & 6 of this report contain details of implementation activities to date.
Review Communications Plan
WP6 Leader Jun-13 + Dec-13
•This review schedule has been revised. A lack of reporting data in June-13 would have made a review at that date unfeasible. The present report (Sep-13) should be considered the first review of the Communications Plan. A second review will be carried out in 2014, after the key public deliverables have been published.
Strategic Research Agenda
Produce Strategic Research Agenda
WP2 Leader Dec-12 • Complete
(D2.5) Approve Strategic Research Agenda
Governing Board
Mar-13 • Complete
Disseminate SRA All Participants
Mar-13 + forward
• At the time of writing the SRA is not yet publicly available for dissemination.
Action Programme
Produce Action Programme
Task 3.1 Leader
Jun-13 • At the time of writing the Action Programme is currently under production, an extension having been sought on the original delivery date.
(D3.1) Approve Action Programme
Executive Board
Jul-13 • Approval date extended in line with above.
Disseminate Action Programme
All Participants
Jul-13 and forward
• At the time of writing the Action Programme is not yet publicly available for dissemination.
JPICH Website Produce JPICH Website
Task 1.1 Leader
Complete • Complete
(Task 1.1) Maintain JPICH Website
Task 1.1 Leader
Ongoing • The JPICH website continues to be maintained and regularly updated by the WP1 Leader
Disseminate JPICH Website
All participants
Ongoing • This is an ongoing task for all project participants. As per Reporting Feedback (Section 4 above), 87.5% of survey respondents have included a link to the JPICH website on their organisational website, and 25% have added a link to their email signature.
Provide JPICH website analytics to WP6 Leader
Task 1.1 Leader
Monthly from Jan-13
• A weblink has been set up whereby the WP6 Leader can directly monitor analytics on the JPICH website as and when required, including monthly reports.
JPICH Brochures Produce JPICH Brochures
Task 1.1 Leader
Complete • Complete
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(Task 1.1) Disseminate JPICH Brochures
All Participants
Ongoing • This is an ongoing task for all project participants. As per Reporting Feedback (Section 4 above), 75% of survey respondents have disseminated JPICH Brochures/printed material to their contacts.
Heritage Portal Website
Rebrand Heritage Portal Website
WP6 Leader Complete • Complete.
(D6.2) Relaunch Heritage Portal Website
WP6 Leader Feb-13* • The rebranded site was relaunched online in Dec-12. *This date represents a correction of the original document, which erroneously read Feb-12.
Maintain Heritage Portal Website
WP6 Leader Ongoing • The Heritage Portal website continues to be maintained and updated regularly by the WP6 Leader and by Heritage Portal users.
Produce Heritage Portal Newsletter
WP6 Leader FortnightlyOngoing
• A strategic decision was taken to put the Heritage Portal newsletter on hold while the site was rebranded and relaunched and for a subsequent trial period while the new brand identity was established. This was to avoid the risk of new users accessing the newsletter but not the parent site and thus driving site traffic offline. The newsletter will be reintroduced in Dec-13/Jan-14.
Disseminate Heritage Portal Website
All Participants
Ongoing • This is an ongoing task for the WP6 leader and all project participants. Details of audience figures and social media reach are contained in Section 3 of this report. In addition, as per Reporting Feedback (Section 4 above), 62.5% of survey respondents have included a link to the HP on their organisational website 37.5% have liked the HP Facebook page and 25% have added a HP link to their email signature.
Actively Participate in HP Website
All Participants
Ongoing • This is an ongoing task for all project participants. As per Reporting Feedback (Section 4 above), 75% of survey respondents have signed up as Heritage Portal members, and 37.5% have contributed content to the Heritage Portal.
Contribute News/Articles to HP Website
All Participants
Quarterly • This is an ongoing task for all project participants. As per Reporting Feedback (Section 4 above), 37.5% of survey respondents have contributed content to the Heritage Portal.
Stakeholder Engagement :
Policy Makers/ Influencers*
Engage with Policy Makers/Influencers at National level
All Participants
Ongoing • This is an ongoing task for all project participants. As per Reporting Feedback (Section 4 above) 75% of survey respondents maintain an updated list of relevant policy makers & influencers, and 75% have contacted relevant policy makers & influencers during the reporting period. Additionally (Section 3 above) project partners attended 16 national and international events aimed at policy makers & influencers during the reporting period.
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Engage with Policy Makers/Influencers at European level
All Participants WP6/WP1 Leaders
Ongoing • Please see above. Please note, additionally, that the key communications instrument for engaging with policy makers and influencers is the SRA (and Action Programme), which are not yet publicly available.
CH Research Community*
Engage with the Cultural Heritage Research Community at National level
All Participants
Ongoing • This is an ongoing task for all project participants. As per Reporting Feedback (Section 4 above) 100% of survey respondents maintain an updated list of relevant stakeholders in the CH research community, and 87.5% have contacted relevant in the CH research community during the reporting period. Additionally (Section 3 above) project partners attended 35 national and international events aimed at the CH research community during the reporting period.
Engage with Cultural Heritage Research Community at European level
All Participants WP6/WP1 Leaders
Ongoing • Please see above. Please note also that the key communications instrument for engaging with the CH research community is the Heritage Portal. Details of audience figures and social media reach are contained in Section 3 of this report.
Parallel Programmes/ Organisations*
Engage with Parallel Programmes and Organisations at National level
All Participants
Ongoing • This is an ongoing task for all project participants. As per Reporting Feedback (Section 4 above) 37.5% of survey respondents maintain an updated list of relevant stakeholders in parallel projects & organisations, and 50% have contacted parallel projects & organisations during the reporting period. Additionally (Section 3 above) project partners attended 27 national and international events aimed at parallel projects & organisations during the reporting period.
Engage with Parallel Programmes and Organisations at European/International level
All Participants WP6/WP1 Leaders
Ongoing • Please see above. Please note additionally that the key communications tool for engaging with Parallel Projects & Organisations during this reporting period were the two workshops held in Amersfoort (NGOs and IGOs) and London (Advanced Economies, BRICS and Neighbourhood Mediterranean Countries), both of which were considered very beneficial by all participants and generated increased awareness of the JPICH among all parties involved.
Industry,SMEs, Civil Society*
Engage with Industry, SMES and Civil Society at National level
All Participants
Ongoing • This is an ongoing task for all project participants. As per Reporting Feedback (Section 4 above) 62.5% of survey respondents maintain an updated list of relevant stakeholders in industry, SMEs & civil society and 37.5% have contacted relevant stakeholders in industry, SMEs & civil society during the reporting period. Additionally (Section 3 above) project partners attended 25 national and international events aimed at relevant stakeholders in industry, SMEs & civil society during the reporting period.
Engage with Industry, SMES and Civil Society at European level
All Participants WP6/WP1 Leaders
Ongoing • Please see above. Please note also that a large number of applicants to the Pilot Call were in SMEs.
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* For details of engagement activities relevant to each stakeholder group, see Section 6 as well as the Reporting Checklist contained in Appendix 2
General Communications Activities:
Press and Media Produce general Press Releases
WP6 Leader As required
• The first major press release will coincide with the public launch of the SRA.
Disseminate general Press Releases
All Participants
As required
• The first major press release will coincide with the public launch of the SRA.
Produce country-specific Press Releases
All Participants
As required
• This is an ongoing task for all project participants. Further details are contained in Section 3 above.
Events Contribute to JPI Conference 2013
WP6 Leader Feb/Mar-13
• This was successfully completed. With excellent feedback from all participants.
Official Heritage Portal Relaunch
WP6 Leader Feb-13 • The rebranded site was relaunched online in Dec-12. A physical launch event was not deemed to be judicial at this juncture, given the transnational nature of the site.
Strategic Plan Launch WP2 Leader Mar-13 or later
• The SRA has now been formally approved by the GB and we are awaiting a date for its public launch.
Workshop: Advanced Economies/BRICS
Task 4.2 Leader
Apr/May-13
• Workshop successfully took place in London, 9-10 July 2013 and involved participants from USA, Japan, Brazil, India, South Africa, Israel and Moldova.
Workshop: IGOs and NGOs
Task 4.3 Leader
Apr/May-13
• Workshop successfully took place in Amersfoort, Netherlands, 10-11 April 2013 and involved participants from Europa Nostra, ICCROM, UNESCO and the ECTP.
Action Programme Launch
WP3 Leader Jul-13 or later
• Not yet relevant.
Attend CH and/or Research Events with the intention of promoting the JPICH
All Participants
Ongoing • This is an ongoing task for all project participants. Section 3 above contains details of all reported events attended by project partners and the relevant stakeholder groups addressed by each.
Reporting On and Monitoring Communications Activities:
Reporting Report to WP6 Leader monthly all communications activities
All Participants
Monthly from Jan-13
• This reporting process was reviewed post-February 2013 due to poor returns for the first two months. A catch-all survey for the period Months 1-22 was designed in its place. Details of respondent number, and a full set of results are contained in Section 4 above.
Forward JPICH Website analytics to WP6 Leader
WP1 Leader Monthly from Jan-13
• A weblink has been set up whereby the WP6 Leader can directly monitor analytics on the JPICH website as and when required, including monthly reports.
Monitoring Issue communications report to all project participants detailing communications
WP6 Leader Monthly from Jan-13
• This reporting process was dependent on information received from the partners and as such was reviewed, as above, post-February 2013 due to poor returns for the first two months. A catch-all survey for the period Months 1-22 was designed in
41
activities and objectives
place of the monthly reporting forms. As such this report constitutes a ‘communications report’ for Months 1-22 in their entirety.
Review Review Communications Plan
WP6 Leader Jun-13 and Dec-13
• As noted above, this review schedule has been revised. A lack of reporting data in June-13 would have made a review at that date unfeasible. The present report (Sep-13) should be considered the first review of the Communications Plan. A second review will be carried out in 2014, after the key public deliverables have been published.
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6 Review of Key Objectives as per the Strategic Communication & Dissemination Plan
Key objectives, as outlined in the Strategic Communication and Dissemination Plan are:
Increased visibility to Policy Makers and Influencers
Increased community use of Heritage Portal and of Social Media pages
Established connections in other European Countries, International Organisations and NGOs,
Advanced Economies and BRICS countries.
Increased interest from Industry, SMEs and Civil Society.
Good participation levels in Joint Calls, from a wide spectrum of applicants.
Each of these items is addressed individually in Sections 6.1 – 6.5 below.
6.1 Increased visibility to Policy Makers and Influencers
All of the respondents who provided information on key contacts made (Section 3.7 above) listed Policy
Makers and Influencers among those contacted. Of the events attended by project partners (Section 3.6
above) 18 were considered to be relevant to Policy Makers and Influencers. In addition, survey results
(Section 4 above) indicate that an average 75% of respondents are actively engaging with Policy Makers
and Influencers on a regular basis.
It is important to note, however, that the key tool for engaging with Policy Makers and Influencers is the
Strategic Research Agenda. As this is not yet publicly available the communications strategy for
interacting with this stakeholder group has not been able to be fully implemented.
6.2 Increased community use of Heritage Portal and of Social Media pages
The numbers of both Heritage Portal users and Social Media users have grown considerably over the
reporting period (see Section 3 above) and there is increased interaction with the Heritage Portal site in
terms of sharing and dissemination of articles. The conversion from user-readers to user-content-
generators is still slow however and continued promotion of this aspect of the Heritage Portal is
necessary by all partners.
6.3 Established connections in other European Countries, International Organisations and NGOs,
Advanced Economies and BRICS countries.
The workshops held in Amersfoort and London were particularly useful in this regard, with firm
connections established between the JPICH and participating countries/international organisations.
These connections will directly inform the development of the Action Programme, which is currently
underway.
6.4 Increased interest from Industry, SMEs and Civil Society.
This objective is partly covered by increased community use of the Heritage Portal, the target audience
for which includes heritage practitioners and the general interested public. In addition, participation
levels of SME/Industry partners in Joint Calls carried out by the consortium will be indicative of interest
within this sector. The reports on analysis and procedures for the first Joint Pilot Call are not yet
43
available (being due at Month 24) but the information contained in these reports will certainly be useful
in providing a clearer picture of progress on this key objective.
6.5 Good participation levels in Joint Calls, from a wide spectrum of applicants.
13 countries contributed funding to the Joint Pilot Call for Research Proposals. These were:
Belgium
Cyprus
Denmark
France
Ireland
Italy
Lithuania
Netherlands
Norway
Poland
Slovenia
Spain
United Kingdom
The Call Secretariat received 89 proposals under the call. Of these 62 were deemed to be eligible for funding, following national eligibility checks, while 21 were ineligible and the remaining 6 were placed on a pending list, for evaluation by the Scientific Committee.
The proposals received included co-ordinating organisations from 12 of the 13 countries participating. The proposals received included partner organisations from all 13 of the 13 countries participating, as well as Sweden, which was included in one proposal as an associated participant.
Both the number of proposals received (89), the number deemed eligible (62 + 6 pending), and the wide geographic spread of applicants (with all participating countries, plus one associated country, represented, and all but one participating country appearing at least once as a proposed coordinator) indicate a positive level of awareness of the Joint Pilot Call among the CH research community and a broad-based interest in generating proposals.
Proposals were received under all 4 of the call topics and proposed partners were spread widely across
both public and private sector organisations.
As noted above, the reports on analysis and procedures for the first Joint Pilot Call are not yet available
(being due at Month 24) but the information contained in these reports will certainly be useful in
providing a clearer picture of progress on this key objective.
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7 Conclusion
The online presence of the JPICH and of the Heritage Portal continues to grow. This will be aided by
continued involvement of all project participants in communicating and disseminating the same.
Particular areas for improvement or for further consideration have been indentified within the body of
the report.
Consortium members are engaged in a broad range of activities aimed at promoting the JPICH – from
attending events, to issuing press releases and developing key contacts with relevant stakeholder
groups. The range of communication activities carried out and awareness of relevant stakeholders are
generally good, however there are some simple tasks where immediate gains could be made for little
effort. Again, these have been indentified within the body of the report.
Although there have been some delays with regard to the timetable set out in the Communications
Management Plan, these are largely due to the fact that the relevant documents are not yet publicly
available.
Engagement with each of the four stakeholder groups varies, but activities involving Policy Makers and
Influencers and The Cultural Heritage Research Community featuring particularly strongly. Engagement
with Parallel Projects and Organisations and with Industry, SMEs and Civil Society could perhaps be
improved. This will continue to be developed over the coming months of the project.
A further review of communication and dissemination activities will be carried out in 2014.
The WP6 Leader once again thanks all project participants for their efforts in communicating and
disseminating the JPICH to date, and in particular for providing the feedback upon which much of the
content of this report is based.