Ivan LobovFourth year student

International Economics Program

OUTLINE

• What is Google today• Main services• Market share and competitors• Revenue and its source

Google nowadaysGoogle nowadays

• Google - the most widely used web-based search engine.

• Founded on 15th of September 1997.• Got its name after number “googol” – digit 1

with a hundred of 0.• Performing over 175 billion searches per

month on 195 languages.

Not just a searching engineNot just a searching engine

-Gmail – e-mail service-Youtube – world’s top video hosting

portal-Google Maps - provides detailed

information about geographical regions around the world

Market share

according to www.eversparkinteractive.com

Revenue

96% of Google’s profit comes from advertising.Google AdWords is an online advertising servicethat places advertising copy at the top orbottom of the list of results of Google search.Google‘s total advertising revenues in 2012reached US $42.5 billions.

To conclude

Top web-search engine with free-to-use model,gaining extra high profits from Ads.Google makes $1873 per second.While you were listening to this presentationGoogle had already earned more then $500 000.