P R E S E N T E R : D I A N A S I LV E I RA , N O VA R E L I B RA RY S E RV I C E S

INTRODUCTION TO MOBILE WALLETS

WHAT YOU NEED TO KNOW TODAY

• Mobile Commerce is HERE – NOW! • “Normal” People

are buying from their phones• The market is still

wide open• Privacy & security

will be the biggest issues

http://www.flickr.com/photos/moriza/126238642/

BEGINNERS GUIDE TO MOBILE WALLETS

• Amazon• I-Tunes• App-based

purchases

AGENDA

• SMS• Direct Mobile

Billing• Mobile Web

payments• NFC (Near Field

Communication)

http://www.flickr.com/photos/allard1/4733085752/sizes/m/in/photostream/

SMS

1. User sends SMS with Keyword and unique number to a Premium Short Code.

2. User receives a PIN (User billed via the short code on receipt of the PIN)

3. Finally user enters PIN to get access to content or services.

http://bit.ly/wY7EqX

Image from: http://www.flickr.com/photos/wonderlane/276890512/sizes/m/in/photostream/

SMS (I.E. TEXT MESSAGING)

• PayPal• Venmo

- Need account- P2P

PAYPAL

• Request & send money via SMS • 2.9% transaction fee + $0.30• Discounted Non-profit Rates (2.2%)• PayPal SMS or PayPal Mobile• Bump to exchange contacts & send money 

DIRECT MOBILE BILLING

• Declining in use• Ideal for:• One-time purchases• Timed Access• On-going subscriptions from Apps

SQUARE

• Swipe Credit Cards via your mobile device• Can set up “employee

accounts”• Free to Set-up• 2.75% Transactional charge• Instant Receipts

SAIL BY VERIFONE

• Free, encrypting card reader to accept credit card payments on your iOS device.

• 24/7 phone support • Receipts with link to your Facebook,

Twitter, and Yelp• Use your iPhone's camera to scan

barcodes for a faster checkout process.• Integration with traditional VeriFone

countertop credit card terminals.• Pricing:

• No monthly fee and 2.7% per swiped transaction

• $9.95/month and 1.95% per swiped transaction

DWOLLA

• Up and coming• Charges the recipient $0.25

per transaction. And the money sender has the option to assume this cost.• Right now mainly P2P• Ties-into Facebook and

Twitter

NFC (NEAR FIELD COMMUNICATION)

• Google Wallet: Beta/Limited Availability• Mastercard PayPass• Visa PayWave

Benefits: Stays with you, ease of use,

GOOGLE WALLET

• Libraries can set –up “nonprofit accouts” – 0% transaction fee on credit cards!!!

SECURITY AND PRIVACY ISSUES

Protect Yourself:• Safe/Change Pwds• Lock Phone• Use “Find my

Phone”

• Hackers• Unsecured Transmissions• 3rd party access to your

data• Pick Pockets!!!

BIOMETRICS

• Motorola and others actively working on implementation• Fingerprint/Voice security on mobile devices

Image from http://www.mobioproject.org/

QUESTIONS?

CONTACT INFORMATION

diana@novarelibrary.comslideshare.net/dee987

delicious.com/dee987/mobilepaymentsfacebook.com/NovareLibraryServices

Novare Library Services 877-816-9638

Diana Silveira