Introduction to Fashion Blogging

Post on 19-Jun-2015

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Brief introduction about how to start a fashion/lifestyle blog.

Transcript of Introduction to Fashion Blogging

Introduction to Fashion Blogging

Taylor BrioneFashion & Lifestyle Blogger

“My Pretty Pink Life”www.taylorbrione.com

Hello, I’m Taylor Brione!

Junior at University of Houston

Studying Event Management, Minoring in Non-Profit Management

Certified Wedding Planner Barbie Collector Advisory

Panel Houston Fashion Bloggers Houston Bloggers

What is Blogging? A blog is basically a

journal that is available online. The activity of updating a blog is “blogging” and someone who keeps a blog is a “blogger.”

Source

Why I Blog

Creative outlet Missed writing, improve writing skills Employers look for this skill

Getting Started

Deciding on Name

What you’ll write about Copyright/ Trademark Infringement Unique and memorable

Blo

gg

ing

Pla

tform

s

Blo

gger

Free Limited HTML Knowledge Needed Limited Plugins Subdomain

Word

pre

ss.c

om Free

Limited Plugins Limited Themes Subdomain-limited sponsored content

Word

pre

ss.o

rg Pay for hosting Thousands of plugins Thousands of themes You own this site

Tips

Write consistently Take good photos Edit photos Watermark photos Share your content Comment on other blogs

Marketing Your Site

Social Media

Facebook Twitter Pinterest Google Plus Tumblr Youtube LinkedIn

Hootsuite

Make Business Cards

Vistaprint.com Designer DIY packages at

Wal-Mart, Office Depot

Networking

Join Blogger Groups› Houston Fashion

Bloggers› Houston Bloggers› Houston Blogger

Social Club› Texas Bloggers› Hello Houston

Media

Join Online Blogger Groups› Independent

Fashion Bloggers› Bloggers Like Me› Style Bloggers of

Color› Clever Girls

Collective› SITS Girls

Houston Bloggers Social Club

Katy Mills Mall Fashion Bloggers ReceptionQwashae Boutique Fashion Bloggers Night

Houston Fashion Bloggers Holiday Party

Attending Events

Fashion Houston Houston

International Fashion Week

Boutique Openings Make-Up Shows In-Store Events

Making Money

Google Adsense

Place relevant ads on your site

Affiliate Networks

Place company ads on your site and get commission off of purchases made

Sponsored Post

Paid/given free product to write about a product or service

Campaigns/Ambassadorships

I was an Ambassador for the Salvation Army.

Opportunities I’ve Gotten

Model on Great Day Houston

Trip to Dallas

Free Hotel Stay San Antonio

Press Pass

Fashion Houston International Fashion Week Simon Fashion Now

Invitations to

Porsche Designs Reception Bath and Bodyworks Preview Henri Bendel Swarvoski Crystal Event

Sky is The Limit!

Make goals Research best practices Reach out to brands Stay consistent Write well Good Photos are Key

Got Question?

I’ve got answers!