Introducing Makerble for nonprofits

Post on 13-Apr-2017

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Transcript of Introducing Makerble for nonprofits

Helping you accelerate your impact

THE EASIEST WAY TO GET PEOPLE TO GIVE, UNDERSTAND THEIR IMPACT AND MOBILISE OTHERS!

ORIGINS

KEEP THE DATA!Add donors into your own CRM if they opt to have their data shared with you.

“I give monthly to Cancer Research because I know who they are. But I don’t know who else to give to. If there was a site that told me where to give, I’d use it”

Events Marketing Manager, Female, aged 25-30

“I’m looking to make more impact with what I can give, but it’s too hard to find the things that really inspire me. My giving is really ad hoc because there’s no easy and quick way of bumping into stuff that feels positive – it always takes too much research, and then I give up.”

Company CEO

“I don’t donate money to charity because I’m not confident that my donation won’t be wasted. That’s why I volunteer my time instead because that way I see the direct impact of what I put in”

Investment ManagerMale, aged 30-35

www.Makerble .com/charity-sign-up Tweet: @Makerble Annabel Dickson, London annabel@makeworldwide.com

“About 60% of Gen Y and 50% of Gen X said the ability to see the direct impact of their donation has a significant bearing on their decision to give. Just 37% of Boomers feel that way.”

Forbes Magazine

“People want to see how their money has made a difference and it is in the charities’ interest to be transparent. They prefer an email with clear bullet points on what the charity has achieved.”

Coutts Bank and The Financial Times

DONOR BEHAVIOUR

Developers Makeworldwide
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Developers Makeworldwide
rearranged the comments

THE RESEARCH

EASY TO GET STARTED!Creating a charity account and project newsfeed is easy. Even your volunteers can do it.

LOW MAINTENANCE!Only post twice a month. And save time by using content you would ordinarily share to Facebook.

KEEP THE DATA!Add donors into your own CRM if they opt to have their data shared with you.

www.Makerble .com/charity-sign-up Tweet: @Makerble Annabel Dickson, London annabel@makeworldwide.com

MAKERBLE

We match donors with social projects which show them the impact of their donations and volunteering

WHAT YOU GET

Online donation pages for web

and mobile

Setup in just 5 minutes!

CRM donor records database

Personalised Thank you emails

& e-newsletters

Simple tools that help your supporters

mobilise others

Storage of impact, case

studies, outputs and outcomes

CONSIDER THE GOODWILL WITHIN YOUR NETWORK

www.Makerble .com/charity-sign-up Tweet: @Makerble Annabel Dickson, London annabel@makeworldwide.com

TRUSTEES

HookThey want to be able to talk about the good things they’re involved with, be it with colleagues, clients or friends

ReachAre Senior Employees within Companies

Are members of business networks

Have LinkedIn connections who would read a post they shared

COMPANIES

HookWant to be able to account for the difference they are making

ReachTheir employeesTheir customersTheir suppliers

STAFF

HookTheir friends are interested in what they do

ReachHave Facebook friends and Twitter followers

VOLUNTEERS

HookThey want to feel proud of the difference they are making

ReachTheir friends on Facebook and followers on Twitter / Instagram

FAMOUS PEOPLE

HookThey can easily display all the good causes they’re involved with so their fans can support them too

ReachTheir fan baseTheir professional network

YOUR FRIENDS AND FAMILY

HookThey care enough about what you’re doing to buy you a cup of coffee a month!

THE NOT SO SMALL PRINT

FREE OF SETUP COSTS AND MONTHLY COSTS!Makerble charges 4% on donations + Stripe the payment service charges 1.9%+20p

EASY TO GET STARTED!Creating a charity account and project newsfeed is easy. Even your volunteers can do it.

LOW MAINTENANCE!Only post twice a month. And save time by using content you would ordinarily share to Facebook.

GIFT AID PROCESSINGWe also reclaim Gift Aid on your behalf and transfer funds to you directly

GET STARTED! > https://www.makerble.com/charity-sign-up

WORKS ON MOBILES AND TABLETSMakerble automatically resizes to display beautifully on all devices

Optionally keep the dataAdd donors into your own CRM if they opt to have their data shared with you.

GET STARTED 1: CREATE CHARITY ACCOUNT

INFORMATION PAGE SIGNUP AS AN INDIVIDUAL ENTER CHARITY NUMBER

GET STARTED 2: CREATE PROJECT PROFILE

CREATE PROJECT PROFILE VIEW PROJECT

GET STARTED 4: ADD PROJECT NEWSFEED CONTENT

WRITE UPDATE VIEW UPDATE SHARE UPDATE

RESULTS SO FAR

15 non-profits now have new monthly donors

5 non-profits have received corporate donations

4 non-profits receiving employee donations through workplace giving

We are available to help in these other areas on a consultancy basis

MARKETING

EVENTS

WEBSITE REDESIGN

STRATEGY, CONTENT AND TRAINING

PROGRAMME ANALYSIS & DESIGN

Abhi PatelCTO | Head of Technology

Left his job at Goldman-Sachs to join Makerble.

Annabel DicksonCOO | Co-founder

Created twin volunteer-led organisations that have collectively raised over £100,000 for over 90 different charities and social enterprises.

Matt KeppleCEO | Founder

Ran advertising campaigns for consumer brands and created a global charity campaign before launching Makerble.

We believe that people are inherently good and that the

key to engaging them in social change is to create

opportunities that are accessible and aspirational

Supported & Featured by

Helping you accelerate your impact

Get in touch

15www.Makerble .com Tweet: @Makerble Matt Kepple, London matt@makeworldwide.com