Unit 12- Internet

MarketingMatt O’Hara

What is Internet Marketing?

• Web Marketing

• Email Marketing

• Social Media Marketing

Virgin Group Ltd

• Use of Internet Marketing

British Heart Foundation

• Use of Internet Marketing

Trends Identified

• The Rise of the Mobile

Trends Identified

• Ability to pay online

The 7 P’s of Marketing

Place Product Price

Promotion People Process

Physical Evidenc

e

Any Questions?